---
title: "Taylors of Harrogate: search popularity in the United Kingdom"
description: "Taylors of Harrogate roasts coffee and blends tea. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/brands/taylors-of-harrogate"
publisher: "Brandwave"
---

# Taylors of Harrogate: search popularity in the United Kingdom

Taylors of Harrogate roasts coffee and blends tea. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Taylors of Harrogate
- **Market**: United Kingdom
- **Measured month**: Sep 2026
- **Share of Search among coffee brands**: 2.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Coffee brands | 7 | 2.4% | 1.9K |

- [Coffee brands in the UK](/demand/uk/categories/uk-coffee-brands)

## Top coffee brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Taylors of Harrogate was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Taylors of Harrogate is the second most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Lavazza | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Taylors of Harrogate | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Pact Coffee | 3rd | 1 of 3 | 0 of 2 | 1 of 5 |
| Nescafé | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Union Coffee | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Grind | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 |
| Kenco | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about coffee brands

- Asked ChatGPT "What's the best coffee brand in the UK?": 1. Taylors of Harrogate, 2. Lavazza, 3. Nescafé
- Asked ChatGPT "Which coffee beans are best to buy in the UK?": 1. Lavazza, 2. Pact Coffee, 3. Union Coffee
- Asked ChatGPT "What's the best ground coffee in UK supermarkets?": 1. Lavazza, 2. Taylors of Harrogate
- Searched Google, AI Overview "coffee beans": 1. Lavazza
- Searched Google, AI Overview "ground coffee": 1. Grind, 2. Lavazza

Not named in any answer: Kenco.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 23, 2026.

## How has branded search demand for Taylors of Harrogate changed in the United Kingdom over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Taylors of Harrogate in the United Kingdom fell from 2.4K to 1.9K.
- Across the 12 months ending September 2026, Taylors of Harrogate’s share of searches among coffee brands in the United Kingdom decreased from 3% to 2.4%.
- Across the 12 months ending September 2026, Taylors of Harrogate’s share of searches among coffee brands in the United Kingdom peaked at 3.2% in January 2026 and was lowest at 2.1% in April 2026.

## How did search popularity change for United Kingdom coffee brands in September 2026?

- In September 2026, Lavazza overtook Pact Coffee to rank 2nd among coffee brands in the United Kingdom, with 22.9% of the searches.
- In September 2026, Pact Coffee gained share of searches among coffee brands in the United Kingdom, from 21.2% to 22.9%.
- In September 2026, Grind lost share of searches among coffee brands in the United Kingdom, from 31.8% to 28%.
- In September 2026, Nescafé lost share of searches among coffee brands in the United Kingdom, from 17.3% to 15.3%.
- In September 2026, Union Coffee lost share of searches among coffee brands in the United Kingdom, from 6.3% to 5.6%.
- Estimated monthly branded searches for Taylors of Harrogate in the United Kingdom fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Coffee brands | 2.4K | 3% | 7 |
| Nov 2025 | Coffee brands | 2.4K | 2.6% | 7 |
| Dec 2025 | Coffee brands | 2.4K | 2.6% | 6 |
| Jan 2026 | Coffee brands | 2.9K | 3.2% | 6 |
| Feb 2026 | Coffee brands | 1.9K | 2.4% | 7 |
| Mar 2026 | Coffee brands | 1.9K | 2.2% | 7 |
| Apr 2026 | Coffee brands | 1.6K | 2.1% | 7 |
| May 2026 | Coffee brands | 1.9K | 2.3% | 7 |
| Jun 2026 | Coffee brands | 1.9K | 2.6% | 7 |
| Jul 2026 | Coffee brands | 1.6K | 2.4% | 7 |
| Aug 2026 | Coffee brands | 1.9K | 2.7% | 7 |
| Sep 2026 | Coffee brands | 1.9K | 2.4% | 7 |

## How are Taylors of Harrogate’s branded searches counted?

Brandwave collects information about searches that people make online using Taylors of Harrogate’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “taylors coffee”

## Which coffee brands compete with Taylors of Harrogate?

- [Grind](/demand/uk/brands/grind)
- [Lavazza](/demand/uk/brands/lavazza): Head-to-head: /demand/uk/compare/lavazza-vs-taylors-of-harrogate
- [Pact Coffee](/demand/uk/brands/pact-coffee): Head-to-head: /demand/uk/compare/pact-coffee-vs-taylors-of-harrogate
- [Nescafé](/demand/uk/brands/nescafe): Head-to-head: /demand/uk/compare/nescafe-vs-taylors-of-harrogate
- [Union Coffee](/demand/uk/brands/union-coffee): Head-to-head: /demand/uk/compare/taylors-of-harrogate-vs-union-coffee
- [Kenco](/demand/uk/brands/kenco): Head-to-head: /demand/uk/compare/kenco-vs-taylors-of-harrogate

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Taylors of Harrogate: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/taylors-of-harrogate

This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/taylors-of-harrogate. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
