---
title: "Car servicing chains in the United Kingdom: Which are searched most?"
description: "Compare the chains people in the UK take their car to for servicing, MOTs and repairs. Share of Search among Kwik Fit, National Tyres, Formula One Autocentres, Halfords and Mr Clutch, the car servicing chains Brandwave compares in the United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/categories/uk-car-servicing-chains"
publisher: "Brandwave"
---

# Car servicing chains in the United Kingdom: Which are searched most?

Compare the chains people in the UK take their car to for servicing, MOTs and repairs. Share of Search among Kwik Fit, National Tyres, Formula One Autocentres, Halfords and Mr Clutch, the car servicing chains Brandwave compares in the United Kingdom, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Car servicing chains
- **Market**: United Kingdom
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Kwik Fit, 68.6%

## Which brand is most popular in search among car servicing chains in the United Kingdom?

- In September 2026, Kwik Fit was the most searched among car servicing chains in the United Kingdom, with an estimated 368K branded searches, 68.6% of all searches for the five we track.
- National Tyres is in 2nd place, 57.3 percentage points behind at 11.3%.
- Across the 12 months ending September 2026, Kwik Fit’s share of searches among car servicing chains in the United Kingdom increased from 63.5% to 68.6%.
- Across the 12 months ending September 2026, National Tyres’ share of searches among car servicing chains in the United Kingdom decreased from 15.6% to 11.3%.
- Across the 12 months ending September 2026, Formula One Autocentres’ share of searches among car servicing chains in the United Kingdom increased from 5.7% to 7.5%.
- Across the 12 months ending September 2026, Halfords’ share of searches among car servicing chains in the United Kingdom decreased from 10.4% to 7.5%.
- Across the 12 months ending September 2026, Kwik Fit’s share of searches among car servicing chains in the United Kingdom peaked at 69% in March 2026 and was lowest at 63.5% in October 2025.
- Across the 12 months ending September 2026, National Tyres’ share of searches among car servicing chains in the United Kingdom peaked at 15.6% in October 2025 and was lowest at 11.3% in June 2026.
- Across the 12 months ending September 2026, Formula One Autocentres’ share of searches among car servicing chains in the United Kingdom peaked at 7.5% in June 2026 and was lowest at 5% in November 2025.
- Across the 12 months ending September 2026, Halfords’ share of searches among car servicing chains in the United Kingdom peaked at 10.8% in December 2025 and was lowest at 7.4% in May 2026.
- Across the 12 months ending September 2026, Mr Clutch’s share of searches among car servicing chains in the United Kingdom peaked at 5.1% in June 2026 and was lowest at 4% in December 2025.
- Across the 12 months ending September 2026, Formula One Autocentres rose from 4th to 3rd among car servicing chains in the United Kingdom.
- Across the 12 months ending September 2026, Halfords fell from 3rd to 4th among car servicing chains in the United Kingdom.
- Across the 12 months ending September 2026, Mr Clutch held steady: its share of searches among car servicing chains in the United Kingdom moved less than 0.5 percentage points.

## Top car servicing chains in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and one Google AI Overview, Kwik Fit and Halfords were mentioned most often, in three of the four answers. Kwik Fit was recommended most often, coming first in one out of two answers that gave a list. National Tyres was second, and Halfords was third. Mr Clutch, which ranked fifth in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Kwik Fit | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| National Tyres | 2nd | 2 of 3 | 0 of 1 | 2 of 4 |
| Halfords | 3rd | 3 of 3 | 0 of 1 | 3 of 4 |
| Formula One Autocentres | 4th | 1 of 3 | 0 of 1 | 1 of 4 |
| Mr Clutch | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about car servicing chains

- Asked ChatGPT "Where should I get my car serviced in the UK?": 1. Kwik Fit, 2. Halfords
- Asked ChatGPT "What are the best car servicing chains in the UK?": 1. Kwik Fit, 2. Halfords, 3. Formula One Autocentres, 4. National Tyres
- Asked ChatGPT "Which garage chain in the UK is cheapest for an MOT and service?": 1. National Tyres, 2. Kwik Fit, 3. Halfords
- Searched Google, AI Overview "car servicing": named none of the brands we track

Not named in any answer: Mr Clutch.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 22, 2026.

