---
title: "Supergoop!: search popularity in the United Kingdom"
description: "A sun-care brand offering face and body sunscreen and SPF cosmetics. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/brands/supergoop"
publisher: "Brandwave"
---

# Supergoop!: search popularity in the United Kingdom

A sun-care brand offering face and body sunscreen and SPF cosmetics. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Supergoop!
- **Market**: United Kingdom
- **Measured month**: Sep 2026
- **Share of Search among sunscreen brands**: 2.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Sunscreen brands | 13 | 2.9% | 1.9K |

- [Sunscreen brands](/demand/uk/categories/uk-sunscreen-brands)

## Top sunscreen brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Supergoop! did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| La Roche-Posay | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Altruist | 2nd | 1 of 3 | 2 of 2 | 3 of 5 |
| Nivea | 3rd | 1 of 3 | 2 of 2 | 3 of 5 |
| Ambre Solaire | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Soltan | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Ultrasun | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Banana Boat | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| P20 | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Piz Buin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Hawaiian Tropic | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Ultra Violette | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Bondi Sands | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Heliocare | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Supergoop! | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about sunscreen brands

- Asked ChatGPT "Which sun cream should I buy in the UK?": 1. La Roche-Posay, 2. Ambre Solaire
- Asked ChatGPT "What are the best sun cream brands?": 1. La Roche-Posay, 2. Altruist, 3. Ambre Solaire, 4. Nivea, 5. Ultrasun
- Asked ChatGPT "What is the best SPF 50 sun cream for your face?": 1. La Roche-Posay
- Searched Google, AI Overview "sun cream": 1. Nivea, 2. Altruist, 3. Soltan
- Searched Google, AI Overview "sunscreen": 1. Altruist, 2. Nivea, 3. La Roche-Posay

Not named in any answer: Banana Boat, P20, Piz Buin, Hawaiian Tropic, Ultra Violette, Bondi Sands, Heliocare and Supergoop!.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 26, 2026.

## How has branded search demand for Supergoop! changed in the United Kingdom over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Supergoop! in the United Kingdom fell from 2.9K to 1.9K.
- Across the 12 months ending September 2026, Supergoop!’s share of searches among sunscreen brands in the United Kingdom decreased from 5% to 2.9%.
- Across the 12 months ending September 2026, Supergoop!’s share of searches among sunscreen brands in the United Kingdom peaked at 5.8% in November 2025 and was lowest at 2.5% in July 2026.
- Across the 12 months ending September 2026, Supergoop! fell from 8th to 13th among sunscreen brands in the United Kingdom.

## How did search popularity change for United Kingdom sunscreen brands in September 2026?

- In September 2026, Ultra Violette overtook Ambre Solaire and 3 others to rank 9th among sunscreen brands in the United Kingdom, with 4.5% of the searches.
- In September 2026, Bondi Sands overtook Ambre Solaire and Soltan to rank 10th among sunscreen brands in the United Kingdom, with 3.7% of the searches.
- In September 2026, Heliocare overtook Ambre Solaire and Soltan to rank 11th among sunscreen brands in the United Kingdom, with 3.7% of the searches.
- In September 2026, Banana Boat overtook P20 and 2 others to rank 2nd among sunscreen brands in the United Kingdom, with 8.3% of the searches.
- In September 2026, La Roche-Posay gained share of searches among sunscreen brands in the United Kingdom, from 29% to 34.1%.
- In September 2026, Altruist lost share of searches among sunscreen brands in the United Kingdom, from 8.7% to 5.5%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Sunscreen brands | 2.9K | 5% | 8 |
| Nov 2025 | Sunscreen brands | 2.9K | 5.8% | 4 |
| Dec 2025 | Sunscreen brands | 2.4K | 5.7% | 4 |
| Jan 2026 | Sunscreen brands | 2.9K | 4.9% | 7 |
| Feb 2026 | Sunscreen brands | 2.9K | 4.5% | 8 |
| Mar 2026 | Sunscreen brands | 4.4K | 4.8% | 8 |
| Apr 2026 | Sunscreen brands | 5.4K | 3.3% | 11 |
| May 2026 | Sunscreen brands | 6.6K | 2.7% | 13 |
| Jun 2026 | Sunscreen brands | 5.4K | 2.6% | 13 |
| Jul 2026 | Sunscreen brands | 4.4K | 2.5% | 13 |
| Aug 2026 | Sunscreen brands | 2.9K | 2.5% | 14 |
| Sep 2026 | Sunscreen brands | 1.9K | 2.9% | 13 |

## How are Supergoop!’s branded searches counted?

Brandwave collects information about searches that people make online using Supergoop!’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “supergoop”

## Which sunscreen brands compete with Supergoop!?

- [La Roche-Posay](/demand/uk/brands/la-roche-posay)
- [Banana Boat](/demand/uk/brands/banana-boat)
- [P20](/demand/uk/brands/p20)
- [Piz Buin](/demand/uk/brands/piz-buin)
- [Altruist](/demand/uk/brands/altruist)
- [Ultrasun](/demand/uk/brands/ultrasun)
- [Hawaiian Tropic](/demand/uk/brands/hawaiian-tropic)
- [Nivea](/demand/uk/brands/nivea)
- [Ultra Violette](/demand/uk/brands/ultra-violette): Head-to-head: /demand/uk/compare/supergoop-vs-ultra-violette
- [Bondi Sands](/demand/uk/brands/bondi-sands): Head-to-head: /demand/uk/compare/bondi-sands-vs-supergoop
- [Heliocare](/demand/uk/brands/heliocare): Head-to-head: /demand/uk/compare/heliocare-vs-supergoop
- [Ambre Solaire](/demand/uk/brands/ambre-solaire): Head-to-head: /demand/uk/compare/ambre-solaire-vs-supergoop
- [Soltan](/demand/uk/brands/soltan): Head-to-head: /demand/uk/compare/soltan-vs-supergoop

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Supergoop!: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/supergoop

This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/supergoop. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.