---
title: "Tile retailers in United Kingdom: Which are searched most?"
description: "Compare the tile retailers people buy from. Share of Search among Topps Tiles, Tile Mountain, Fired Earth, Walls and Floors, CTD Tiles and Tile Giant, the tile retailers Brandwave compares in United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/categories/uk-tile-retailers"
publisher: "Brandwave"
---

# Tile retailers in United Kingdom: Which are searched most?

Compare the tile retailers people buy from. Share of Search among Topps Tiles, Tile Mountain, Fired Earth, Walls and Floors, CTD Tiles and Tile Giant, the tile retailers Brandwave compares in United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Tile retailers
- **Market**: United Kingdom
- **Brands compared**: 6
- **Month measured**: Sep 2026
- **Highest Share of Search**: Topps Tiles, 67%

## Which brand is most popular in search among tile retailers in United Kingdom?

- In September 2026, Topps Tiles was the most searched among tile retailers in United Kingdom, with an estimated 165K branded searches and 67% estimated Share of Search within this set.
- Tile Mountain is in 2nd place, 46.9 percentage points behind at 20.1% Share of Search.
- Across the 12 months ending September 2026, Topps Tiles’ estimated Share of Search among tile retailers in United Kingdom increased from 61.5% to 67%.
- Across the 12 months ending September 2026, Tile Mountain’s estimated Share of Search among tile retailers in United Kingdom increased from 15.1% to 20.1%.
- Across the 12 months ending September 2026, Fired Earth’s estimated Share of Search among tile retailers in United Kingdom decreased from 9.6% to 4.5%.
- Across the 12 months ending September 2026, Tile Giant’s estimated Share of Search among tile retailers in United Kingdom decreased from 6.8% to 2.2%.
- Across the 12 months ending September 2026, Topps Tiles’ estimated Share of Search among tile retailers in United Kingdom peaked at 67% in September 2026 and was lowest at 59.5% in November 2025.
- Across the 12 months ending September 2026, Tile Mountain’s estimated Share of Search among tile retailers in United Kingdom peaked at 20.1% in September 2026 and was lowest at 14.6% in November 2025.
- Across the 12 months ending September 2026, Fired Earth’s estimated Share of Search among tile retailers in United Kingdom peaked at 13.9% in November 2025 and was lowest at 4.4% in July 2026.
- Across the 12 months ending September 2026, Walls and Floors rose from 5th to 4th among tile retailers in United Kingdom.
- Across the 12 months ending September 2026, CTD Tiles rose from 6th to 5th among tile retailers in United Kingdom.
- Across the 12 months ending September 2026, Tile Giant fell from 4th to 6th among tile retailers in United Kingdom.

## Compare search popularity between leading brands

- [Topps Tiles vs Tile Mountain: compare search popularity](/demand/uk/compare/tile-mountain-vs-topps-tiles): 67% against 20.1% Share of Search.
- [Topps Tiles vs Fired Earth: compare search popularity](/demand/uk/compare/fired-earth-vs-topps-tiles): 67% against 4.5% Share of Search.
- [Topps Tiles vs Walls and Floors: compare search popularity](/demand/uk/compare/topps-tiles-vs-walls-and-floors): 67% against 4% Share of Search.
- [Topps Tiles vs CTD Tiles: compare search popularity](/demand/uk/compare/ctd-tiles-vs-topps-tiles): 67% against 2.2% Share of Search.
- [Tile Mountain vs Fired Earth: compare search popularity](/demand/uk/compare/fired-earth-vs-tile-mountain): 20.1% against 4.5% Share of Search.
- [Tile Mountain vs Walls and Floors: compare search popularity](/demand/uk/compare/tile-mountain-vs-walls-and-floors): 20.1% against 4% Share of Search.
- [Tile Mountain vs CTD Tiles: compare search popularity](/demand/uk/compare/ctd-tiles-vs-tile-mountain): 20.1% against 2.2% Share of Search.
- [Fired Earth vs Walls and Floors: compare search popularity](/demand/uk/compare/fired-earth-vs-walls-and-floors): 4.5% against 4% Share of Search.
- [Fired Earth vs CTD Tiles: compare search popularity](/demand/uk/compare/ctd-tiles-vs-fired-earth): 4.5% against 2.2% Share of Search.
- [Walls and Floors vs CTD Tiles: compare search popularity](/demand/uk/compare/ctd-tiles-vs-walls-and-floors): 4% against 2.2% Share of Search.