## Compare search popularity between leading brands

- [Kwik Fit vs National Tyres: compare search popularity](/demand/uk/compare/kwik-fit-vs-national-tyres): 68.6% against 11.3% Share of Search.
- [Kwik Fit vs Formula One Autocentres: compare search popularity](/demand/uk/compare/formula-one-autocentres-vs-kwik-fit): 68.6% against 7.5% Share of Search.
- [Kwik Fit vs Halfords: compare search popularity](/demand/uk/compare/halfords-vs-kwik-fit): 68.6% against 7.5% Share of Search.
- [Kwik Fit vs Mr Clutch: compare search popularity](/demand/uk/compare/kwik-fit-vs-mr-clutch): 68.6% against 5.1% Share of Search.
- [National Tyres vs Formula One Autocentres: compare search popularity](/demand/uk/compare/formula-one-autocentres-vs-national-tyres): 11.3% against 7.5% Share of Search.
- [National Tyres vs Halfords: compare search popularity](/demand/uk/compare/halfords-vs-national-tyres): 11.3% against 7.5% Share of Search.
- [National Tyres vs Mr Clutch: compare search popularity](/demand/uk/compare/mr-clutch-vs-national-tyres): 11.3% against 5.1% Share of Search.
- [Formula One Autocentres vs Halfords: compare search popularity](/demand/uk/compare/formula-one-autocentres-vs-halfords): 7.5% Share of Search each.
- [Formula One Autocentres vs Mr Clutch: compare search popularity](/demand/uk/compare/formula-one-autocentres-vs-mr-clutch): 7.5% against 5.1% Share of Search.
- [Halfords vs Mr Clutch: compare search popularity](/demand/uk/compare/halfords-vs-mr-clutch): 7.5% against 5.1% Share of Search.

## How did search popularity change for United Kingdom car servicing chains in September 2026?

- Estimated monthly branded searches for Formula One Autocentres in the United Kingdom rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026.
- Estimated monthly branded searches for National Tyres in the United Kingdom fell 33.1% over 12 measured months, from 90.5K to 60.5K in September 2026.
- Estimated monthly branded searches for Halfords in the United Kingdom fell 33.1% over 12 measured months, from 60.5K to 40.5K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Kwik Fit | 68.6% | 368K | 0.0% | Kwik Fit |
| 2 | National Tyres | 11.3% | 60.5K | 0.0% | National Tyres |
| 3 | Formula One Autocentres | 7.5% | 40.5K | 0.0% | Formula One Autocentres |
| 4 | Halfords | 7.5% | 40.5K | 0.0% | Halfords |
| 5 | Mr Clutch | 5.1% | 27.1K | 0.0% | Mr Clutch |

Halfords sells other things too, so only its searches that name this product count here, like “halfords autocentre”.

