---
title: "Hardware retailers in United Kingdom: Which are searched most?"
description: "Compare the hardware retailers people shop with. Share of Search among Screwfix, Toolstation, Wickes, B&Q and Robert Dyas, the hardware retailers Brandwave compares in United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/categories/uk-hardware-retailers"
publisher: "Brandwave"
---

# Hardware retailers in United Kingdom: Which are searched most?

Compare the hardware retailers people shop with. Share of Search among Screwfix, Toolstation, Wickes, B&Q and Robert Dyas, the hardware retailers Brandwave compares in United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Hardware retailers
- **Market**: United Kingdom
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Screwfix, 51.3%

## Which brand is most popular in search among hardware retailers in United Kingdom?

- In September 2026, Screwfix was the most searched among hardware retailers in United Kingdom, with an estimated 4.1M branded searches and 51.3% estimated Share of Search within this set.
- Toolstation is in 2nd place, 32.5 percentage points behind at 18.8% Share of Search.
- Across the 12 months ending September 2026, Screwfix’s estimated Share of Search among hardware retailers in United Kingdom decreased from 52.8% to 51.3%.
- Across the 12 months ending September 2026, Toolstation’s estimated Share of Search among hardware retailers in United Kingdom decreased from 19.3% to 18.8%.
- Across the 12 months ending September 2026, Wickes’ estimated Share of Search among hardware retailers in United Kingdom increased from 12.9% to 15.3%.
- Across the 12 months ending September 2026, Screwfix’s estimated Share of Search among hardware retailers in United Kingdom peaked at 52.8% in October 2025 and was lowest at 43.1% in May 2026.
- Across the 12 months ending September 2026, Toolstation’s estimated Share of Search among hardware retailers in United Kingdom peaked at 20.6% in June 2026 and was lowest at 17.5% in August 2026.
- Across the 12 months ending September 2026, Wickes’ estimated Share of Search among hardware retailers in United Kingdom peaked at 17.5% in August 2026 and was lowest at 12.8% in December 2025.
- Across the 12 months ending September 2026, B&Q’s estimated Share of Search among hardware retailers in United Kingdom peaked at 19.4% in April 2026 and was lowest at 12.5% in September 2026.
- Across the 12 months ending September 2026, Robert Dyas’ estimated Share of Search among hardware retailers in United Kingdom peaked at 3.1% in December 2025 and was lowest at 2% in February 2026.
- Across the 12 months ending September 2026, Wickes rose from 4th to 3rd among hardware retailers in United Kingdom.
- Across the 12 months ending September 2026, B&Q fell from 3rd to 4th among hardware retailers in United Kingdom.
- Across the 12 months ending September 2026, Robert Dyas held steady: its estimated Share of Search among hardware retailers in United Kingdom moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Screwfix vs Toolstation: compare search popularity](/demand/uk/compare/screwfix-vs-toolstation): 51.3% against 18.8% Share of Search.
- [Screwfix vs Wickes: compare search popularity](/demand/uk/compare/screwfix-vs-wickes): 51.3% against 15.3% Share of Search.
- [Screwfix vs B&Q: compare search popularity](/demand/uk/compare/b-and-q-vs-screwfix): 51.3% against 12.5% Share of Search.
- [Screwfix vs Robert Dyas: compare search popularity](/demand/uk/compare/robert-dyas-vs-screwfix): 51.3% against 2.1% Share of Search.
- [Toolstation vs Wickes: compare search popularity](/demand/uk/compare/toolstation-vs-wickes): 18.8% against 15.3% Share of Search.
- [Toolstation vs B&Q: compare search popularity](/demand/uk/compare/b-and-q-vs-toolstation): 18.8% against 12.5% Share of Search.
- [Toolstation vs Robert Dyas: compare search popularity](/demand/uk/compare/robert-dyas-vs-toolstation): 18.8% against 2.1% Share of Search.
- [Wickes vs B&Q: compare search popularity](/demand/uk/compare/b-and-q-vs-wickes): 15.3% against 12.5% Share of Search.
- [Wickes vs Robert Dyas: compare search popularity](/demand/uk/compare/robert-dyas-vs-wickes): 15.3% against 2.1% Share of Search.
- [B&Q vs Robert Dyas: compare search popularity](/demand/uk/compare/b-and-q-vs-robert-dyas): 12.5% against 2.1% Share of Search.

