---
title: "BestHeating vs Plumbworld: Which is more popular in the United Kingdom?"
description: "Is BestHeating or Plumbworld more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Radiator retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/bestheating-vs-plumbworld"
publisher: "Brandwave"
---

# BestHeating vs Plumbworld: Which is more popular in the United Kingdom?

Is BestHeating or Plumbworld more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Radiator retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: BestHeating and Plumbworld
- **Competitive set**: Radiator retailers
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **BestHeating Share of Search**: 10.5%
- **Plumbworld Share of Search**: 2.1%

## Is BestHeating or Plumbworld more popular in search?

- In September 2026, BestHeating had more branded searches than Plumbworld among radiator retailers in the United Kingdom. BestHeating had about 2,900 branded searches, while Plumbworld had 590. BestHeating made up 10.5% of all radiator retailer searches we track, and Plumbworld accounted for 2.1%.
- BestHeating was ahead of Plumbworld in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BestHeating’s share of searches among radiator retailers in the United Kingdom held steady at 10.5%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending September 2026, Plumbworld’s share of searches among radiator retailers in the United Kingdom moved from 2.6% to 2.1%, and its estimated monthly branded searches moved from 880 to 590.

## Top radiator retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BestHeating was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Plumbworld was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. BestHeating was listed before Plumbworld in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| BestHeating | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Victorian Plumbing | 2nd | 1 of 3 | 0 of 2 | 1 of 5 |
| The Radiator Centre | 3rd | 1 of 3 | 1 of 2 | 2 of 5 |
| Plumbworld | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Radiator Outlet | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Stelrad | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Trade Radiators | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about radiator retailers

- Asked ChatGPT "Where's the best place to buy radiators online in the UK?": 1. BestHeating
- Asked ChatGPT "Which UK shops sell good designer radiators?": 1. The Radiator Centre
- Asked ChatGPT "What's the best place to buy a heated towel rail in the UK?": 1. Victorian Plumbing, 2. BestHeating, 3. Plumbworld
- Searched Google, AI Overview "radiators": 1. BestHeating
- Searched Google, AI Overview "designer radiators": 1. BestHeating, 2. The Radiator Centre

Not named in any answer: Radiator Outlet, Stelrad and Trade Radiators.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 28, 2026.

## How did search popularity change for United Kingdom radiator retailers in September 2026?

- Estimated monthly branded searches for Plumbworld in the United Kingdom fell 33% over 12 measured months, from 880 to 590 in September 2026.
- Estimated monthly branded searches for BestHeating in the United Kingdom fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.

## How has branded search for BestHeating and Plumbworld changed in the United Kingdom over the last 12 months?

| Month | BestHeating estimated searches | BestHeating Share of Search | BestHeating rank | Plumbworld estimated searches | Plumbworld Share of Search | Plumbworld rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.6K | 10.5% | 4 | 880 | 2.6% | 7 |
| Nov 2025 | 4.4K | 12.9% | 3 | 880 | 2.6% | 7 |
| Dec 2025 | 2.4K | 12% | 4 | 480 | 2.4% | 7 |
| Jan 2026 | 5.4K | 16.3% | 3 | 720 | 2.2% | 7 |
| Feb 2026 | 2.9K | 11.2% | 4 | 590 | 2.3% | 7 |
| Mar 2026 | 2.9K | 9.3% | 5 | 590 | 1.9% | 7 |
| Apr 2026 | 2.4K | 10.6% | 4 | 390 | 1.7% | 7 |
| May 2026 | 1.9K | 8.8% | 4 | 390 | 1.8% | 7 |
| Jun 2026 | 1.9K | 9.7% | 4 | 320 | 1.6% | 7 |
| Jul 2026 | 2.4K | 12% | 4 | 390 | 1.9% | 7 |
| Aug 2026 | 2.4K | 10.5% | 4 | 590 | 2.6% | 7 |
| Sep 2026 | 2.9K | 10.5% | 4 | 590 | 2.1% | 7 |

## How are BestHeating’s and Plumbworld’s branded searches counted?

Brandwave collects information about searches that people make online using BestHeating’s and Plumbworld’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **BestHeating**: Measured on the search term “bestheating”.
- **Plumbworld**: Measured on the search term “plumbworld radiators”.

- [BestHeating profile](/demand/uk/brands/bestheating)
- [Plumbworld profile](/demand/uk/brands/plumbworld)
- [All radiator retailers in the United Kingdom](/demand/uk/categories/uk-radiator-retailers): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is BestHeating or Plumbworld more popular in search?

In September 2026, BestHeating had more branded searches than Plumbworld among radiator retailers in the United Kingdom. BestHeating had about 2,900 branded searches, while Plumbworld had 590. BestHeating made up 10.5% of all radiator retailer searches we track, and Plumbworld accounted for 2.1%.

## Cite this page

Brandwave. "BestHeating vs Plumbworld: Which is more popular in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/bestheating-vs-plumbworld

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/bestheating-vs-plumbworld. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
