---
title: "EV charging networks in the United Kingdom: Which are searched most?"
description: "Compare the public EV charging networks drivers in the UK use. Share of Search among Tesla Supercharger, Ionity, Pod Point, bp pulse, Shell Recharge, Gridserve, InstaVolt and Osprey, the EV charging networks Brandwave compares in the United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/categories/uk-ev-charging-networks"
publisher: "Brandwave"
---

# EV charging networks in the United Kingdom: Which are searched most?

Compare the public EV charging networks drivers in the UK use. Share of Search among Tesla Supercharger, Ionity, Pod Point, bp pulse, Shell Recharge, Gridserve, InstaVolt and Osprey, the EV charging networks Brandwave compares in the United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: EV charging networks
- **Market**: United Kingdom
- **Brands compared**: 8
- **Month measured**: Sep 2026
- **Highest Share of Search**: Tesla Supercharger, 60.9%

## Which brand is most popular in search among EV charging networks in the United Kingdom?

- In September 2026, Tesla Supercharger was the most searched among EV charging networks in the United Kingdom, with an estimated 165K branded searches, 60.9% of all searches for the eight we track.
- Ionity is in 2nd place, 52.7 percentage points behind at 8.2%.
- Across the 12 months ending September 2026, Tesla Supercharger’s share of searches among EV charging networks in the United Kingdom increased from 58.8% to 60.9%.
- Across the 12 months ending September 2026, Pod Point’s share of searches among EV charging networks in the United Kingdom decreased from 9.7% to 8.2%.
- Across the 12 months ending September 2026, bp pulse’s share of searches among EV charging networks in the United Kingdom decreased from 7.9% to 6.7%.
- Across the 12 months ending September 2026, Tesla Supercharger’s share of searches among EV charging networks in the United Kingdom peaked at 67.8% in August 2026 and was lowest at 58.8% in October 2025.
- Across the 12 months ending September 2026, Ionity’s share of searches among EV charging networks in the United Kingdom peaked at 8.2% in September 2026 and was lowest at 6% in June 2026.
- Across the 12 months ending September 2026, Pod Point’s share of searches among EV charging networks in the United Kingdom peaked at 9.7% in October 2025 and was lowest at 6.1% in August 2026.
- Across the 12 months ending September 2026, bp pulse’s share of searches among EV charging networks in the United Kingdom peaked at 8.4% in November 2025 and was lowest at 4.8% in May 2026.
- Across the 12 months ending September 2026, Shell Recharge’s share of searches among EV charging networks in the United Kingdom peaked at 6.7% in September 2026 and was lowest at 4% in December 2025.
- Across the 12 months ending September 2026, Gridserve’s share of searches among EV charging networks in the United Kingdom peaked at 4.5% in September 2026 and was lowest at 3.3% in June 2026.
- Across the 12 months ending September 2026, InstaVolt’s share of searches among EV charging networks in the United Kingdom peaked at 4.8% in May 2026 and was lowest at 3.3% in December 2025.
- Across the 12 months ending September 2026, Ionity rose from 4th to 2nd among EV charging networks in the United Kingdom.
- Across the 12 months ending September 2026, Pod Point fell from 2nd to 3rd among EV charging networks in the United Kingdom.
- Across the 12 months ending September 2026, bp pulse fell from 3rd to 4th among EV charging networks in the United Kingdom.
- Across the 12 months ending September 2026, Shell Recharge, Gridserve, InstaVolt and Osprey held steady: their share of searches among EV charging networks in the United Kingdom each moved less than 0.5 percentage points.

## Top EV charging networks in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Gridserve was mentioned most often, in four of the five answers. Tesla Supercharger was recommended most often, coming first in two out of three answers that gave a list. InstaVolt was second, and Osprey was third.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Tesla Supercharger | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| InstaVolt | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Osprey | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Shell Recharge | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Pod Point | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Ionity | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| Gridserve | 7th | 2 of 3 | 2 of 2 | 4 of 5 |
| bp pulse | 8th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about EV charging networks

- Asked ChatGPT "What's the best EV charging network in the UK?": 1. Tesla Supercharger, 2. InstaVolt, 3. Ionity, 4. Gridserve, 5. Osprey, 6. Shell Recharge
- Asked ChatGPT "Which public EV charging network in the UK is most reliable?": 1. Tesla Supercharger, 2. InstaVolt, 3. Osprey
- Asked ChatGPT "What are the biggest EV charging networks in the UK?": 1. Shell Recharge, 2. Pod Point, 3. InstaVolt, 4. Osprey, 5. bp pulse, 6. Tesla Supercharger, 7. Gridserve, 8. Ionity
- Searched Google, AI Overview "ev charging": 1. Gridserve
- Searched Google, AI Overview "electric car charging": 1. Gridserve

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 23, 2026.

