---
title: "Unilever brands and Share of Search"
description: "Consumer goods company whose hydration portfolio includes Liquid I.V."
canonical: "https://gobrandwave.com/demand/uk/companies/unilever"
publisher: "Brandwave"
---

# Unilever brands and Share of Search

Consumer goods company whose hydration portfolio includes Liquid I.V.

## Key facts

- **Company**: Unilever
- **Market**: United Kingdom
- **Brands tracked**: 8
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Ben & Jerry's | Ice cream brands in the UK | 7 | 1.2% | 590 |
| Carte D'Or | Ice cream brands in the UK | 6 | 3.8% | 1.9K |
| Dove | Deodorant brands | 3 | 5.2% | 18K |
| Dove | Shampoo brands | 10 | 2.7% | 18K |
| Lynx | Deodorant brands | 4 | 5.2% | 9.9K |
| Magnum | Ice cream brands in the UK | 2 | 19.8% | 9.9K |
| Sure | Deodorant brands | 5 | 5.2% | 9.9K |
| TRESemmé | Shampoo brands | 9 | 3.3% | 9.9K |
| Wild | Deodorant brands | 2 | 31.8% | 60.5K |

- [Ben & Jerry's](/demand/uk/brands/ben-and-jerrys)
- [Carte D'Or](/demand/uk/brands/carte-dor)
- [Dove](/demand/uk/brands/dove)
- [Lynx](/demand/uk/brands/lynx)
- [Magnum](/demand/uk/brands/magnum)
- [Sure](/demand/uk/brands/sure-deodorant)
- [TRESemmé](/demand/uk/brands/tresemme)
- [Wild](/demand/uk/brands/wild)

## Brand competitors

- [Haagen-Dazs](/demand/uk/brands/haagen-dazs): 1st place in GB Ice cream brands estimated Share of Search at 44.3% in Sep 2026.
- [Fussy](/demand/uk/brands/fussy): 1st place in GB Deodorant brands estimated Share of Search at 38.9% in Sep 2026.
- [Kérastase](/demand/uk/brands/kerastase): 1st place in GB Shampoo brands estimated Share of Search at 24.8% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Unilever brands and Share of Search". https://gobrandwave.com/demand/uk/companies/unilever

This page is also available as HTML at https://gobrandwave.com/demand/uk/companies/unilever. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.