---
title: "Bullhorn vs Eploy: Which is searched more in the United Kingdom?"
description: "Is Bullhorn or Eploy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Recruitment software set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/bullhorn-vs-eploy"
publisher: "Brandwave"
---

# Bullhorn vs Eploy: Which is searched more in the United Kingdom?

Is Bullhorn or Eploy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Recruitment software set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bullhorn and Eploy
- **Competitive set**: Recruitment software
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **Bullhorn Share of Search**: 36%
- **Eploy Share of Search**: 12.3%

## Is Bullhorn or Eploy more popular in search?

- In September 2026, Bullhorn had more branded searches than Eploy among recruitment software in the United Kingdom. Bullhorn had about 4,680 branded searches, while Eploy had 1,600. Bullhorn made up 36% of all recruitment software searches we track, and Eploy accounted for 12.3%.
- Bullhorn was ahead of Eploy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bullhorn’s share of searches among recruitment software in the United Kingdom moved from 29% to 36%, and its estimated monthly branded searches held steady at 4.7K.
- Across the 12 months ending September 2026, Eploy’s share of searches among recruitment software in the United Kingdom moved from 11.6% to 12.3%, and its estimated monthly branded searches moved from 1.9K to 1.6K.

## Top recruitment software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bullhorn was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Eploy was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Bullhorn was listed before Eploy in three out of four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Bullhorn | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Vincere | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| JobAdder | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Recruit CRM | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Eploy | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Firefish | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Recruitly | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Tribepad | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about recruitment software

- Asked ChatGPT "What's the best recruitment software for a UK agency?": 1. Bullhorn, 2. JobAdder, 3. Vincere, 4. Recruitly
- Asked ChatGPT "Which applicant tracking system is best for UK employers?": 1. Eploy, 2. Bullhorn, 3. Vincere
- Asked ChatGPT "What recruitment CRM do UK recruitment agencies use?": 1. Bullhorn, 2. Vincere, 3. Firefish, 4. JobAdder, 5. Recruit CRM, 6. Recruitly
- Searched Google, AI Overview "applicant tracking system": named none of the brands we track
- Searched Google, AI Overview "recruitment crm": 1. Recruit CRM, 2. Bullhorn, 3. JobAdder

Not named in any answer: Tribepad.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 23, 2026.

## How did search popularity change for United Kingdom recruitment software in September 2026?

- In September 2026, Bullhorn gained share of searches among recruitment software in the United Kingdom, from 33.6% to 36%.
- In September 2026, Eploy lost share of searches among recruitment software in the United Kingdom, from 14% to 12.3%.

## Month by month

| Month | Bullhorn estimated searches | Bullhorn Share of Search | Bullhorn rank | Eploy estimated searches | Eploy Share of Search | Eploy rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.7K | 29% | 1 | 1.9K | 11.6% | 3 |
| Nov 2025 | 3.9K | 28% | 2 | 1.6K | 11.5% | 3 |
| Dec 2025 | 3.1K | 32.2% | 1 | 1K | 10.4% | 3 |
| Jan 2026 | 4.8K | 32.6% | 1 | 1.6K | 11% | 3 |
| Feb 2026 | 3.9K | 30.5% | 1 | 1.6K | 12.5% | 3 |
| Mar 2026 | 4K | 28.8% | 1 | 1.6K | 11.6% | 3 |
| Apr 2026 | 3.9K | 31.2% | 1 | 1.6K | 12.8% | 3 |
| May 2026 | 3.1K | 28.3% | 1 | 1.6K | 14.4% | 3 |
| Jun 2026 | 3.9K | 30.8% | 1 | 1.6K | 12.6% | 3 |
| Jul 2026 | 3.8K | 32.4% | 1 | 1.6K | 13.6% | 3 |
| Aug 2026 | 3.9K | 33.6% | 1 | 1.6K | 14% | 3 |
| Sep 2026 | 4.7K | 36% | 1 | 1.6K | 12.3% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bullhorn’s and Eploy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bullhorn**: Measured on the search terms “bullhorn ats”, “bullhorn crm” and “bullhorn login”, summed into one figure.
- **Eploy**: Measured on the search term “eploy”.

- [Bullhorn profile](/demand/uk/brands/bullhorn)
- [Eploy profile](/demand/uk/brands/eploy)
- [All recruitment software in the United Kingdom](/demand/uk/categories/uk-recruitment-software): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bullhorn or Eploy more popular in search?

In September 2026, Bullhorn had more branded searches than Eploy among recruitment software in the United Kingdom. Bullhorn had about 4,680 branded searches, while Eploy had 1,600. Bullhorn made up 36% of all recruitment software searches we track, and Eploy accounted for 12.3%.

## Cite this page

Brandwave. "Bullhorn vs Eploy: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/bullhorn-vs-eploy

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/bullhorn-vs-eploy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