## Compare search popularity between leading brands

- [Tesla Supercharger vs Ionity: compare search popularity](/demand/uk/compare/ionity-vs-tesla-supercharger): 60.9% against 8.2% Share of Search.
- [Tesla Supercharger vs Pod Point: compare search popularity](/demand/uk/compare/pod-point-vs-tesla-supercharger): 60.9% against 8.2% Share of Search.
- [Tesla Supercharger vs bp pulse: compare search popularity](/demand/uk/compare/bp-pulse-vs-tesla-supercharger): 60.9% against 6.7% Share of Search.
- [Tesla Supercharger vs Shell Recharge: compare search popularity](/demand/uk/compare/shell-recharge-vs-tesla-supercharger): 60.9% against 6.7% Share of Search.
- [Ionity vs Pod Point: compare search popularity](/demand/uk/compare/ionity-vs-pod-point): 8.2% Share of Search each.
- [Ionity vs bp pulse: compare search popularity](/demand/uk/compare/bp-pulse-vs-ionity): 8.2% against 6.7% Share of Search.
- [Ionity vs Shell Recharge: compare search popularity](/demand/uk/compare/ionity-vs-shell-recharge): 8.2% against 6.7% Share of Search.
- [Pod Point vs bp pulse: compare search popularity](/demand/uk/compare/bp-pulse-vs-pod-point): 8.2% against 6.7% Share of Search.
- [Pod Point vs Shell Recharge: compare search popularity](/demand/uk/compare/pod-point-vs-shell-recharge): 8.2% against 6.7% Share of Search.
- [bp pulse vs Shell Recharge: compare search popularity](/demand/uk/compare/bp-pulse-vs-shell-recharge): 6.7% Share of Search each.