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Kwik Fit | 368K | 63.5% | 1 |
| Oct 2025 | National Tyres | 90.5K | 15.6% | 2 |
| Oct 2025 | Halfords | 60.5K | 10.4% | 3 |
| Oct 2025 | Formula One Autocentres | 33.1K | 5.7% | 4 |
| Oct 2025 | Mr Clutch | 27.1K | 4.7% | 5 |
| Nov 2025 | Kwik Fit | 450K | 68.1% | 1 |
| Nov 2025 | National Tyres | 90.5K | 13.7% | 2 |
| Nov 2025 | Halfords | 60.5K | 9.2% | 3 |
| Nov 2025 | Formula One Autocentres | 33.1K | 5% | 4 |
| Nov 2025 | Mr Clutch | 27.1K | 4.1% | 5 |
| Dec 2025 | Kwik Fit | 368K | 66% | 1 |
| Dec 2025 | National Tyres | 74K | 13.3% | 2 |
| Dec 2025 | Halfords | 60.5K | 10.8% | 3 |
| Dec 2025 | Formula One Autocentres | 33.1K | 5.9% | 4 |
| Dec 2025 | Mr Clutch | 22.2K | 4% | 5 |
| Jan 2026 | Kwik Fit | 450K | 67.3% | 1 |
| Jan 2026 | National Tyres | 90.5K | 13.5% | 2 |
| Jan 2026 | Halfords | 60.5K | 9% | 3 |
| Jan 2026 | Formula One Autocentres | 40.5K | 6.1% | 4 |
| Jan 2026 | Mr Clutch | 27.1K | 4.1% | 5 |
| Feb 2026 | Kwik Fit | 368K | 65.8% | 1 |
| Feb 2026 | National Tyres | 74K | 13.2% | 2 |
| Feb 2026 | Halfords | 49.5K | 8.9% | 3 |
| Feb 2026 | Formula One Autocentres | 40.5K | 7.2% | 4 |
| Feb 2026 | Mr Clutch | 27.1K | 4.8% | 5 |
| Mar 2026 | Kwik Fit | 450K | 69% | 1 |
| Mar 2026 | National Tyres | 74K | 11.3% | 2 |
| Mar 2026 | Halfords | 60.5K | 9.3% | 3 |
| Mar 2026 | Formula One Autocentres | 40.5K | 6.2% | 4 |
| Mar 2026 | Mr Clutch | 27.1K | 4.2% | 5 |
| Apr 2026 | Kwik Fit | 368K | 65.8% | 1 |
| Apr 2026 | National Tyres | 74K | 13.2% | 2 |
| Apr 2026 | Halfords | 49.5K | 8.9% | 3 |
| Apr 2026 | Formula One Autocentres | 40.5K | 7.2% | 4 |
| Apr 2026 | Mr Clutch | 27.1K | 4.8% | 5 |
| May 2026 | Kwik Fit | 368K | 66.9% | 1 |
| May 2026 | National Tyres | 74K | 13.5% | 2 |
| May 2026 | Formula One Autocentres | 40.5K | 7.4% | 3 |
| May 2026 | Halfords | 40.5K | 7.4% | 4 |
| May 2026 | Mr Clutch | 27.1K | 4.9% | 5 |
| Jun 2026 | Kwik Fit | 368K | 68.6% | 1 |
| Jun 2026 | National Tyres | 60.5K | 11.3% | 2 |
| Jun 2026 | Formula One Autocentres | 40.5K | 7.5% | 3 |
| Jun 2026 | Halfords | 40.5K | 7.5% | 4 |
| Jun 2026 | Mr Clutch | 27.1K | 5.1% | 5 |
| Jul 2026 | Kwik Fit | 368K | 68.6% | 1 |
| Jul 2026 | National Tyres | 60.5K | 11.3% | 2 |
| Jul 2026 | Formula One Autocentres | 40.5K | 7.5% | 3 |
| Jul 2026 | Halfords | 40.5K | 7.5% | 4 |
| Jul 2026 | Mr Clutch | 27.1K | 5.1% | 5 |
| Aug 2026 | Kwik Fit | 368K | 68.6% | 1 |
| Aug 2026 | National Tyres | 60.5K | 11.3% | 2 |
| Aug 2026 | Formula One Autocentres | 40.5K | 7.5% | 3 |
| Aug 2026 | Halfords | 40.5K | 7.5% | 4 |
| Aug 2026 | Mr Clutch | 27.1K | 5.1% | 5 |
| Sep 2026 | Kwik Fit | 368K | 68.6% | 1 |
| Sep 2026 | National Tyres | 60.5K | 11.3% | 2 |
| Sep 2026 | Formula One Autocentres | 40.5K | 7.5% | 3 |
| Sep 2026 | Halfords | 40.5K | 7.5% | 4 |
| Sep 2026 | Mr Clutch | 27.1K | 5.1% | 5 |

## What is being compared

- **Formula One Autocentres**: Measured on the search term “formula one autocentres”.
- **Halfords**: Measured on the search term “halfords autocentre”.
- **Kwik Fit**: Measured on the search term “kwik fit”.
- **Mr Clutch**: Measured on the search term “mr clutch”.
- **National Tyres**: Measured on the search term “national tyres”.

- [Formula One Autocentres](/demand/uk/brands/formula-one-autocentres)
- [Halfords](/demand/uk/brands/halfords)
- [Kwik Fit](/demand/uk/brands/kwik-fit)
- [Mr Clutch](/demand/uk/brands/mr-clutch)
- [National Tyres](/demand/uk/brands/national-tyres)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among car servicing chains in the United Kingdom?

In September 2026, Kwik Fit was the most searched among car servicing chains in the United Kingdom, with an estimated 368K branded searches, 68.6% of all searches for the five we track.

## Cite this page

Brandwave. "Car servicing chains in the United Kingdom: Which are searched most?". https://gobrandwave.com/demand/uk/categories/uk-car-servicing-chains

This page is also available as HTML at https://gobrandwave.com/demand/uk/categories/uk-car-servicing-chains. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
