---
title: "Coffee brands in the United Kingdom: Which are searched most?"
description: "Compare the coffee brands people in the UK buy for home. Share of Search among Grind, Lavazza, Pact Coffee, Nescafé, Union Coffee, Kenco and Taylors of Harrogate, the coffee brands Brandwave compares in the United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/categories/uk-coffee-brands"
publisher: "Brandwave"
---

# Coffee brands in the United Kingdom: Which are searched most?

Compare the coffee brands people in the UK buy for home. Share of Search among Grind, Lavazza, Pact Coffee, Nescafé, Union Coffee, Kenco and Taylors of Harrogate, the coffee brands Brandwave compares in the United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Coffee brands
- **Market**: United Kingdom
- **Brands compared**: 7
- **Month measured**: Sep 2026
- **Highest Share of Search**: Grind, 28%

## Which brand is most popular in search among coffee brands in the United Kingdom?

- In September 2026, Grind was the most searched among coffee brands in the United Kingdom, with an estimated 22.2K branded searches, 28% of all searches for the seven we track.
- Lavazza is in 2nd place, 5.2 percentage points behind at 22.9%.
- Across the 12 months ending September 2026, Lavazza’s share of searches among coffee brands in the United Kingdom increased from 18.5% to 22.9%.
- Across the 12 months ending September 2026, Nescafé’s share of searches among coffee brands in the United Kingdom decreased from 18.5% to 15.3%.
- Across the 12 months ending September 2026, Union Coffee’s share of searches among coffee brands in the United Kingdom decreased from 6.7% to 5.6%.
- Across the 12 months ending September 2026, Taylors of Harrogate’s share of searches among coffee brands in the United Kingdom decreased from 3% to 2.4%.
- Across the 12 months ending September 2026, Grind’s share of searches among coffee brands in the United Kingdom peaked at 35.1% in April 2026 and was lowest at 26.9% in July 2026.
- Across the 12 months ending September 2026, Lavazza’s share of searches among coffee brands in the United Kingdom peaked at 22.9% in September 2026 and was lowest at 15.7% in April 2026.
- Across the 12 months ending September 2026, Pact Coffee’s share of searches among coffee brands in the United Kingdom peaked at 24.4% in January 2026 and was lowest at 18.2% in May 2026.
- Across the 12 months ending September 2026, Nescafé’s share of searches among coffee brands in the United Kingdom peaked at 22.2% in May 2026 and was lowest at 15.3% in September 2026.
- Across the 12 months ending September 2026, Union Coffee’s share of searches among coffee brands in the United Kingdom peaked at 7.3% in January 2026 and was lowest at 5.3% in July 2026.
- Across the 12 months ending September 2026, Kenco’s share of searches among coffee brands in the United Kingdom peaked at 3.6% in July 2026 and was lowest at 2.1% in December 2025.
- Across the 12 months ending September 2026, Taylors of Harrogate’s share of searches among coffee brands in the United Kingdom peaked at 3.2% in January 2026 and was lowest at 2.1% in April 2026.
- Across the 12 months ending September 2026, Lavazza rose from 3rd to 2nd among coffee brands in the United Kingdom.
- Across the 12 months ending September 2026, Pact Coffee fell from 2nd to 3rd among coffee brands in the United Kingdom.
- Across the 12 months ending September 2026, Grind and Kenco held steady: their share of searches among coffee brands in the United Kingdom each moved less than 0.5 percentage points.