## How did search popularity change for United Kingdom EV charging networks in September 2026?

- In September 2026, Pod Point gained share of searches among EV charging networks in the United Kingdom, from 6.1% to 8.2%.
- In September 2026, bp pulse gained share of searches among EV charging networks in the United Kingdom, from 5% to 6.7%.
- In September 2026, Shell Recharge gained share of searches among EV charging networks in the United Kingdom, from 5% to 6.7%.
- In September 2026, Ionity gained share of searches among EV charging networks in the United Kingdom, from 7.5% to 8.2%.
- In September 2026, Tesla Supercharger lost share of searches among EV charging networks in the United Kingdom, from 67.8% to 60.9%.
- Gridserve’s share of searches among EV charging networks in the United Kingdom has gained ground for 3 months in a row, from 3.3% to 4.5% in September 2026.
- Estimated monthly branded searches for Osprey in the United Kingdom fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Tesla Supercharger | 60.9% | 165K | -32.9% | Tesla Supercharger |
| 2 | Ionity | 8.2% | 22.2K | -18.1% | Ionity |
| 3 | Pod Point | 8.2% | 22.2K | 0.0% | Pod Point |
| 4 | bp pulse | 6.7% | 18.1K | 0.0% | bp pulse |
| 5 | Shell Recharge | 6.7% | 18.1K | 0.0% | Shell Recharge |
| 6 | Gridserve | 4.5% | 12.1K | -18.2% | Gridserve |
| 7 | InstaVolt | 4.5% | 12.1K | -18.2% | InstaVolt |
| 8 | Osprey | 0.48% | 1.3K | -18.8% | Osprey |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Tesla Supercharger | 165K | 58.8% | 1 |
| Oct 2025 | Pod Point | 27.1K | 9.7% | 2 |
| Oct 2025 | bp pulse | 22.2K | 7.9% | 3 |
| Oct 2025 | Ionity | 22.2K | 7.9% | 4 |
| Oct 2025 | Shell Recharge | 18.1K | 6.5% | 5 |
| Oct 2025 | Gridserve | 12.1K | 4.3% | 6 |
| Oct 2025 | InstaVolt | 12.1K | 4.3% | 7 |
| Oct 2025 | Osprey | 1.6K | 0.57% | 8 |
| Nov 2025 | Tesla Supercharger | 165K | 62.6% | 1 |
| Nov 2025 | bp pulse | 22.2K | 8.4% | 2 |
| Nov 2025 | Pod Point | 22.2K | 8.4% | 3 |
| Nov 2025 | Ionity | 18.1K | 6.9% | 4 |
| Nov 2025 | Shell Recharge | 14.8K | 5.6% | 5 |
| Nov 2025 | Gridserve | 9.9K | 3.8% | 6 |
| Nov 2025 | InstaVolt | 9.9K | 3.8% | 7 |
| Nov 2025 | Osprey | 1.6K | 0.61% | 8 |
| Dec 2025 | Tesla Supercharger | 201K | 67.2% | 1 |
| Dec 2025 | Ionity | 22.2K | 7.4% | 2 |
| Dec 2025 | Pod Point | 22.2K | 7.4% | 3 |
| Dec 2025 | bp pulse | 18.1K | 6% | 4 |
| Dec 2025 | Gridserve | 12.1K | 4% | 5 |
| Dec 2025 | Shell Recharge | 12.1K | 4% | 6 |
| Dec 2025 | InstaVolt | 9.9K | 3.3% | 7 |
| Dec 2025 | Osprey | 1.6K | 0.53% | 8 |
| Jan 2026 | Tesla Supercharger | 165K | 63.7% | 1 |
| Jan 2026 | Pod Point | 22.2K | 8.6% | 2 |
| Jan 2026 | bp pulse | 18.1K | 7% | 3 |
| Jan 2026 | Ionity | 18.1K | 7% | 4 |
| Jan 2026 | InstaVolt | 12.1K | 4.7% | 5 |
| Jan 2026 | Shell Recharge | 12.1K | 4.7% | 6 |
| Jan 2026 | Gridserve | 9.9K | 3.8% | 7 |
| Jan 2026 | Osprey | 1.6K | 0.62% | 8 |
| Feb 2026 | Tesla Supercharger | 165K | 64.8% | 1 |
| Feb 2026 | bp pulse | 18.1K | 7.1% | 2 |
| Feb 2026 | Ionity | 18.1K | 7.1% | 3 |
| Feb 2026 | Pod Point | 18.1K | 7.1% | 4 |
| Feb 2026 | InstaVolt | 12.1K | 4.8% | 5 |
| Feb 2026 | Shell Recharge | 12.1K | 4.8% | 6 |
| Feb 2026 | Gridserve | 9.9K | 3.9% | 7 |
| Feb 2026 | Osprey | 1.3K | 0.51% | 8 |
| Mar 2026 | Tesla Supercharger | 165K | 63.5% | 1 |
| Mar 2026 | Pod Point | 22.2K | 8.5% | 2 |
| Mar 2026 | bp pulse | 18.1K | 7% | 3 |
| Mar 2026 | Ionity | 18.1K | 7% | 4 |
| Mar 2026 | Shell Recharge | 14.8K | 5.7% | 5 |
| Mar 2026 | Gridserve | 9.9K | 3.8% | 6 |
| Mar 2026 | InstaVolt | 9.9K | 3.8% | 7 |
| Mar 2026 | Osprey | 1.9K | 0.73% | 8 |
| Apr 2026 | Tesla Supercharger | 201K | 67% | 1 |
| Apr 2026 | Pod Point | 22.2K | 7.4% | 2 |
| Apr 2026 | Ionity | 18.1K | 6% | 3 |
| Apr 2026 | Shell Recharge | 18.1K | 6% | 4 |
| Apr 2026 | bp pulse | 14.8K | 4.9% | 5 |
| Apr 2026 | Gridserve | 12.1K | 4% | 6 |
| Apr 2026 | InstaVolt | 12.1K | 4% | 7 |
| Apr 2026 | Osprey | 1.6K | 0.53% | 8 |
| May 2026 | Tesla Supercharger | 201K | 65.5% | 1 |
| May 2026 | Ionity | 22.2K | 7.2% | 2 |
| May 2026 | Pod Point | 22.2K | 7.2% | 3 |
| May 2026 | Shell Recharge | 18.1K | 5.9% | 4 |
| May 2026 | bp pulse | 14.8K | 4.8% | 5 |
| May 2026 | InstaVolt | 14.8K | 4.8% | 6 |
| May 2026 | Gridserve | 12.1K | 3.9% | 7 |
| May 2026 | Osprey | 1.6K | 0.52% | 8 |
| Jun 2026 | Tesla Supercharger | 201K | 66.8% | 1 |
| Jun 2026 | Pod Point | 22.2K | 7.4% | 2 |
| Jun 2026 | bp pulse | 18.1K | 6% | 3 |
| Jun 2026 | Ionity | 18.1K | 6% | 4 |
| Jun 2026 | Shell Recharge | 18.1K | 6% | 5 |
| Jun 2026 | InstaVolt | 12.1K | 4% | 6 |
| Jun 2026 | Gridserve | 9.9K | 3.3% | 7 |
| Jun 2026 | Osprey | 1.3K | 0.43% | 8 |
| Jul 2026 | Tesla Supercharger | 201K | 66.2% | 1 |
| Jul 2026 | Ionity | 22.2K | 7.3% | 2 |
| Jul 2026 | Pod Point | 22.2K | 7.3% | 3 |
| Jul 2026 | Shell Recharge | 18.1K | 6% | 4 |
| Jul 2026 | bp pulse | 14.8K | 4.9% | 5 |
| Jul 2026 | Gridserve | 12.1K | 4% | 6 |
| Jul 2026 | InstaVolt | 12.1K | 4% | 7 |
| Jul 2026 | Osprey | 1.3K | 0.43% | 8 |
| Aug 2026 | Tesla Supercharger | 246K | 67.8% | 1 |
| Aug 2026 | Ionity | 27.1K | 7.5% | 2 |
| Aug 2026 | Pod Point | 22.2K | 6.1% | 3 |
| Aug 2026 | bp pulse | 18.1K | 5% | 4 |
| Aug 2026 | Shell Recharge | 18.1K | 5% | 5 |
| Aug 2026 | Gridserve | 14.8K | 4.1% | 6 |
| Aug 2026 | InstaVolt | 14.8K | 4.1% | 7 |
| Aug 2026 | Osprey | 1.6K | 0.44% | 8 |
| Sep 2026 | Tesla Supercharger | 165K | 60.9% | 1 |
| Sep 2026 | Ionity | 22.2K | 8.2% | 2 |
| Sep 2026 | Pod Point | 22.2K | 8.2% | 3 |
| Sep 2026 | bp pulse | 18.1K | 6.7% | 4 |
| Sep 2026 | Shell Recharge | 18.1K | 6.7% | 5 |
| Sep 2026 | Gridserve | 12.1K | 4.5% | 6 |
| Sep 2026 | InstaVolt | 12.1K | 4.5% | 7 |
| Sep 2026 | Osprey | 1.3K | 0.48% | 8 |

