--- title: "Cox & Cox vs Dunelm: Which is searched more in the United Kingdom?" description: "Is Cox & Cox or Dunelm more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garden furniture retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/cox-and-cox-vs-dunelm" publisher: "Brandwave" --- # Cox & Cox vs Dunelm: Which is searched more in the United Kingdom? Is Cox & Cox or Dunelm more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garden furniture retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cox & Cox and Dunelm - **Competitive set**: Garden furniture retailers - **Market**: United Kingdom - **Month measured**: Sep 2026 - **Cox & Cox Share of Search**: 58.4% - **Dunelm Share of Search**: 1.2% ## Is Cox & Cox or Dunelm more popular in search? - In September 2026, Cox & Cox had more branded searches than Dunelm among garden furniture retailers in the United Kingdom. Cox & Cox had about 74,700 branded searches, while Dunelm had 1,600. Cox & Cox made up 58.4% of all garden furniture retailer searches we track, and Dunelm accounted for 1.2%. - Cox & Cox was ahead of Dunelm in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Cox & Cox’s share of searches among garden furniture retailers in the United Kingdom moved from 62.1% to 58.4%, and its estimated monthly branded searches moved from 60.7K to 74.7K. - Across the 12 months ending September 2026, Dunelm’s share of searches among garden furniture retailers in the United Kingdom moved from 0.9% to 1.2%, and its estimated monthly branded searches moved from 880 to 1.6K. ## Top garden furniture retailers in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Cox & Cox was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Dunelm was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Cox & Cox and Dunelm were each listed first in one of the two answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | B&Q | 1st | 2 of 3 | 1 of 1 | 3 of 4 | | John Lewis | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Cox & Cox | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Maze | 4th | 1 of 3 | 0 of 1 | 1 of 4 | | Rattan Direct | 5th | 1 of 3 | 1 of 1 | 2 of 4 | | Dunelm | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | Next | 7th | 0 of 3 | 1 of 1 | 1 of 4 | | Kettler | 8th | 1 of 3 | 0 of 1 | 1 of 4 | | Garden Trading | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | The Range | Not ranked | 1 of 3 | 0 of 1 | 1 of 4 | | Wayfair | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Gardenesque | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Bridgman | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about garden furniture retailers - Asked ChatGPT "Where's the best place to buy garden furniture in the UK?": 1. John Lewis, 2. Dunelm, 3. B&Q, 4. Cox & Cox - Asked ChatGPT "Which UK shops sell good quality rattan garden furniture?": 1. Cox & Cox, 2. Maze, 3. John Lewis, 4. Rattan Direct, 5. Kettler, 6. B&Q - Asked ChatGPT "What's the best garden furniture that can stay outside all year in the UK?": 1. The Range, 2. John Lewis - Searched Google, AI Overview "rattan garden furniture": 1. B&Q, 2. Next, 3. Rattan Direct Not named in any answer: Garden Trading, Wayfair, Gardenesque and Bridgman. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 27, 2026. ## How did search popularity change for United Kingdom garden furniture retailers in September 2026? - In September 2026, Cox & Cox gained share of searches among garden furniture retailers in the United Kingdom, from 34.3% to 58.4%. - In September 2026, Dunelm lost share of searches among garden furniture retailers in the United Kingdom, from 3.6% to 1.2%. ## Month by month | Month | Cox & Cox estimated searches | Cox & Cox Share of Search | Cox & Cox rank | Dunelm estimated searches | Dunelm Share of Search | Dunelm rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 60.7K | 62.1% | 1 | 880 | 0.9% | 9 | | Nov 2025 | 110K | 74.8% | 1 | 480 | 0.33% | 10 | | Dec 2025 | 90.7K | 71.6% | 1 | 480 | 0.38% | 9 | | Jan 2026 | 60.9K | 59.6% | 1 | 1.6K | 1.6% | 7 | | Feb 2026 | 50.2K | 46.6% | 1 | 2.9K | 2.7% | 7 | | Mar 2026 | 62.1K | 27.7% | 1 | 14.8K | 6.6% | 7 | | Apr 2026 | 77.6K | 23% | 1 | 27.1K | 8% | 5 | | May 2026 | 64.1K | 19.6% | 2 | 27.1K | 8.3% | 5 | | Jun 2026 | 51.9K | 24.2% | 1 | 14.8K | 6.9% | 7 | | Jul 2026 | 64.9K | 27.6% | 1 | 14.8K | 6.3% | 7 | | Aug 2026 | 62.9K | 34.3% | 1 | 6.6K | 3.6% | 7 | | Sep 2026 | 74.7K | 58.4% | 1 | 1.6K | 1.2% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using Cox & Cox’s and Dunelm’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cox & Cox**: Measured on the search terms “cox and cox” and “cox and cox garden furniture”, summed into one figure. - **Dunelm**: Measured on the search term “dunelm garden furniture”. - [Cox & Cox profile](/demand/uk/brands/cox-and-cox) - [Dunelm profile](/demand/uk/brands/dunelm) - [All garden furniture retailers in the United Kingdom](/demand/uk/categories/uk-garden-furniture-retailers): The set both shares are measured inside, 13 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Cox & Cox or Dunelm more popular in search? In September 2026, Cox & Cox had more branded searches than Dunelm among garden furniture retailers in the United Kingdom. Cox & Cox had about 74,700 branded searches, while Dunelm had 1,600. Cox & Cox made up 58.4% of all garden furniture retailer searches we track, and Dunelm accounted for 1.2%. ## Cite this page Brandwave. "Cox & Cox vs Dunelm: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/cox-and-cox-vs-dunelm This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/cox-and-cox-vs-dunelm. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.