---
title: "Octopus Energy brands and Share of Search"
description: "The business behind Octopus Energy."
canonical: "https://gobrandwave.com/demand/uk/companies/octopus-energy-group"
publisher: "Brandwave"
---

# Octopus Energy brands and Share of Search

The business behind Octopus Energy.

## Key facts

- **Company**: Octopus Energy
- **Legal name**: Octopus Energy Group Limited
- **Market**: United Kingdom
- **Brands tracked**: 2
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Octopus Energy | Business energy suppliers in the UK | 4 | 7.3% | 1.2M |
| Octopus Energy | Energy suppliers | 1 | 33.6% | 1.2M |
| Octopus Energy | Heat pump installers in the UK | 2 | 27.8% | 1.2M |
| Octopus Electric Vehicles | Car leasing companies | 3 | 16.6% | 50.4K |
| Octopus Electric Vehicles | Electric car salary sacrifice schemes in the UK | 1 | 57.9% | 50.4K |

- [Octopus Energy](/demand/uk/brands/octopus-energy)
- [Octopus Electric Vehicles](/demand/uk/brands/octopus-electric-vehicles)

## Brand competitors

- [British Gas Business](/demand/uk/brands/british-gas-business): 1st place in GB Business energy suppliers estimated Share of Search at 37% in Sep 2026.
- [Yü Energy](/demand/uk/brands/yu-energy): 2nd place in GB Business energy suppliers estimated Share of Search at 37% in Sep 2026.
- [Select Car Leasing](/demand/uk/brands/select-car-leasing): 1st place in GB Car leasing companies estimated Share of Search at 36.2% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Octopus Energy brands and Share of Search". https://gobrandwave.com/demand/uk/companies/octopus-energy-group

This page is also available as HTML at https://gobrandwave.com/demand/uk/companies/octopus-energy-group. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.