---
title: "Centrum vs Healthspan: Which is searched more in the United Kingdom?"
description: "Is Centrum or Healthspan more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Vitamin and supplement brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/centrum-vs-healthspan"
publisher: "Brandwave"
---

# Centrum vs Healthspan: Which is searched more in the United Kingdom?

Is Centrum or Healthspan more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Vitamin and supplement brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Centrum and Healthspan
- **Competitive set**: Vitamin and supplement brands
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **Centrum Share of Search**: 4.2%
- **Healthspan Share of Search**: 20.8%

## Is Centrum or Healthspan more popular in search?

- In September 2026, Healthspan had more branded searches than Centrum among vitamin and supplement brands in the United Kingdom. Healthspan had about 33,100 branded searches, while Centrum had 6,600. Healthspan made up 20.8% of all vitamin and supplement brand searches we track, and Centrum accounted for 4.2%.
- Healthspan was ahead of Centrum in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Centrum’s share of searches among vitamin and supplement brands in the United Kingdom moved from 4.1% to 4.2%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
- Across the 12 months ending September 2026, Healthspan’s share of searches among vitamin and supplement brands in the United Kingdom moved from 20.3% to 20.8%, and its estimated monthly branded searches moved from 40.5K to 33.1K.

## Top vitamin and supplement brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Centrum was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Healthspan did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Vitabiotics | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Centrum | 2nd | 1 of 3 | 1 of 2 | 2 of 5 |
| Solgar | 3rd | 1 of 3 | 0 of 2 | 1 of 5 |
| Pregnacare | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Healthspan | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Wild Nutrition | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Simply Supplements | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Seven Seas | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Myvitamins | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Together Health | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Bassetts Vitamins | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Feel | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Nature's Bounty | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about vitamin and supplement brands

- Asked ChatGPT "What's the best multivitamin to take in the UK?": 1. Centrum, 2. Vitabiotics
- Asked ChatGPT "Which vitamin brands are actually good quality?": 1. Solgar, 2. Vitabiotics
- Asked ChatGPT "What's the best pregnancy vitamin?": 1. Vitabiotics, 2. Pregnacare
- Searched Google, AI Overview "vitamins": named none of the brands we track
- Searched Google, AI Overview "multivitamins": 1. Vitabiotics, 2. Centrum, 3. Pregnacare

Not named in any answer: Healthspan, Wild Nutrition, Simply Supplements, Seven Seas, Myvitamins, Together Health, Bassetts Vitamins, Feel and Nature's Bounty.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 27, 2026.

## How did search popularity change for United Kingdom vitamin and supplement brands in September 2026?

- Estimated monthly branded searches for Centrum in the United Kingdom fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.
- Estimated monthly branded searches for Healthspan in the United Kingdom fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

## Month by month

| Month | Centrum estimated searches | Centrum Share of Search | Centrum rank | Healthspan estimated searches | Healthspan Share of Search | Healthspan rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 8.1K | 4.1% | 6 | 40.5K | 20.3% | 2 |
| Nov 2025 | 8.1K | 3.9% | 6 | 33.1K | 15.7% | 3 |
| Dec 2025 | 6.6K | 3.9% | 5 | 33.1K | 19.7% | 2 |
| Jan 2026 | 8.1K | 3.7% | 7 | 49.5K | 22.7% | 1 |
| Feb 2026 | 6.6K | 3.7% | 7 | 40.5K | 22.6% | 1 |
| Mar 2026 | 6.6K | 3.5% | 8 | 40.5K | 21.7% | 1 |
| Apr 2026 | 6.6K | 3.6% | 7 | 40.5K | 22.2% | 1 |
| May 2026 | 6.6K | 3.9% | 7 | 40.5K | 24.1% | 1 |
| Jun 2026 | 6.6K | 4% | 6 | 40.5K | 24.4% | 1 |
| Jul 2026 | 6.6K | 4.2% | 6 | 33.1K | 21.2% | 2 |
| Aug 2026 | 6.6K | 4.2% | 6 | 33.1K | 21.2% | 2 |
| Sep 2026 | 6.6K | 4.2% | 6 | 33.1K | 20.8% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Centrum’s and Healthspan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Centrum**: Measured on the search term “centrum”.
- **Healthspan**: Measured on the search term “healthspan”.

- [Centrum profile](/demand/uk/brands/centrum)
- [Healthspan profile](/demand/uk/brands/healthspan)
- [All vitamin and supplement brands in the United Kingdom](/demand/uk/categories/uk-vitamin-brands): The set both shares are measured inside, 13 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Centrum or Healthspan more popular in search?

In September 2026, Healthspan had more branded searches than Centrum among vitamin and supplement brands in the United Kingdom. Healthspan had about 33,100 branded searches, while Centrum had 6,600. Healthspan made up 20.8% of all vitamin and supplement brand searches we track, and Centrum accounted for 4.2%.

## Cite this page

Brandwave. "Centrum vs Healthspan: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/centrum-vs-healthspan

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/centrum-vs-healthspan. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
