--- title: "Bloom & Wild vs Interflora: Which is searched more in United Kingdom?" description: "Which is more popular in search, Bloom & Wild or Interflora? Compare estimated monthly branded-search demand and Share of Search inside the Flower delivery platforms set in United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/bloom-and-wild-vs-interflora" publisher: "Brandwave" --- # Bloom & Wild vs Interflora: Which is searched more in United Kingdom? Which is more popular in search, Bloom & Wild or Interflora? Compare estimated monthly branded-search demand and Share of Search inside the Flower delivery platforms set in United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bloom & Wild and Interflora - **Competitive set**: Flower delivery platforms - **Market**: United Kingdom - **Month measured**: Sep 2026 - **Bloom & Wild Share of Search**: 58.4% - **Interflora Share of Search**: 32% ## Which is more popular in search, Bloom & Wild or Interflora? - In September 2026, Bloom & Wild had more branded searches than Interflora among flower delivery platforms in United Kingdom. Bloom & Wild was estimated to have 165K branded searches compared to Interflora’s 90.5K, and held a 58.4% Share of Search versus Interflora’s 32%. - Bloom & Wild was ahead of Interflora in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bloom & Wild’s estimated Share of Search among flower delivery platforms in United Kingdom moved from 60.6% to 58.4%, and its estimated monthly branded searches moved from 135K to 165K. - Across the 12 months ending September 2026, Interflora’s estimated Share of Search among flower delivery platforms in United Kingdom moved from 27.2% to 32%, and its estimated monthly branded searches moved from 60.5K to 90.5K. ## How did search popularity change for United Kingdom flower delivery platforms in September 2026? - In September 2026, Interflora gained estimated Share of Search among flower delivery platforms in United Kingdom, from 27.8% to 32%. - In September 2026, Bloom & Wild lost estimated Share of Search among flower delivery platforms in United Kingdom, from 62% to 58.4%. ## Month by month | Month | Bloom & Wild estimated searches | Bloom & Wild Share of Search | Bloom & Wild rank | Interflora estimated searches | Interflora Share of Search | Interflora rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 135K | 60.6% | 1 | 60.5K | 27.2% | 2 | | Nov 2025 | 201K | 69.6% | 1 | 60.5K | 21% | 2 | | Dec 2025 | 246K | 65.3% | 1 | 90.5K | 24% | 2 | | Jan 2026 | 165K | 60.6% | 1 | 74K | 27.2% | 2 | | Feb 2026 | 201K | 55.8% | 1 | 110K | 30.5% | 2 | | Mar 2026 | 368K | 65.3% | 1 | 135K | 24% | 2 | | Apr 2026 | 135K | 60.6% | 1 | 60.5K | 27.2% | 2 | | May 2026 | 135K | 60.6% | 1 | 60.5K | 27.2% | 2 | | Jun 2026 | 165K | 66.6% | 1 | 60.5K | 24.4% | 2 | | Jul 2026 | 135K | 62% | 1 | 60.5K | 27.8% | 2 | | Aug 2026 | 135K | 62% | 1 | 60.5K | 27.8% | 2 | | Sep 2026 | 165K | 58.4% | 1 | 90.5K | 32% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Bloom & Wild’s and Interflora’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bloom & Wild**: Measured on the search term “bloom & wild”. - **Interflora**: Measured on the search term “interflora”. - [Bloom & Wild profile](/demand/uk/brands/bloom-and-wild) - [Interflora profile](/demand/uk/brands/interflora) - [All flower delivery platforms in United Kingdom](/demand/uk/categories/uk-flower-delivery-platforms): The set both shares are measured inside, 3 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Bloom & Wild or Interflora? In September 2026, Bloom & Wild had more branded searches than Interflora among flower delivery platforms in United Kingdom. Bloom & Wild was estimated to have 165K branded searches compared to Interflora’s 90.5K, and held a 58.4% Share of Search versus Interflora’s 32%. ## Cite this page Brandwave. "Bloom & Wild vs Interflora: Which is searched more in United Kingdom?". https://gobrandwave.com/demand/uk/compare/bloom-and-wild-vs-interflora This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/bloom-and-wild-vs-interflora. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.