---
title: "Ecotricity vs Good Energy: Which is searched more in the United Kingdom?"
description: "Is Ecotricity or Good Energy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Energy suppliers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/ecotricity-uk-vs-good-energy"
publisher: "Brandwave"
---

# Ecotricity vs Good Energy: Which is searched more in the United Kingdom?

Is Ecotricity or Good Energy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Energy suppliers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Ecotricity and Good Energy
- **Competitive set**: Energy suppliers
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **Ecotricity Share of Search**: 0.91%
- **Good Energy Share of Search**: 0.27%

## Is Ecotricity or Good Energy more popular in search?

- In September 2026, Ecotricity had more branded searches than Good Energy among energy suppliers in the United Kingdom. Ecotricity had about 33,100 branded searches, while Good Energy had 9,900. Ecotricity made up 0.91% of all energy supplier searches we track, and Good Energy accounted for 0.27%.
- Ecotricity was ahead of Good Energy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ecotricity’s share of searches among energy suppliers in the United Kingdom moved from 0.56% to 0.91%, and its estimated monthly branded searches moved from 22.2K to 33.1K.
- Across the 12 months ending September 2026, Good Energy’s share of searches among energy suppliers in the United Kingdom moved from 0.3% to 0.27%, and its estimated monthly branded searches moved from 12.1K to 9.9K.

## Top energy suppliers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ecotricity and Good Energy were each mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Octopus Energy | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| E.ON Next | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Outfox Energy | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| British Gas | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| 100Green | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| EDF | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| ScottishPower | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| OVO | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| Ecotricity | 9th | 0 of 3 | 1 of 2 | 1 of 5 |
| Good Energy | 10th | 0 of 3 | 1 of 2 | 1 of 5 |
| So Energy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about energy suppliers

- Asked ChatGPT "Which energy supplier should I switch to in the UK?": 1. E.ON Next, 2. Octopus Energy, 3. Outfox Energy, 4. British Gas, 5. OVO, 6. EDF, 7. ScottishPower
- Asked ChatGPT "What are the best energy suppliers in the UK?": 1. Octopus Energy, 2. Outfox Energy, 3. 100Green, 4. E.ON Next
- Asked ChatGPT "What's the cheapest good energy supplier in the UK for a family home?": 1. E.ON Next, 2. Octopus Energy
- Searched Google, AI Overview "energy suppliers": 1. British Gas, 2. Octopus Energy, 3. EDF, 4. E.ON Next, 5. ScottishPower, 6. Ecotricity, 7. Good Energy, 8. Outfox Energy
- Searched Google, AI Overview "best energy supplier": 1. Octopus Energy, 2. 100Green, 3. Outfox Energy, 4. E.ON Next

Not named in any answer: So Energy.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 22, 2026.

## How did search popularity change for United Kingdom energy suppliers in September 2026?

- Estimated monthly branded searches for Ecotricity in the United Kingdom rose 49.1% over 12 measured months, from 22.2K to 33.1K in September 2026.
- Estimated monthly branded searches for Good Energy in the United Kingdom fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

## Month by month

| Month | Ecotricity estimated searches | Ecotricity Share of Search | Ecotricity rank | Good Energy estimated searches | Good Energy Share of Search | Good Energy rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 22.2K | 0.56% | 8 | 12.1K | 0.3% | 9 |
| Nov 2025 | 18.1K | 0.46% | 8 | 12.1K | 0.31% | 9 |
| Dec 2025 | 18.1K | 0.54% | 8 | 9.9K | 0.3% | 9 |
| Jan 2026 | 22.2K | 0.55% | 8 | 12.1K | 0.3% | 9 |
| Feb 2026 | 22.2K | 0.66% | 8 | 9.9K | 0.3% | 9 |
| Mar 2026 | 22.2K | 0.57% | 8 | 12.1K | 0.31% | 9 |
| Apr 2026 | 18.1K | 0.52% | 8 | 8.1K | 0.23% | 9 |
| May 2026 | 27.1K | 0.83% | 8 | 8.1K | 0.25% | 9 |
| Jun 2026 | 22.2K | 0.68% | 8 | 9.9K | 0.3% | 10 |
| Jul 2026 | 18.1K | 0.56% | 8 | 8.1K | 0.25% | 9 |
| Aug 2026 | 27.1K | 0.83% | 8 | 8.1K | 0.25% | 9 |
| Sep 2026 | 33.1K | 0.91% | 8 | 9.9K | 0.27% | 9 |

## How each brand is measured

Brandwave collects information about searches that people make online using Ecotricity’s and Good Energy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Ecotricity**: Measured on the search term “ecotricity”.
- **Good Energy**: Measured on the search term “good energy”.

- [Ecotricity profile](/demand/uk/brands/ecotricity-uk)
- [Good Energy profile](/demand/uk/brands/good-energy)
- [All energy suppliers in the United Kingdom](/demand/uk/categories/uk-energy-suppliers): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Ecotricity or Good Energy more popular in search?

In September 2026, Ecotricity had more branded searches than Good Energy among energy suppliers in the United Kingdom. Ecotricity had about 33,100 branded searches, while Good Energy had 9,900. Ecotricity made up 0.91% of all energy supplier searches we track, and Good Energy accounted for 0.27%.

## Cite this page

Brandwave. "Ecotricity vs Good Energy: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/ecotricity-uk-vs-good-energy

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/ecotricity-uk-vs-good-energy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
