---
title: "Berkeley vs Miller Homes: Which is searched more in the United Kingdom?"
description: "Is Berkeley or Miller Homes more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the House builders set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/berkeley-homes-vs-miller-homes"
publisher: "Brandwave"
---

# Berkeley vs Miller Homes: Which is searched more in the United Kingdom?

Is Berkeley or Miller Homes more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the House builders set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Berkeley and Miller Homes
- **Competitive set**: House builders
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **Berkeley Share of Search**: 3.4%
- **Miller Homes Share of Search**: 4.7%

## Is Berkeley or Miller Homes more popular in search?

- In September 2026, Miller Homes had more branded searches than Berkeley among house builders in the United Kingdom. Miller Homes had about 12,100 branded searches, while Berkeley had 8,800. Miller Homes made up 4.7% of all house builder searches we track, and Berkeley accounted for 3.4%.
- Miller Homes was ahead of Berkeley in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Berkeley’s share of searches among house builders in the United Kingdom moved from 2.8% to 3.4%, and its estimated monthly branded searches moved from 9.8K to 8.8K.
- Across the 12 months ending September 2026, Miller Homes’ share of searches among house builders in the United Kingdom moved from 4.2% to 4.7%, and its estimated monthly branded searches moved from 14.8K to 12.1K.

## Top house builders in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Berkeley was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Miller Homes was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Berkeley was listed before Miller Homes in two out of three answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Redrow | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Bloor Homes | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| David Wilson Homes | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Taylor Wimpey | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| CALA Homes | 5th | 3 of 3 | 0 of 2 | 3 of 5 |
| Berkeley | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Barratt Homes | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Bellway | 8th | 2 of 3 | 1 of 2 | 3 of 5 |
| Miller Homes | 9th | 1 of 3 | 1 of 2 | 2 of 5 |
| Persimmon Homes | 10th | 1 of 3 | 1 of 2 | 2 of 5 |

## Every AI answer about house builders

- Asked ChatGPT "Which house builder should I buy a new build home from in the UK?": 1. David Wilson Homes, 2. Barratt Homes, 3. Redrow, 4. Bloor Homes, 5. CALA Homes, 6. Bellway
- Asked ChatGPT "What are the best house builders in the UK?": 1. David Wilson Homes, 2. Bloor Homes, 3. Berkeley, 4. CALA Homes, 5. Bellway, 6. Miller Homes, 7. Barratt Homes, 8. Taylor Wimpey, 9. Persimmon Homes, 10. Redrow
- Asked ChatGPT "What's the best quality new build home builder in the UK?": 1. Bloor Homes, 2. CALA Homes, 3. David Wilson Homes
- Searched Google, AI Overview "new homes": 1. Redrow, 2. Taylor Wimpey, 3. Berkeley, 4. Bellway, 5. Persimmon Homes
- Searched Google, AI Overview "new build homes": 1. Taylor Wimpey, 2. Redrow, 3. Miller Homes, 4. Berkeley

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 22, 2026.

## How did search popularity change for United Kingdom house builders in September 2026?

- Miller Homes’ share of searches among house builders in the United Kingdom has lost ground for 3 months in a row, from 6% to 4.7% in September 2026.
- Estimated monthly branded searches for Berkeley in the United Kingdom fell 10.2% over 12 measured months, from 9.8K to 8.8K in September 2026.

## Month by month

| Month | Berkeley estimated searches | Berkeley Share of Search | Berkeley rank | Miller Homes estimated searches | Miller Homes Share of Search | Miller Homes rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 9.8K | 2.8% | 10 | 14.8K | 4.2% | 8 |
| Nov 2025 | 9.8K | 2.4% | 10 | 14.8K | 3.6% | 8 |
| Dec 2025 | 7.2K | 2.2% | 10 | 12.1K | 3.8% | 9 |
| Jan 2026 | 10.8K | 2.7% | 10 | 18.1K | 4.5% | 8 |
| Feb 2026 | 9.8K | 3.1% | 10 | 14.8K | 4.7% | 9 |
| Mar 2026 | 10.8K | 3.4% | 10 | 18.1K | 5.7% | 8 |
| Apr 2026 | 10.8K | 3.6% | 10 | 14.8K | 4.9% | 8 |
| May 2026 | 8.8K | 3.3% | 10 | 14.8K | 5.5% | 8 |
| Jun 2026 | 8.8K | 3.5% | 10 | 14.8K | 6% | 8 |
| Jul 2026 | 8K | 3.2% | 10 | 12.1K | 4.9% | 8 |
| Aug 2026 | 8K | 3.2% | 10 | 12.1K | 4.8% | 8 |
| Sep 2026 | 8.8K | 3.4% | 10 | 12.1K | 4.7% | 8 |

## How each brand is measured

Brandwave collects information about searches that people make online using Berkeley’s and Miller Homes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Berkeley**: Measured on the search terms “berkeley group” and “berkeley homes”, summed into one figure.
- **Miller Homes**: Measured on the search term “miller homes”.

- [Berkeley profile](/demand/uk/brands/berkeley-homes)
- [Miller Homes profile](/demand/uk/brands/miller-homes)
- [All house builders in the United Kingdom](/demand/uk/categories/uk-house-builders): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Berkeley or Miller Homes more popular in search?

In September 2026, Miller Homes had more branded searches than Berkeley among house builders in the United Kingdom. Miller Homes had about 12,100 branded searches, while Berkeley had 8,800. Miller Homes made up 4.7% of all house builder searches we track, and Berkeley accounted for 3.4%.

## Cite this page

Brandwave. "Berkeley vs Miller Homes: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/berkeley-homes-vs-miller-homes

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/berkeley-homes-vs-miller-homes. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