## How did search popularity change for United Kingdom tile retailers in September 2026?

- Topps Tiles’ estimated Share of Search among tile retailers in United Kingdom has gained ground for 3 months in a row, from 64.8% to 67% in September 2026.
- Tile Mountain’s estimated Share of Search among tile retailers in United Kingdom has gained ground for 3 months in a row, from 19.4% to 20.1% in September 2026.
- Tile Giant’s estimated Share of Search among tile retailers in United Kingdom has lost ground for 3 months in a row, from 3.9% to 2.2% in September 2026.
- In September 2026, CTD Tiles rose from 6th to 5th among tile retailers in United Kingdom.
- Estimated monthly branded searches for Fired Earth in United Kingdom fell 57.4% over 12 measured months, from 25.8K to 11K in September 2026.
- Estimated monthly branded searches for Walls and Floors in United Kingdom fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Topps Tiles | 67% | 165K | 0.0% | Topps Tiles |
| 2 | Tile Mountain | 20.1% | 49.5K | 0.0% | Tile Mountain |
| 3 | Fired Earth | 4.5% | 11K | 0.0% | Fired Earth |
| 4 | Walls and Floors | 4% | 9.9K | 0.0% | Walls and Floors |
| 5 | CTD Tiles | 2.2% | 5.4K | +22.7% | CTD Tiles |
| 6 | Tile Giant | 2.2% | 5.4K | -18.2% | Tile Giant |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Topps Tiles | 165K | 61.5% | 1 |
| Oct 2025 | Tile Mountain | 40.5K | 15.1% | 2 |
| Oct 2025 | Fired Earth | 25.8K | 9.6% | 3 |
| Oct 2025 | Tile Giant | 18.1K | 6.8% | 4 |
| Oct 2025 | Walls and Floors | 12.1K | 4.5% | 5 |
| Oct 2025 | CTD Tiles | 6.6K | 2.5% | 6 |
| Nov 2025 | Topps Tiles | 165K | 59.5% | 1 |
| Nov 2025 | Tile Mountain | 40.5K | 14.6% | 2 |
| Nov 2025 | Fired Earth | 38.5K | 13.9% | 3 |
| Nov 2025 | Tile Giant | 14.8K | 5.3% | 4 |
| Nov 2025 | Walls and Floors | 12.1K | 4.4% | 5 |
| Nov 2025 | CTD Tiles | 6.6K | 2.4% | 6 |
| Dec 2025 | Topps Tiles | 110K | 62.1% | 1 |
| Dec 2025 | Tile Mountain | 33.1K | 18.7% | 2 |
| Dec 2025 | Fired Earth | 11.5K | 6.5% | 3 |
| Dec 2025 | Tile Giant | 9.9K | 5.6% | 4 |
| Dec 2025 | Walls and Floors | 8.1K | 4.6% | 5 |
| Dec 2025 | CTD Tiles | 4.4K | 2.5% | 6 |
| Jan 2026 | Topps Tiles | 165K | 62.1% | 1 |
| Jan 2026 | Tile Mountain | 49.5K | 18.6% | 2 |
| Jan 2026 | Fired Earth | 17.7K | 6.7% | 3 |
| Jan 2026 | Tile Giant | 14.8K | 5.6% | 4 |
| Jan 2026 | Walls and Floors | 12.1K | 4.6% | 5 |
| Jan 2026 | CTD Tiles | 6.6K | 2.5% | 6 |
| Feb 2026 | Topps Tiles | 165K | 63.8% | 1 |
| Feb 2026 | Tile Mountain | 49.5K | 19.1% | 2 |
| Feb 2026 | Fired Earth | 14.5K | 5.6% | 3 |
| Feb 2026 | Tile Giant | 12.1K | 4.7% | 4 |
| Feb 2026 | Walls and Floors | 12.1K | 4.7% | 5 |
| Feb 2026 | CTD Tiles | 5.4K | 2.1% | 6 |
| Mar 2026 | Topps Tiles | 165K | 64.2% | 1 |
| Mar 2026 | Tile Mountain | 49.5K | 19.3% | 2 |
| Mar 2026 | Fired Earth | 12.8K | 5% | 3 |
| Mar 2026 | Tile Giant | 12.1K | 4.7% | 4 |
| Mar 2026 | Walls and Floors | 12.1K | 4.7% | 5 |
| Mar 2026 | CTD Tiles | 5.4K | 2.1% | 6 |
| Apr 2026 | Topps Tiles | 165K | 64.1% | 1 |
| Apr 2026 | Tile Mountain | 49.5K | 19.2% | 2 |
| Apr 2026 | Tile Giant | 14.8K | 5.7% | 3 |
| Apr 2026 | Fired Earth | 12.8K | 5% | 4 |
| Apr 2026 | Walls and Floors | 9.9K | 3.8% | 5 |
| Apr 2026 | CTD Tiles | 5.4K | 2.1% | 6 |
| May 2026 | Topps Tiles | 165K | 67% | 1 |
| May 2026 | Tile Mountain | 49.5K | 20.1% | 2 |
| May 2026 | Fired Earth | 11K | 4.5% | 3 |
| May 2026 | Walls and Floors | 9.9K | 4% | 4 |
| May 2026 | Tile Giant | 6.6K | 2.7% | 5 |
| May 2026 | CTD Tiles | 4.4K | 1.8% | 6 |
| Jun 2026 | Topps Tiles | 135K | 64.8% | 1 |
| Jun 2026 | Tile Mountain | 40.5K | 19.4% | 2 |
| Jun 2026 | Fired Earth | 10.5K | 5% | 3 |
| Jun 2026 | Walls and Floors | 9.9K | 4.8% | 4 |
| Jun 2026 | Tile Giant | 8.1K | 3.9% | 5 |
| Jun 2026 | CTD Tiles | 4.4K | 2.1% | 6 |
| Jul 2026 | Topps Tiles | 135K | 65.7% | 1 |
| Jul 2026 | Tile Mountain | 40.5K | 19.7% | 2 |
| Jul 2026 | Walls and Floors | 9.9K | 4.8% | 3 |
| Jul 2026 | Fired Earth | 9K | 4.4% | 4 |
| Jul 2026 | Tile Giant | 6.6K | 3.2% | 5 |
| Jul 2026 | CTD Tiles | 4.4K | 2.1% | 6 |
| Aug 2026 | Topps Tiles | 165K | 67% | 1 |
| Aug 2026 | Tile Mountain | 49.5K | 20.1% | 2 |
| Aug 2026 | Fired Earth | 11K | 4.5% | 3 |
| Aug 2026 | Walls and Floors | 9.9K | 4% | 4 |
| Aug 2026 | Tile Giant | 6.6K | 2.7% | 5 |
| Aug 2026 | CTD Tiles | 4.4K | 1.8% | 6 |
| Sep 2026 | Topps Tiles | 165K | 67% | 1 |
| Sep 2026 | Tile Mountain | 49.5K | 20.1% | 2 |
| Sep 2026 | Fired Earth | 11K | 4.5% | 3 |
| Sep 2026 | Walls and Floors | 9.9K | 4% | 4 |
| Sep 2026 | CTD Tiles | 5.4K | 2.2% | 5 |
| Sep 2026 | Tile Giant | 5.4K | 2.2% | 6 |

