--- title: "SmartBuyGlasses: search popularity in the United Kingdom" description: "SmartBuyGlasses sells designer and prescription glasses online. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/brands/smartbuyglasses" publisher: "Brandwave" --- # SmartBuyGlasses: search popularity in the United Kingdom SmartBuyGlasses sells designer and prescription glasses online. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: SmartBuyGlasses - **Market**: United Kingdom - **Measured month**: Sep 2026 - **Share of Search among opticians**: 0.18% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Opticians | 11 | 0.18% | 2.9K | - [Opticians in the UK](/demand/uk/categories/uk-opticians) ## Top opticians in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, SmartBuyGlasses did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Specsavers | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Glasses Direct | 2nd | 2 of 3 | 1 of 1 | 3 of 4 | | SelectSpecs | 3rd | 2 of 3 | 1 of 1 | 3 of 4 | | Boots | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Cubitts | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Vision Express | 6th | 2 of 3 | 0 of 1 | 2 of 4 | | Ace & Tate | 7th | 1 of 3 | 0 of 1 | 1 of 4 | | Optical Express | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Bloobloom | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Spex4Less | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | SmartBuyGlasses | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about opticians - Asked ChatGPT "Where should I buy glasses in the UK?": 1. Specsavers, 2. Glasses Direct, 3. Cubitts, 4. SelectSpecs, 5. Boots - Asked ChatGPT "What are the best opticians in the UK?": 1. Specsavers, 2. Boots, 3. Vision Express, 4. Cubitts, 5. Ace & Tate - Asked ChatGPT "What's the best place to buy prescription glasses online in the UK?": 1. Glasses Direct, 2. SelectSpecs, 3. Specsavers, 4. Vision Express - Searched Google, AI Overview "glasses online": 1. Glasses Direct, 2. SelectSpecs, 3. Specsavers Not named in any answer: Optical Express, Bloobloom, Spex4Less and SmartBuyGlasses. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 22, 2026. ## How has branded search demand for SmartBuyGlasses changed in the United Kingdom over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for SmartBuyGlasses in the United Kingdom fell from 3.6K to 2.9K. - Across the 12 months ending September 2026, SmartBuyGlasses’ share of searches among opticians in the United Kingdom held steady, from 0.23% to 0.18%. ## How did search popularity change for United Kingdom opticians in September 2026? - In September 2026, Specsavers gained share of searches among opticians in the United Kingdom, from 48% to 51.3%. - In September 2026, SelectSpecs gained share of searches among opticians in the United Kingdom, from 2.4% to 3.1%. - In September 2026, Glasses Direct gained share of searches among opticians in the United Kingdom, from 9.6% to 10.3%. - In September 2026, Vision Express lost share of searches among opticians in the United Kingdom, from 17.6% to 15.4%. - In September 2026, Boots lost share of searches among opticians in the United Kingdom, from 17.6% to 15.3%. - In September 2026, Ace & Tate rose from 7th to 6th among opticians in the United Kingdom. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Opticians | 3.6K | 0.23% | 11 | | Nov 2025 | Opticians | 3.6K | 0.23% | 11 | | Dec 2025 | Opticians | 2.9K | 0.22% | 11 | | Jan 2026 | Opticians | 3.6K | 0.19% | 11 | | Feb 2026 | Opticians | 3.6K | 0.22% | 11 | | Mar 2026 | Opticians | 4.4K | 0.24% | 11 | | Apr 2026 | Opticians | 4.4K | 0.26% | 11 | | May 2026 | Opticians | 4.4K | 0.26% | 11 | | Jun 2026 | Opticians | 3.6K | 0.23% | 11 | | Jul 2026 | Opticians | 3.6K | 0.22% | 11 | | Aug 2026 | Opticians | 3.6K | 0.21% | 11 | | Sep 2026 | Opticians | 2.9K | 0.18% | 11 | ## How are SmartBuyGlasses’ branded searches counted? Brandwave collects information about searches that people make online using SmartBuyGlasses’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “smartbuyglasses” ## Which opticians compete with SmartBuyGlasses? - [Specsavers](/demand/uk/brands/specsavers) - [Vision Express](/demand/uk/brands/vision-express) - [Boots](/demand/uk/brands/boots) - [Glasses Direct](/demand/uk/brands/glasses-direct) - [SelectSpecs](/demand/uk/brands/selectspecs) - [Ace & Tate](/demand/uk/brands/ace-and-tate): Head-to-head: /demand/uk/compare/ace-and-tate-vs-smartbuyglasses - [Cubitts](/demand/uk/brands/cubitts): Head-to-head: /demand/uk/compare/cubitts-vs-smartbuyglasses - [Optical Express](/demand/uk/brands/optical-express): Head-to-head: /demand/uk/compare/optical-express-vs-smartbuyglasses - [Bloobloom](/demand/uk/brands/bloobloom): Head-to-head: /demand/uk/compare/bloobloom-vs-smartbuyglasses - [Spex4Less](/demand/uk/brands/spex4less): Head-to-head: /demand/uk/compare/smartbuyglasses-vs-spex4less ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "SmartBuyGlasses: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/smartbuyglasses This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/smartbuyglasses. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.