## Top coffee brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Lavazza appeared every time. Lavazza was recommended most often, coming first in two out of three answers that gave a list. Taylors of Harrogate was second, and Pact Coffee was third. Kenco, which ranked sixth in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Lavazza | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Taylors of Harrogate | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Pact Coffee | 3rd | 1 of 3 | 0 of 2 | 1 of 5 |
| Nescafé | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Union Coffee | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Grind | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 |
| Kenco | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about coffee brands

- Asked ChatGPT "What's the best coffee brand in the UK?": 1. Taylors of Harrogate, 2. Lavazza, 3. Nescafé
- Asked ChatGPT "Which coffee beans are best to buy in the UK?": 1. Lavazza, 2. Pact Coffee, 3. Union Coffee
- Asked ChatGPT "What's the best ground coffee in UK supermarkets?": 1. Lavazza, 2. Taylors of Harrogate
- Searched Google, AI Overview "coffee beans": 1. Lavazza
- Searched Google, AI Overview "ground coffee": 1. Grind, 2. Lavazza

Not named in any answer: Kenco.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 23, 2026.

## Compare search popularity between leading brands

- [Grind vs Lavazza: compare search popularity](/demand/uk/compare/grind-vs-lavazza): 28% against 22.9% Share of Search.
- [Grind vs Pact Coffee: compare search popularity](/demand/uk/compare/grind-vs-pact-coffee): 28% against 22.9% Share of Search.
- [Grind vs Nescafé: compare search popularity](/demand/uk/compare/grind-vs-nescafe): 28% against 15.3% Share of Search.
- [Grind vs Union Coffee: compare search popularity](/demand/uk/compare/grind-vs-union-coffee): 28% against 5.6% Share of Search.
- [Lavazza vs Pact Coffee: compare search popularity](/demand/uk/compare/lavazza-vs-pact-coffee): 22.9% Share of Search each.
- [Lavazza vs Nescafé: compare search popularity](/demand/uk/compare/lavazza-vs-nescafe): 22.9% against 15.3% Share of Search.
- [Lavazza vs Union Coffee: compare search popularity](/demand/uk/compare/lavazza-vs-union-coffee): 22.9% against 5.6% Share of Search.
- [Pact Coffee vs Nescafé: compare search popularity](/demand/uk/compare/nescafe-vs-pact-coffee): 22.9% against 15.3% Share of Search.
- [Pact Coffee vs Union Coffee: compare search popularity](/demand/uk/compare/pact-coffee-vs-union-coffee): 22.9% against 5.6% Share of Search.
- [Nescafé vs Union Coffee: compare search popularity](/demand/uk/compare/nescafe-vs-union-coffee): 15.3% against 5.6% Share of Search.

