---
title: "Animed Direct vs VioVet: Which is searched more in the United Kingdom?"
description: "Is Animed Direct or VioVet more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online pet pharmacies set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/categories/uk-pet-pharmacies/compare/animed-direct-vs-viovet"
publisher: "Brandwave"
---

# Animed Direct vs VioVet: Which is searched more in the United Kingdom?

Is Animed Direct or VioVet more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online pet pharmacies set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Animed Direct and VioVet
- **Competitive set**: Online pet pharmacies
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **Animed Direct Share of Search**: 10.2%
- **VioVet Share of Search**: 22.8%

## Is Animed Direct or VioVet more popular in search?

- In September 2026, VioVet had more branded searches than Animed Direct among online pet pharmacies in the United Kingdom. VioVet had about 49,500 branded searches, while Animed Direct had 22,200. VioVet made up 22.8% of all online pet pharmacy searches we track, and Animed Direct accounted for 10.2%.
- VioVet was ahead of Animed Direct in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Animed Direct’s share of searches among online pet pharmacies in the United Kingdom moved from 14% to 10.2%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
- Across the 12 months ending September 2026, VioVet’s share of searches among online pet pharmacies in the United Kingdom moved from 25.6% to 22.8%, and its estimated monthly branded searches held steady at 49.5K.

## Top online pet pharmacies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, VioVet was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Animed Direct was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. VioVet was listed before Animed Direct in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| VioVet | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Pet Drugs Online | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Pharmacy2U | 3rd | 1 of 3 | 2 of 2 | 3 of 5 |
| Vet UK | 4th | 0 of 3 | 2 of 2 | 2 of 5 |
| Weldricks Pharmacy | 5th | 0 of 3 | 2 of 2 | 2 of 5 |
| Animed Direct | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| VetShop | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about online pet pharmacies

- Asked ChatGPT "Where's the cheapest place to buy flea and worming treatment for my dog in the UK?": 1. VioVet, 2. Pet Drugs Online
- Asked ChatGPT "Which online pet pharmacies in the UK are reliable for prescription medicines?": 1. Pet Drugs Online, 2. VioVet, 3. Animed Direct, 4. Pharmacy2U
- Asked ChatGPT "Is it cheaper to buy pet medication online than from the vet in the UK?": named none of the brands we track
- Searched Google, AI Overview "online pet pharmacy": 1. VioVet, 2. Pet Drugs Online, 3. Pharmacy2U, 4. Weldricks Pharmacy, 5. Vet UK
- Searched Google, AI Overview "pet pharmacy": 1. VioVet, 2. Vet UK, 3. Pharmacy2U, 4. Weldricks Pharmacy

Not named in any answer: VetShop.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 28, 2026.

## How did search popularity change for United Kingdom online pet pharmacies in September 2026?

- In September 2026, Animed Direct lost share of searches among online pet pharmacies in the United Kingdom, from 12.2% to 10.2%.

## Month by month

| Month | Animed Direct estimated searches | Animed Direct Share of Search | Animed Direct rank | VioVet estimated searches | VioVet Share of Search | VioVet rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 27.1K | 14% | 3 | 49.5K | 25.6% | 2 |
| Nov 2025 | 27.1K | 14% | 3 | 49.5K | 25.6% | 2 |
| Dec 2025 | 27.1K | 14% | 3 | 49.5K | 25.6% | 2 |
| Jan 2026 | 27.1K | 12.3% | 3 | 49.5K | 22.4% | 2 |
| Feb 2026 | 27.1K | 13.8% | 3 | 49.5K | 25.2% | 2 |
| Mar 2026 | 27.1K | 12.1% | 3 | 49.5K | 22.2% | 2 |
| Apr 2026 | 27.1K | 12.2% | 3 | 49.5K | 22.4% | 2 |
| May 2026 | 27.1K | 12.2% | 3 | 49.5K | 22.3% | 2 |
| Jun 2026 | 27.1K | 12.2% | 3 | 49.5K | 22.3% | 2 |
| Jul 2026 | 27.1K | 12.2% | 3 | 49.5K | 22.3% | 2 |
| Aug 2026 | 27.1K | 12.2% | 3 | 49.5K | 22.3% | 2 |
| Sep 2026 | 22.2K | 10.2% | 3 | 49.5K | 22.8% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Animed Direct’s and VioVet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Animed Direct**: Measured on the search term “animed direct”.
- **VioVet**: Measured on the search term “viovet”.

- [Animed Direct profile](/demand/uk/brands/animed-direct)
- [VioVet profile](/demand/uk/brands/viovet)
- [All online pet pharmacies in the United Kingdom](/demand/uk/categories/uk-pet-pharmacies): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Animed Direct or VioVet more popular in search?

In September 2026, VioVet had more branded searches than Animed Direct among online pet pharmacies in the United Kingdom. VioVet had about 49,500 branded searches, while Animed Direct had 22,200. VioVet made up 22.8% of all online pet pharmacy searches we track, and Animed Direct accounted for 10.2%.

## Cite this page

Brandwave. "Animed Direct vs VioVet: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/categories/uk-pet-pharmacies/compare/animed-direct-vs-viovet

This page is also available as HTML at https://gobrandwave.com/demand/uk/categories/uk-pet-pharmacies/compare/animed-direct-vs-viovet. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
