---
title: "B&Q vs Kettler: Which is searched more in the United Kingdom?"
description: "Is B&Q or Kettler more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garden furniture retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/b-and-q-vs-kettler"
publisher: "Brandwave"
---

# B&Q vs Kettler: Which is searched more in the United Kingdom?

Is B&Q or Kettler more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garden furniture retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: B&Q and Kettler
- **Competitive set**: Garden furniture retailers
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **B&Q Share of Search**: 3.4%
- **Kettler Share of Search**: 4.2%

## Is B&Q or Kettler more popular in search?

- In September 2026, Kettler had more branded searches than B&Q among garden furniture retailers in the United Kingdom. Kettler had about 5,400 branded searches, while B&Q had 4,400. Kettler made up 4.2% of all garden furniture retailer searches we track, and B&Q accounted for 3.4%.
- The lead changed hands 2 times in the 12 months ending September 2026: B&Q took it in March 2026, Kettler took it in September 2026.
- Across the 12 months ending September 2026, B&Q’s share of searches among garden furniture retailers in the United Kingdom moved from 1.9% to 3.4%, and its estimated monthly branded searches moved from 1.9K to 4.4K.
- Across the 12 months ending September 2026, Kettler’s share of searches among garden furniture retailers in the United Kingdom moved from 2.5% to 4.2%, and its estimated monthly branded searches moved from 2.4K to 5.4K.

## How did search popularity change for United Kingdom garden furniture retailers in September 2026?

- In September 2026, B&Q lost share of searches among garden furniture retailers in the United Kingdom, from 9.9% to 3.4%.
- In September 2026, Kettler lost share of searches among garden furniture retailers in the United Kingdom, from 6.6% to 4.2%.

## Month by month

| Month | B&Q estimated searches | B&Q Share of Search | B&Q rank | Kettler estimated searches | Kettler Share of Search | Kettler rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.9K | 1.9% | 5 | 2.4K | 2.5% | 4 |
| Nov 2025 | 1K | 0.68% | 6 | 1.9K | 1.3% | 3 |
| Dec 2025 | 1K | 0.79% | 6 | 1.6K | 1.3% | 3 |
| Jan 2026 | 2.4K | 2.4% | 5 | 2.9K | 2.8% | 4 |
| Feb 2026 | 5.4K | 5% | 4 | 5.4K | 5% | 6 |
| Mar 2026 | 22.2K | 9.9% | 4 | 18.1K | 8.1% | 6 |
| Apr 2026 | 40.5K | 12% | 3 | 27.1K | 8% | 7 |
| May 2026 | 40.5K | 12.4% | 3 | 27.1K | 8.3% | 7 |
| Jun 2026 | 27.1K | 12.7% | 3 | 18.1K | 8.5% | 6 |
| Jul 2026 | 27.1K | 11.5% | 3 | 18.1K | 7.7% | 6 |
| Aug 2026 | 18.1K | 9.9% | 4 | 12.1K | 6.6% | 6 |
| Sep 2026 | 4.4K | 3.4% | 5 | 5.4K | 4.2% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using B&Q’s and Kettler’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **B&Q**: Measured on the search term “b&q garden furniture”.
- **Kettler**: Measured on the search term “kettler garden furniture”.

- [B&Q profile](/demand/uk/brands/b-and-q)
- [Kettler profile](/demand/uk/brands/kettler)
- [All garden furniture retailers in the United Kingdom](/demand/uk/categories/uk-garden-furniture-retailers): The set both shares are measured inside, 13 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is B&Q or Kettler more popular in search?

In September 2026, Kettler had more branded searches than B&Q among garden furniture retailers in the United Kingdom. Kettler had about 5,400 branded searches, while B&Q had 4,400. Kettler made up 4.2% of all garden furniture retailer searches we track, and B&Q accounted for 3.4%.

## Cite this page

Brandwave. "B&Q vs Kettler: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/b-and-q-vs-kettler

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/b-and-q-vs-kettler. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
