---
title: "Sage Accounting brands and Share of Search"
description: "The company behind Sage Accounting."
canonical: "https://gobrandwave.com/demand/uk/companies/sage-accounting"
publisher: "Brandwave"
---

# Sage Accounting brands and Share of Search

The company behind Sage Accounting.

## Key facts

- **Company**: Sage Accounting
- **Market**: United Kingdom
- **Brands tracked**: 3
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Sage Accounting | Small business accounting software | 6 | 0.55% | 5.4K |
| Sage HR | HR software | 4 | 6.7% | 27.1K |
| Sage Payroll | Payroll software in the UK | 3 | 13.3% | 9.9K |

- [Sage Accounting](/demand/uk/brands/sage-accounting)
- [Sage HR](/demand/uk/brands/sage-hr)
- [Sage Payroll](/demand/uk/brands/sage-payroll)

## Brand competitors

- [BrightPay](/demand/uk/brands/brightpay): 1st place in GB Payroll software estimated Share of Search at 66.7% in Sep 2026.
- [BrightHR](/demand/uk/brands/brighthr): 1st place in GB HR software estimated Share of Search at 48.4% in Sep 2026.
- [Breathe](/demand/uk/brands/breathe-hr): 2nd place in GB HR software estimated Share of Search at 18.3% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Sage Accounting brands and Share of Search". https://gobrandwave.com/demand/uk/companies/sage-accounting

This page is also available as HTML at https://gobrandwave.com/demand/uk/companies/sage-accounting. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.