## What is being compared

- **CTD Tiles**: Measured on the search term “ctd tiles”.
- **Fired Earth**: Measured on the search terms “fired earth” and “fired earth tiles”, summed into one figure.
- **Tile Giant**: Measured on the search term “tile giant”.
- **Tile Mountain**: Measured on the search term “tile mountain”.
- **Topps Tiles**: Measured on the search term “topps tiles”.
- **Walls and Floors**: Measured on the search term “walls and floors”.

- [CTD Tiles](/demand/uk/brands/ctd-tiles)
- [Fired Earth](/demand/uk/brands/fired-earth)
- [Tile Giant](/demand/uk/brands/tile-giant)
- [Tile Mountain](/demand/uk/brands/tile-mountain)
- [Topps Tiles](/demand/uk/brands/topps-tiles)
- [Walls and Floors](/demand/uk/brands/walls-and-floors)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among tile retailers in United Kingdom?

In September 2026, Topps Tiles was the most searched among tile retailers in United Kingdom, with an estimated 165K branded searches and 67% estimated Share of Search within this set.

## Cite this page

Brandwave. "Tile retailers in United Kingdom: Which are searched most?". https://gobrandwave.com/demand/uk/categories/uk-tile-retailers

This page is also available as HTML at https://gobrandwave.com/demand/uk/categories/uk-tile-retailers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.