## How did search popularity change for United Kingdom hardware retailers in September 2026?

- In September 2026, Screwfix gained estimated Share of Search among hardware retailers in United Kingdom, from 47.8% to 51.3%.
- In September 2026, Toolstation gained estimated Share of Search among hardware retailers in United Kingdom, from 17.5% to 18.8%.
- In September 2026, Wickes lost estimated Share of Search among hardware retailers in United Kingdom, from 17.5% to 15.3%.
- In September 2026, B&Q lost estimated Share of Search among hardware retailers in United Kingdom, from 14.3% to 12.5%.
- In September 2026, Robert Dyas lost estimated Share of Search among hardware retailers in United Kingdom, from 2.9% to 2.1%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Screwfix | 51.3% | 4.1M | 0.0% | Screwfix |
| 2 | Toolstation | 18.8% | 1.5M | 0.0% | Toolstation |
| 3 | Wickes | 15.3% | 1.2M | -18.7% | Wickes |
| 4 | B&Q | 12.5% | 1M | -18.0% | B&Q |
| 5 | Robert Dyas | 2.1% | 165K | -32.9% | Robert Dyas |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Screwfix | 5M | 52.8% | 1 |
| Oct 2025 | Toolstation | 1.8M | 19.3% | 2 |
| Oct 2025 | B&Q | 1.2M | 12.9% | 3 |
| Oct 2025 | Wickes | 1.2M | 12.9% | 4 |
| Oct 2025 | Robert Dyas | 201K | 2.1% | 5 |
| Nov 2025 | Screwfix | 5M | 52.5% | 1 |
| Nov 2025 | Toolstation | 1.8M | 19.2% | 2 |
| Nov 2025 | B&Q | 1.2M | 12.8% | 3 |
| Nov 2025 | Wickes | 1.2M | 12.8% | 4 |
| Nov 2025 | Robert Dyas | 246K | 2.6% | 5 |
| Dec 2025 | Screwfix | 4.1M | 52.2% | 1 |
| Dec 2025 | Toolstation | 1.5M | 19.1% | 2 |
| Dec 2025 | B&Q | 1M | 12.8% | 3 |
| Dec 2025 | Wickes | 1M | 12.8% | 4 |
| Dec 2025 | Robert Dyas | 246K | 3.1% | 5 |
| Jan 2026 | Screwfix | 4.1M | 49.7% | 1 |
| Jan 2026 | Toolstation | 1.5M | 18.2% | 2 |
| Jan 2026 | B&Q | 1.2M | 14.8% | 3 |
| Jan 2026 | Wickes | 1.2M | 14.8% | 4 |
| Jan 2026 | Robert Dyas | 201K | 2.4% | 5 |
| Feb 2026 | Screwfix | 4.1M | 49.9% | 1 |
| Feb 2026 | Toolstation | 1.5M | 18.3% | 2 |
| Feb 2026 | B&Q | 1.2M | 14.9% | 3 |
| Feb 2026 | Wickes | 1.2M | 14.9% | 4 |
| Feb 2026 | Robert Dyas | 165K | 2% | 5 |
| Mar 2026 | Screwfix | 4.1M | 44.8% | 1 |
| Mar 2026 | Toolstation | 1.8M | 20.1% | 2 |
| Mar 2026 | B&Q | 1.5M | 16.4% | 3 |
| Mar 2026 | Wickes | 1.5M | 16.4% | 4 |
| Mar 2026 | Robert Dyas | 201K | 2.2% | 5 |
| Apr 2026 | Screwfix | 4.1M | 43.3% | 1 |
| Apr 2026 | B&Q | 1.8M | 19.4% | 2 |
| Apr 2026 | Toolstation | 1.8M | 19.4% | 3 |
| Apr 2026 | Wickes | 1.5M | 15.9% | 4 |
| Apr 2026 | Robert Dyas | 201K | 2.1% | 5 |
| May 2026 | Screwfix | 4.1M | 43.1% | 1 |
| May 2026 | B&Q | 1.8M | 19.3% | 2 |
| May 2026 | Toolstation | 1.8M | 19.3% | 3 |
| May 2026 | Wickes | 1.5M | 15.8% | 4 |
| May 2026 | Robert Dyas | 246K | 2.6% | 5 |
| Jun 2026 | Screwfix | 4.1M | 46% | 1 |
| Jun 2026 | Toolstation | 1.8M | 20.6% | 2 |
| Jun 2026 | B&Q | 1.5M | 16.9% | 3 |
| Jun 2026 | Wickes | 1.2M | 13.7% | 4 |
| Jun 2026 | Robert Dyas | 246K | 2.8% | 5 |
| Jul 2026 | Screwfix | 4.1M | 49.4% | 1 |
| Jul 2026 | Toolstation | 1.5M | 18.1% | 2 |
| Jul 2026 | B&Q | 1.2M | 14.7% | 3 |
| Jul 2026 | Wickes | 1.2M | 14.7% | 4 |
| Jul 2026 | Robert Dyas | 246K | 3% | 5 |
| Aug 2026 | Screwfix | 4.1M | 47.8% | 1 |
| Aug 2026 | Toolstation | 1.5M | 17.5% | 2 |
| Aug 2026 | Wickes | 1.5M | 17.5% | 3 |
| Aug 2026 | B&Q | 1.2M | 14.3% | 4 |
| Aug 2026 | Robert Dyas | 246K | 2.9% | 5 |
| Sep 2026 | Screwfix | 4.1M | 51.3% | 1 |
| Sep 2026 | Toolstation | 1.5M | 18.8% | 2 |
| Sep 2026 | Wickes | 1.2M | 15.3% | 3 |
| Sep 2026 | B&Q | 1M | 12.5% | 4 |
| Sep 2026 | Robert Dyas | 165K | 2.1% | 5 |

## What is being compared

- **B&Q**: Measured on the search term “b and q”.
- **Robert Dyas**: Measured on the search term “robert dyas”.
- **Screwfix**: Measured on the search term “screwfix”.
- **Toolstation**: Measured on the search term “toolstation”.
- **Wickes**: Measured on the search term “wickes”.

- [B&Q](/demand/uk/brands/b-and-q)
- [Robert Dyas](/demand/uk/brands/robert-dyas)
- [Screwfix](/demand/uk/brands/screwfix)
- [Toolstation](/demand/uk/brands/toolstation)
- [Wickes](/demand/uk/brands/wickes)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among hardware retailers in United Kingdom?

In September 2026, Screwfix was the most searched among hardware retailers in United Kingdom, with an estimated 4.1M branded searches and 51.3% estimated Share of Search within this set.

## Cite this page

Brandwave. "Hardware retailers in United Kingdom: Which are searched most?". https://gobrandwave.com/demand/uk/categories/uk-hardware-retailers

This page is also available as HTML at https://gobrandwave.com/demand/uk/categories/uk-hardware-retailers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
