--- title: "How popular is Trade Radiators? Searches and AI answers in the United Kingdom" description: "Trade Radiators sells radiators and towel rails online in the UK. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/brands/trade-radiators" publisher: "Brandwave" --- # How popular is Trade Radiators? Searches and AI answers in the United Kingdom Trade Radiators sells radiators and towel rails online in the UK. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Trade Radiators - **Market**: United Kingdom - **Measured month**: Sep 2026 - **Share of Search among radiator retailers**: 15.9% ## Where does Trade Radiators compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Radiator retailers | 3 | 15.9% | 4.4K | - [Radiator retailers in the UK](/demand/uk/categories/uk-radiator-retailers) ## Top radiator retailers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Trade Radiators did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | BestHeating | 1st | 2 of 3 | 2 of 2 | 4 of 5 | | Victorian Plumbing | 2nd | 1 of 3 | 0 of 2 | 1 of 5 | | The Radiator Centre | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | Plumbworld | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Radiator Outlet | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Stelrad | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Trade Radiators | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about radiator retailers - Asked ChatGPT "Where's the best place to buy radiators online in the UK?": 1. BestHeating - Asked ChatGPT "Which UK shops sell good designer radiators?": 1. The Radiator Centre - Asked ChatGPT "What's the best place to buy a heated towel rail in the UK?": 1. Victorian Plumbing, 2. BestHeating, 3. Plumbworld - Searched Google, AI Overview "radiators": 1. BestHeating - Searched Google, AI Overview "designer radiators": 1. BestHeating, 2. The Radiator Centre Not named in any answer: Radiator Outlet, Stelrad and Trade Radiators. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 28, 2026. ## How has branded search demand for Trade Radiators changed in the United Kingdom over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Trade Radiators in the United Kingdom fell from 5.4K to 4.4K. - Across the 12 months ending September 2026, Trade Radiators’ share of searches among radiator retailers in the United Kingdom peaked at 18.1% in December 2025 and was lowest at 12.9% in November 2025. ## How did search popularity change for United Kingdom radiator retailers in September 2026? - In September 2026, The Radiator Centre lost share of searches among radiator retailers in the United Kingdom, from 4.4% to 3.6%. - In September 2026, Victorian Plumbing rose from 6th to 5th among radiator retailers in the United Kingdom. - Estimated monthly branded searches for Plumbworld in the United Kingdom fell 33% over 12 measured months, from 880 to 590 in September 2026. - Estimated monthly branded searches for BestHeating in the United Kingdom fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026. - Estimated monthly branded searches for Trade Radiators in the United Kingdom fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026. - Estimated monthly branded searches for Radiator Outlet in the United Kingdom fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Radiator retailers | 5.4K | 15.8% | 3 | | Nov 2025 | Radiator retailers | 4.4K | 12.9% | 4 | | Dec 2025 | Radiator retailers | 3.6K | 18.1% | 3 | | Jan 2026 | Radiator retailers | 5.4K | 16.3% | 4 | | Feb 2026 | Radiator retailers | 4.4K | 17.1% | 3 | | Mar 2026 | Radiator retailers | 4.4K | 14.2% | 4 | | Apr 2026 | Radiator retailers | 3.6K | 16% | 3 | | May 2026 | Radiator retailers | 2.9K | 13.5% | 3 | | Jun 2026 | Radiator retailers | 2.9K | 14.8% | 3 | | Jul 2026 | Radiator retailers | 2.9K | 14.4% | 3 | | Aug 2026 | Radiator retailers | 3.6K | 15.7% | 3 | | Sep 2026 | Radiator retailers | 4.4K | 15.9% | 3 | ## How are Trade Radiators’ branded searches counted? Brandwave collects information about searches that people make online using Trade Radiators’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “trade radiators” ## Which radiator retailers compete with Trade Radiators? - [Radiator Outlet](/demand/uk/brands/radiator-outlet): Head-to-head: /demand/uk/compare/radiator-outlet-vs-trade-radiators - [Stelrad](/demand/uk/brands/stelrad): Head-to-head: /demand/uk/compare/stelrad-vs-trade-radiators - [BestHeating](/demand/uk/brands/bestheating): Head-to-head: /demand/uk/compare/bestheating-vs-trade-radiators - [Victorian Plumbing](/demand/uk/brands/victorian-plumbing): Head-to-head: /demand/uk/compare/trade-radiators-vs-victorian-plumbing - [The Radiator Centre](/demand/uk/brands/the-radiator-centre): Head-to-head: /demand/uk/compare/the-radiator-centre-vs-trade-radiators - [Plumbworld](/demand/uk/brands/plumbworld) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is Trade Radiators? Searches and AI answers in the United Kingdom". https://gobrandwave.com/demand/uk/brands/trade-radiators This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/trade-radiators. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.