---
title: "Flower delivery platforms in United Kingdom: Which are searched most?"
description: "Compare the flower delivery platforms people shop with. Share of Search among Bloom & Wild, Interflora and Prestige Flowers, the flower delivery platforms Brandwave compares in United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/categories/uk-flower-delivery-platforms"
publisher: "Brandwave"
---

# Flower delivery platforms in United Kingdom: Which are searched most?

Compare the flower delivery platforms people shop with. Share of Search among Bloom & Wild, Interflora and Prestige Flowers, the flower delivery platforms Brandwave compares in United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Flower delivery platforms
- **Market**: United Kingdom
- **Brands compared**: 3
- **Month measured**: Sep 2026
- **Highest Share of Search**: Bloom & Wild, 58.4%

## Which brand is most popular in search among flower delivery platforms in United Kingdom?

- In September 2026, Bloom & Wild was the most searched among flower delivery platforms in United Kingdom, with an estimated 165K branded searches and 58.4% estimated Share of Search within this set.
- Interflora is in 2nd place, 26.4 percentage points behind at 32% Share of Search.
- Across the 12 months ending September 2026, Bloom & Wild’s estimated Share of Search among flower delivery platforms in United Kingdom decreased from 60.6% to 58.4%.
- Across the 12 months ending September 2026, Interflora’s estimated Share of Search among flower delivery platforms in United Kingdom increased from 27.2% to 32%.
- Across the 12 months ending September 2026, Prestige Flowers’ estimated Share of Search among flower delivery platforms in United Kingdom decreased from 12.2% to 9.6%.
- Across the 12 months ending September 2026, Bloom & Wild’s estimated Share of Search among flower delivery platforms in United Kingdom peaked at 69.6% in November 2025 and was lowest at 55.8% in February 2026.
- Across the 12 months ending September 2026, Interflora’s estimated Share of Search among flower delivery platforms in United Kingdom peaked at 32% in September 2026 and was lowest at 21% in November 2025.
- Across the 12 months ending September 2026, Prestige Flowers’ estimated Share of Search among flower delivery platforms in United Kingdom peaked at 13.7% in February 2026 and was lowest at 9% in June 2026.

## Compare search popularity between leading brands

- [Bloom & Wild vs Interflora: compare search popularity](/demand/uk/compare/bloom-and-wild-vs-interflora): 58.4% against 32% Share of Search.
- [Bloom & Wild vs Prestige Flowers: compare search popularity](/demand/uk/compare/bloom-and-wild-vs-prestige-flowers): 58.4% against 9.6% Share of Search.
- [Interflora vs Prestige Flowers: compare search popularity](/demand/uk/compare/interflora-vs-prestige-flowers): 32% against 9.6% Share of Search.

## How did search popularity change for United Kingdom flower delivery platforms in September 2026?

- In September 2026, Interflora gained estimated Share of Search among flower delivery platforms in United Kingdom, from 27.8% to 32%.
- In September 2026, Bloom & Wild lost estimated Share of Search among flower delivery platforms in United Kingdom, from 62% to 58.4%.
- In September 2026, Prestige Flowers lost estimated Share of Search among flower delivery platforms in United Kingdom, from 10.2% to 9.6%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Bloom & Wild | 58.4% | 165K | +22.2% | Bloom & Wild |
| 2 | Interflora | 32% | 90.5K | +49.6% | Interflora |
| 3 | Prestige Flowers | 9.6% | 27.1K | +22.1% | Prestige Flowers |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Bloom & Wild | 135K | 60.6% | 1 |
| Oct 2025 | Interflora | 60.5K | 27.2% | 2 |
| Oct 2025 | Prestige Flowers | 27.1K | 12.2% | 3 |
| Nov 2025 | Bloom & Wild | 201K | 69.6% | 1 |
| Nov 2025 | Interflora | 60.5K | 21% | 2 |
| Nov 2025 | Prestige Flowers | 27.1K | 9.4% | 3 |
| Dec 2025 | Bloom & Wild | 246K | 65.3% | 1 |
| Dec 2025 | Interflora | 90.5K | 24% | 2 |
| Dec 2025 | Prestige Flowers | 40.5K | 10.7% | 3 |
| Jan 2026 | Bloom & Wild | 165K | 60.6% | 1 |
| Jan 2026 | Interflora | 74K | 27.2% | 2 |
| Jan 2026 | Prestige Flowers | 33.1K | 12.2% | 3 |
| Feb 2026 | Bloom & Wild | 201K | 55.8% | 1 |
| Feb 2026 | Interflora | 110K | 30.5% | 2 |
| Feb 2026 | Prestige Flowers | 49.5K | 13.7% | 3 |
| Mar 2026 | Bloom & Wild | 368K | 65.3% | 1 |
| Mar 2026 | Interflora | 135K | 24% | 2 |
| Mar 2026 | Prestige Flowers | 60.5K | 10.7% | 3 |
| Apr 2026 | Bloom & Wild | 135K | 60.6% | 1 |
| Apr 2026 | Interflora | 60.5K | 27.2% | 2 |
| Apr 2026 | Prestige Flowers | 27.1K | 12.2% | 3 |
| May 2026 | Bloom & Wild | 135K | 60.6% | 1 |
| May 2026 | Interflora | 60.5K | 27.2% | 2 |
| May 2026 | Prestige Flowers | 27.1K | 12.2% | 3 |
| Jun 2026 | Bloom & Wild | 165K | 66.6% | 1 |
| Jun 2026 | Interflora | 60.5K | 24.4% | 2 |
| Jun 2026 | Prestige Flowers | 22.2K | 9% | 3 |
| Jul 2026 | Bloom & Wild | 135K | 62% | 1 |
| Jul 2026 | Interflora | 60.5K | 27.8% | 2 |
| Jul 2026 | Prestige Flowers | 22.2K | 10.2% | 3 |
| Aug 2026 | Bloom & Wild | 135K | 62% | 1 |
| Aug 2026 | Interflora | 60.5K | 27.8% | 2 |
| Aug 2026 | Prestige Flowers | 22.2K | 10.2% | 3 |
| Sep 2026 | Bloom & Wild | 165K | 58.4% | 1 |
| Sep 2026 | Interflora | 90.5K | 32% | 2 |
| Sep 2026 | Prestige Flowers | 27.1K | 9.6% | 3 |

## What is being compared

- **Bloom & Wild**: Measured on the search term “bloom & wild”.
- **Interflora**: Measured on the search term “interflora”.
- **Prestige Flowers**: Measured on the search term “prestige flowers”.

- [Bloom & Wild](/demand/uk/brands/bloom-and-wild)
- [Interflora](/demand/uk/brands/interflora)
- [Prestige Flowers](/demand/uk/brands/prestige-flowers)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among flower delivery platforms in United Kingdom?

In September 2026, Bloom & Wild was the most searched among flower delivery platforms in United Kingdom, with an estimated 165K branded searches and 58.4% estimated Share of Search within this set.

## Cite this page

Brandwave. "Flower delivery platforms in United Kingdom: Which are searched most?". https://gobrandwave.com/demand/uk/categories/uk-flower-delivery-platforms

This page is also available as HTML at https://gobrandwave.com/demand/uk/categories/uk-flower-delivery-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
