---
title: "Beards & Daisies vs Patch: Which is searched more in the United Kingdom?"
description: "Is Beards & Daisies or Patch more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online plant retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/beards-and-daisies-vs-patch-plants"
publisher: "Brandwave"
---

# Beards & Daisies vs Patch: Which is searched more in the United Kingdom?

Is Beards & Daisies or Patch more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online plant retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Beards & Daisies and Patch
- **Competitive set**: Online plant retailers
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **Beards & Daisies Share of Search**: 7.1%
- **Patch Share of Search**: 7.1%

## Is Beards & Daisies or Patch more popular in search?

- In September 2026, Beards & Daisies and Patch were level in searches among online plant retailers in the United Kingdom, with an estimated 12.1K branded searches each, at 7.1% of the total each.
- Beards & Daisies was ahead of Patch in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Beards & Daisies’ share of searches among online plant retailers in the United Kingdom moved from 6.8% to 7.1%, and its estimated monthly branded searches moved from 9.9K to 12.1K.
- Across the 12 months ending September 2026, Patch’s share of searches among online plant retailers in the United Kingdom moved from 10.2% to 7.1%, and its estimated monthly branded searches moved from 14.8K to 12.1K.

## Top online plant retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Patch was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Beards & Daisies was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Patch was listed before Beards & Daisies in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Crocus | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Patch | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| Gardening Express | 3rd | 0 of 3 | 2 of 2 | 2 of 5 |
| RHS Plants | 4th | 0 of 3 | 2 of 2 | 2 of 5 |
| Thompson & Morgan | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Beards & Daisies | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| J Parker's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| YouGarden | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Suttons | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about online plant retailers

- Asked ChatGPT "What's the best website to buy plants online in the UK?": 1. Crocus, 2. Patch, 3. Thompson & Morgan, 4. Beards & Daisies
- Asked ChatGPT "Where can I buy good quality houseplants delivered in the UK?": 1. Patch, 2. Crocus
- Asked ChatGPT "Which online garden centre has the best plants and bulbs?": 1. Crocus
- Searched Google, AI Overview "plants online": 1. Crocus, 2. Gardening Express, 3. Patch, 4. RHS Plants, 5. Thompson & Morgan
- Searched Google, AI Overview "buy plants online": 1. Crocus, 2. Gardening Express, 3. RHS Plants, 4. Patch, 5. Beards & Daisies

Not named in any answer: J Parker's, YouGarden and Suttons.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 27, 2026.

## How did search popularity change for United Kingdom online plant retailers in September 2026?

- In September 2026, Beards & Daisies lost share of searches among online plant retailers in the United Kingdom, from 8.1% to 7.1%.
- In September 2026, Patch lost share of searches among online plant retailers in the United Kingdom, from 8.1% to 7.1%.

## Month by month

| Month | Beards & Daisies estimated searches | Beards & Daisies Share of Search | Beards & Daisies rank | Patch estimated searches | Patch Share of Search | Patch rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 9.9K | 6.8% | 6 | 14.8K | 10.2% | 4 |
| Nov 2025 | 9.9K | 8.2% | 6 | 14.8K | 12.2% | 3 |
| Dec 2025 | 12.1K | 11.6% | 4 | 14.8K | 14.2% | 3 |
| Jan 2026 | 14.8K | 8.7% | 6 | 18.1K | 10.6% | 5 |
| Feb 2026 | 12.1K | 6.2% | 7 | 14.8K | 7.6% | 6 |
| Mar 2026 | 14.8K | 4.2% | 7 | 18.1K | 5.2% | 6 |
| Apr 2026 | 12.1K | 3.2% | 7 | 18.1K | 4.8% | 6 |
| May 2026 | 12.1K | 3.6% | 7 | 14.8K | 4.4% | 6 |
| Jun 2026 | 12.1K | 5.7% | 6 | 14.8K | 7% | 5 |
| Jul 2026 | 12.1K | 7% | 5 | 12.1K | 7% | 6 |
| Aug 2026 | 14.8K | 8.1% | 5 | 14.8K | 8.1% | 6 |
| Sep 2026 | 12.1K | 7.1% | 5 | 12.1K | 7.1% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Beards & Daisies’ and Patch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Beards & Daisies**: Measured on the search term “beards and daisies”.
- **Patch**: Measured on the search term “patch plants”.

- [Beards & Daisies profile](/demand/uk/brands/beards-and-daisies)
- [Patch profile](/demand/uk/brands/patch-plants)
- [All online plant retailers in the United Kingdom](/demand/uk/categories/uk-online-plant-retailers): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Beards & Daisies or Patch more popular in search?

In September 2026, Beards & Daisies and Patch were level in searches among online plant retailers in the United Kingdom, with an estimated 12.1K branded searches each, at 7.1% of the total each.

## Cite this page

Brandwave. "Beards & Daisies vs Patch: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/beards-and-daisies-vs-patch-plants

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/beards-and-daisies-vs-patch-plants. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
