---
title: "Blackcircles vs Kwik Fit: Which is searched more in United Kingdom?"
description: "Which is more popular in search, Blackcircles or Kwik Fit? Compare estimated monthly branded-search demand and Share of Search inside the Tyre retailers set in United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/blackcircles-vs-kwik-fit"
publisher: "Brandwave"
---

# Blackcircles vs Kwik Fit: Which is searched more in United Kingdom?

Which is more popular in search, Blackcircles or Kwik Fit? Compare estimated monthly branded-search demand and Share of Search inside the Tyre retailers set in United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Blackcircles and Kwik Fit
- **Competitive set**: Tyre retailers
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **Blackcircles Share of Search**: 8.6%
- **Kwik Fit Share of Search**: 78.5%

## Which is more popular in search, Blackcircles or Kwik Fit?

- In September 2026, Kwik Fit had more branded searches than Blackcircles among tyre retailers in United Kingdom. Kwik Fit was estimated to have 368K branded searches compared to Blackcircles’ 40.5K, and held a 78.5% Share of Search versus Blackcircles’ 8.6%.
- Kwik Fit was ahead of Blackcircles in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Blackcircles’ estimated Share of Search among tyre retailers in United Kingdom moved from 9.7% to 8.6%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
- Across the 12 months ending September 2026, Kwik Fit’s estimated Share of Search among tyre retailers in United Kingdom moved from 72.4% to 78.5%, and its estimated monthly branded searches held steady at 368K.

## How did search popularity change for United Kingdom tyre retailers in September 2026?

- Estimated monthly branded searches for Blackcircles in United Kingdom fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

## Month by month

| Month | Blackcircles estimated searches | Blackcircles Share of Search | Blackcircles rank | Kwik Fit estimated searches | Kwik Fit Share of Search | Kwik Fit rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 49.5K | 9.7% | 3 | 368K | 72.4% | 1 |
| Nov 2025 | 49.5K | 8.4% | 3 | 450K | 76.3% | 1 |
| Dec 2025 | 40.5K | 8.4% | 3 | 368K | 76.3% | 1 |
| Jan 2026 | 49.5K | 8.4% | 3 | 450K | 76.3% | 1 |
| Feb 2026 | 49.5K | 10.1% | 3 | 368K | 74.9% | 1 |
| Mar 2026 | 49.5K | 8.6% | 3 | 450K | 78.5% | 1 |
| Apr 2026 | 49.5K | 10.1% | 3 | 368K | 74.9% | 1 |
| May 2026 | 40.5K | 8.4% | 3 | 368K | 76.3% | 1 |
| Jun 2026 | 40.5K | 8.6% | 3 | 368K | 78.5% | 1 |
| Jul 2026 | 40.5K | 8.6% | 3 | 368K | 78.5% | 1 |
| Aug 2026 | 40.5K | 8.6% | 3 | 368K | 78.5% | 1 |
| Sep 2026 | 40.5K | 8.6% | 3 | 368K | 78.5% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Blackcircles’ and Kwik Fit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Blackcircles**: Measured on the search term “blackcircles”.
- **Kwik Fit**: Measured on the search term “kwik fit”.

- [Blackcircles profile](/demand/uk/brands/blackcircles)
- [Kwik Fit profile](/demand/uk/brands/kwik-fit)
- [All tyre retailers in United Kingdom](/demand/uk/categories/uk-tyre-retailers): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Blackcircles or Kwik Fit?

In September 2026, Kwik Fit had more branded searches than Blackcircles among tyre retailers in United Kingdom. Kwik Fit was estimated to have 368K branded searches compared to Blackcircles’ 40.5K, and held a 78.5% Share of Search versus Blackcircles’ 8.6%.

## Cite this page

Brandwave. "Blackcircles vs Kwik Fit: Which is searched more in United Kingdom?". https://gobrandwave.com/demand/uk/compare/blackcircles-vs-kwik-fit

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/blackcircles-vs-kwik-fit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.