--- title: "AEG vs Samsung: Which is searched more in the United Kingdom?" description: "Is AEG or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dishwasher brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/categories/uk-dishwasher-brands/compare/aeg-vs-samsung" publisher: "Brandwave" --- # AEG vs Samsung: Which is searched more in the United Kingdom? Is AEG or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dishwasher brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: AEG and Samsung - **Competitive set**: Dishwasher brands - **Market**: United Kingdom - **Month measured**: Sep 2026 - **AEG Share of Search**: 5.1% - **Samsung Share of Search**: 4.1% ## Is AEG or Samsung more popular in search? - In September 2026, AEG had more branded searches than Samsung among dishwasher brands in the United Kingdom. AEG had about 4,400 branded searches, while Samsung had 3,600. AEG made up 5.1% of all dishwasher brand searches we track, and Samsung accounted for 4.1%. - The lead changed hands once in the 12 months ending September 2026: AEG took it in January 2026. - Across the 12 months ending September 2026, AEG’s share of searches among dishwasher brands in the United Kingdom moved from 5.4% to 5.1%, and its estimated monthly branded searches moved from 5.4K to 4.4K. - Across the 12 months ending September 2026, Samsung’s share of searches among dishwasher brands in the United Kingdom moved from 5.4% to 4.1%, and its estimated monthly branded searches moved from 5.4K to 3.6K. ## Top dishwasher brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, AEG was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Samsung did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bosch | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Beko | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Miele | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Indesit | 4th | 0 of 3 | 1 of 2 | 1 of 5 | | Neff | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Hisense | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | AEG | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Smeg | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | LG | 9th | 0 of 3 | 1 of 2 | 1 of 5 | | Hotpoint | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Samsung | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Zanussi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Electrolux | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Haier | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about dishwasher brands - Asked ChatGPT "Which dishwasher should I buy in the UK?": 1. Bosch, 2. Beko, 3. Miele - Asked ChatGPT "What are the best dishwasher brands?": 1. Bosch, 2. Miele, 3. Beko, 4. AEG, 5. Neff - Asked ChatGPT "What is the best integrated dishwasher?": 1. Bosch, 2. Miele, 3. Beko - Searched Google, AI Overview "dishwasher": 1. Beko, 2. Indesit, 3. Bosch, 4. Neff, 5. Miele, 6. LG - Searched Google, AI Overview "integrated dishwasher": 1. Beko, 2. Hisense, 3. Smeg Not named in any answer: Hotpoint, Samsung, Zanussi, Electrolux and Haier. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 26, 2026. ## How did search popularity change for United Kingdom dishwasher brands in September 2026? - Estimated monthly branded searches for Samsung in the United Kingdom fell 33.3% over 12 measured months, from 5.4K to 3.6K in September 2026. - Estimated monthly branded searches for AEG in the United Kingdom fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026. ## Month by month | Month | AEG estimated searches | AEG Share of Search | AEG rank | Samsung estimated searches | Samsung Share of Search | Samsung rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 5.4K | 5.4% | 6 | 5.4K | 5.4% | 9 | | Nov 2025 | 5.4K | 4.8% | 8 | 6.6K | 5.9% | 7 | | Dec 2025 | 4.4K | 4.5% | 8 | 5.4K | 5.5% | 7 | | Jan 2026 | 6.6K | 6.2% | 5 | 5.4K | 5.1% | 8 | | Feb 2026 | 5.4K | 6.1% | 6 | 4.4K | 5% | 9 | | Mar 2026 | 5.4K | 5.9% | 6 | 4.4K | 4.8% | 9 | | Apr 2026 | 4.4K | 5.1% | 6 | 3.6K | 4.2% | 9 | | May 2026 | 4.4K | 5.6% | 6 | 3.6K | 4.6% | 9 | | Jun 2026 | 3.6K | 4.9% | 7 | 3.6K | 4.9% | 9 | | Jul 2026 | 3.6K | 4.9% | 7 | 3.6K | 4.9% | 9 | | Aug 2026 | 4.4K | 5% | 7 | 3.6K | 4.1% | 9 | | Sep 2026 | 4.4K | 5.1% | 7 | 3.6K | 4.1% | 9 | ## How each brand is measured Brandwave collects information about searches that people make online using AEG’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **AEG**: Measured on the search term “aeg dishwasher”. - **Samsung**: Measured on the search term “samsung dishwasher”. - [AEG profile](/demand/uk/brands/aeg) - [Samsung profile](/demand/uk/brands/samsung) - [All dishwasher brands in the United Kingdom](/demand/uk/categories/uk-dishwasher-brands): The set both shares are measured inside, 14 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is AEG or Samsung more popular in search? In September 2026, AEG had more branded searches than Samsung among dishwasher brands in the United Kingdom. AEG had about 4,400 branded searches, while Samsung had 3,600. AEG made up 5.1% of all dishwasher brand searches we track, and Samsung accounted for 4.1%. ## Cite this page Brandwave. "AEG vs Samsung: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/categories/uk-dishwasher-brands/compare/aeg-vs-samsung This page is also available as HTML at https://gobrandwave.com/demand/uk/categories/uk-dishwasher-brands/compare/aeg-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.