## How did search popularity change for United Kingdom coffee brands in September 2026?

- In September 2026, Lavazza overtook Pact Coffee to rank 2nd among coffee brands in the United Kingdom, with 22.9% of the searches.
- In September 2026, Pact Coffee gained share of searches among coffee brands in the United Kingdom, from 21.2% to 22.9%.
- In September 2026, Grind lost share of searches among coffee brands in the United Kingdom, from 31.8% to 28%.
- In September 2026, Nescafé lost share of searches among coffee brands in the United Kingdom, from 17.3% to 15.3%.
- In September 2026, Union Coffee lost share of searches among coffee brands in the United Kingdom, from 6.3% to 5.6%.
- Estimated monthly branded searches for Taylors of Harrogate in the United Kingdom fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Grind | 28% | 22.2K | 0.0% | Grind |
| 2 | Lavazza | 22.9% | 18.1K | +49.6% | Lavazza |
| 3 | Pact Coffee | 22.9% | 18.1K | +22.3% | Pact Coffee |
| 4 | Nescafé | 15.3% | 12.1K | 0.0% | Nestlé |
| 5 | Union Coffee | 5.6% | 4.4K | 0.0% | Union Coffee |
| 6 | Kenco | 3% | 2.4K | 0.0% | Kenco |
| 7 | Taylors of Harrogate | 2.4% | 1.9K | 0.0% | Taylors of Harrogate |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Grind | 22.2K | 27.7% | 1 |
| Oct 2025 | Pact Coffee | 18.1K | 22.6% | 2 |
| Oct 2025 | Lavazza | 14.8K | 18.5% | 3 |
| Oct 2025 | Nescafé | 14.8K | 18.5% | 4 |
| Oct 2025 | Union Coffee | 5.4K | 6.7% | 5 |
| Oct 2025 | Kenco | 2.4K | 3% | 6 |
| Oct 2025 | Taylors of Harrogate | 2.4K | 3% | 7 |
| Nov 2025 | Grind | 27.1K | 29.3% | 1 |
| Nov 2025 | Pact Coffee | 22.2K | 24% | 2 |
| Nov 2025 | Lavazza | 18.1K | 19.6% | 3 |
| Nov 2025 | Nescafé | 14.8K | 16% | 4 |
| Nov 2025 | Union Coffee | 5.4K | 5.8% | 5 |
| Nov 2025 | Kenco | 2.4K | 2.6% | 6 |
| Nov 2025 | Taylors of Harrogate | 2.4K | 2.6% | 7 |
| Dec 2025 | Grind | 27.1K | 29.5% | 1 |
| Dec 2025 | Pact Coffee | 22.2K | 24.2% | 2 |
| Dec 2025 | Lavazza | 18.1K | 19.7% | 3 |
| Dec 2025 | Nescafé | 14.8K | 16.1% | 4 |
| Dec 2025 | Union Coffee | 5.4K | 5.9% | 5 |
| Dec 2025 | Taylors of Harrogate | 2.4K | 2.6% | 6 |
| Dec 2025 | Kenco | 1.9K | 2.1% | 7 |
| Jan 2026 | Grind | 27.1K | 29.8% | 1 |
| Jan 2026 | Pact Coffee | 22.2K | 24.4% | 2 |
| Jan 2026 | Lavazza | 14.8K | 16.3% | 3 |
| Jan 2026 | Nescafé | 14.8K | 16.3% | 4 |
| Jan 2026 | Union Coffee | 6.6K | 7.3% | 5 |
| Jan 2026 | Taylors of Harrogate | 2.9K | 3.2% | 6 |
| Jan 2026 | Kenco | 2.4K | 2.6% | 7 |
| Feb 2026 | Grind | 22.2K | 28.4% | 1 |
| Feb 2026 | Pact Coffee | 18.1K | 23.2% | 2 |
| Feb 2026 | Lavazza | 14.8K | 19% | 3 |
| Feb 2026 | Nescafé | 14.8K | 19% | 4 |
| Feb 2026 | Union Coffee | 4.4K | 5.6% | 5 |
| Feb 2026 | Kenco | 1.9K | 2.4% | 6 |
| Feb 2026 | Taylors of Harrogate | 1.9K | 2.4% | 7 |
| Mar 2026 | Grind | 27.1K | 32.1% | 1 |
| Mar 2026 | Pact Coffee | 18.1K | 21.4% | 2 |
| Mar 2026 | Lavazza | 14.8K | 17.5% | 3 |
| Mar 2026 | Nescafé | 14.8K | 17.5% | 4 |
| Mar 2026 | Union Coffee | 5.4K | 6.4% | 5 |
| Mar 2026 | Kenco | 2.4K | 2.8% | 6 |
| Mar 2026 | Taylors of Harrogate | 1.9K | 2.2% | 7 |
| Apr 2026 | Grind | 27.1K | 35.1% | 1 |
| Apr 2026 | Nescafé | 14.8K | 19.2% | 2 |
| Apr 2026 | Pact Coffee | 14.8K | 19.2% | 3 |
| Apr 2026 | Lavazza | 12.1K | 15.7% | 4 |
| Apr 2026 | Union Coffee | 4.4K | 5.7% | 5 |
| Apr 2026 | Kenco | 2.4K | 3.1% | 6 |
| Apr 2026 | Taylors of Harrogate | 1.6K | 2.1% | 7 |
| May 2026 | Grind | 22.2K | 27.3% | 1 |
| May 2026 | Lavazza | 18.1K | 22.2% | 2 |
| May 2026 | Nescafé | 18.1K | 22.2% | 3 |
| May 2026 | Pact Coffee | 14.8K | 18.2% | 4 |
| May 2026 | Union Coffee | 4.4K | 5.4% | 5 |
| May 2026 | Kenco | 1.9K | 2.3% | 6 |
| May 2026 | Taylors of Harrogate | 1.9K | 2.3% | 7 |
| Jun 2026 | Grind | 22.2K | 30.6% | 1 |
| Jun 2026 | Nescafé | 14.8K | 20.4% | 2 |
| Jun 2026 | Pact Coffee | 14.8K | 20.4% | 3 |
| Jun 2026 | Lavazza | 12.1K | 16.7% | 4 |
| Jun 2026 | Union Coffee | 4.4K | 6.1% | 5 |
| Jun 2026 | Kenco | 2.4K | 3.3% | 6 |
| Jun 2026 | Taylors of Harrogate | 1.9K | 2.6% | 7 |
| Jul 2026 | Grind | 18.1K | 26.9% | 1 |
| Jul 2026 | Nescafé | 14.8K | 22% | 2 |
| Jul 2026 | Pact Coffee | 14.8K | 22% | 3 |
| Jul 2026 | Lavazza | 12.1K | 18% | 4 |
| Jul 2026 | Union Coffee | 3.6K | 5.3% | 5 |
| Jul 2026 | Kenco | 2.4K | 3.6% | 6 |
| Jul 2026 | Taylors of Harrogate | 1.6K | 2.4% | 7 |
| Aug 2026 | Grind | 22.2K | 31.8% | 1 |
| Aug 2026 | Pact Coffee | 14.8K | 21.2% | 2 |
| Aug 2026 | Lavazza | 12.1K | 17.3% | 3 |
| Aug 2026 | Nescafé | 12.1K | 17.3% | 4 |
| Aug 2026 | Union Coffee | 4.4K | 6.3% | 5 |
| Aug 2026 | Kenco | 2.4K | 3.4% | 6 |
| Aug 2026 | Taylors of Harrogate | 1.9K | 2.7% | 7 |
| Sep 2026 | Grind | 22.2K | 28% | 1 |
| Sep 2026 | Lavazza | 18.1K | 22.9% | 2 |
| Sep 2026 | Pact Coffee | 18.1K | 22.9% | 3 |
| Sep 2026 | Nescafé | 12.1K | 15.3% | 4 |
| Sep 2026 | Union Coffee | 4.4K | 5.6% | 5 |
| Sep 2026 | Kenco | 2.4K | 3% | 6 |
| Sep 2026 | Taylors of Harrogate | 1.9K | 2.4% | 7 |