## What is being compared

- **bp pulse**: Measured on the search term “bp pulse”.
- **Gridserve**: Measured on the search term “gridserve”.
- **InstaVolt**: Measured on the search term “instavolt”.
- **Ionity**: Measured on the search term “ionity”.
- **Osprey**: Measured on the search term “osprey charging”.
- **Pod Point**: Measured on the search term “pod point”.
- **Shell Recharge**: Measured on the search term “shell recharge”.
- **Tesla Supercharger**: Measured on the search term “tesla supercharger”.

- [bp pulse](/demand/uk/brands/bp-pulse)
- [Gridserve](/demand/uk/brands/gridserve)
- [InstaVolt](/demand/uk/brands/instavolt)
- [Ionity](/demand/uk/brands/ionity)
- [Osprey](/demand/uk/brands/osprey-charging)
- [Pod Point](/demand/uk/brands/pod-point)
- [Shell Recharge](/demand/uk/brands/shell-recharge)
- [Tesla Supercharger](/demand/uk/brands/tesla-supercharger)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among EV charging networks in the United Kingdom?

In September 2026, Tesla Supercharger was the most searched among EV charging networks in the United Kingdom, with an estimated 165K branded searches, 60.9% of all searches for the eight we track.

## Cite this page

Brandwave. "EV charging networks in the United Kingdom: Which are searched most?". https://gobrandwave.com/demand/uk/categories/uk-ev-charging-networks

This page is also available as HTML at https://gobrandwave.com/demand/uk/categories/uk-ev-charging-networks. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.