## What is being compared

- **Grind**: Measured on the search term “grind coffee”.
- **Kenco**: Measured on the search term “kenco”.
- **Lavazza**: Measured on the search term “lavazza”.
- **Nescafé**: Measured on the search term “nescafe”.
- **Pact Coffee**: Measured on the search term “pact coffee”.
- **Taylors of Harrogate**: Measured on the search term “taylors coffee”.
- **Union Coffee**: Measured on the search term “union coffee”.

- [Grind](/demand/uk/brands/grind)
- [Kenco](/demand/uk/brands/kenco)
- [Lavazza](/demand/uk/brands/lavazza)
- [Nescafé](/demand/uk/brands/nescafe)
- [Pact Coffee](/demand/uk/brands/pact-coffee)
- [Taylors of Harrogate](/demand/uk/brands/taylors-of-harrogate)
- [Union Coffee](/demand/uk/brands/union-coffee)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among coffee brands in the United Kingdom?

In September 2026, Grind was the most searched among coffee brands in the United Kingdom, with an estimated 22.2K branded searches, 28% of all searches for the seven we track.

## Cite this page

Brandwave. "Coffee brands in the United Kingdom: Which are searched most?". https://gobrandwave.com/demand/uk/categories/uk-coffee-brands

This page is also available as HTML at https://gobrandwave.com/demand/uk/categories/uk-coffee-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.