--- title: "SHEilds: search popularity in the United Kingdom" description: "SHEilds runs NEBOSH and IOSH health and safety courses. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/brands/sheilds" publisher: "Brandwave" --- # SHEilds: search popularity in the United Kingdom SHEilds runs NEBOSH and IOSH health and safety courses. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: SHEilds - **Market**: United Kingdom - **Measured month**: Sep 2026 - **Share of Search among health and safety training providers**: 0.93% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Health and safety training providers | 8 | 0.93% | 880 | - [Health and safety training providers](/demand/uk/categories/uk-health-and-safety-training-providers) ## Top health and safety training providers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, SHEilds did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | TSW Training | 1st | 2 of 3 | 0 of 2 | 2 of 5 | | High Speed Training | 2nd | 1 of 3 | 1 of 2 | 2 of 5 | | Astutis | 2nd | 1 of 3 | 0 of 2 | 1 of 5 | | British Safety Council | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | iHasco | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Phoenix Health & Safety | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | RRC | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | Virtual College | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | SHEilds | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about health and safety training providers - Asked ChatGPT "What's the best online health and safety training provider in the UK?": 1. High Speed Training, 2. British Safety Council, 3. iHasco, 4. TSW Training, 5. RRC - Asked ChatGPT "Where can staff get a food hygiene certificate online in the UK?": named none of the brands we track - Asked ChatGPT "Which UK training providers are best for the NEBOSH General Certificate?": 1. Astutis, 2. TSW Training, 3. Phoenix Health & Safety, 4. RRC - Searched Google, AI Overview "food hygiene certificate": 1. High Speed Training - Searched Google, AI Overview "nebosh course": 1. British Safety Council Not named in any answer: Virtual College and SHEilds. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 28, 2026. ## How has branded search demand for SHEilds changed in the United Kingdom over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for SHEilds in the United Kingdom fell from 1.3K to 880. - Across the 12 months ending September 2026, SHEilds’ share of searches among health and safety training providers in the United Kingdom decreased from 1.8% to 0.93%. - Across the 12 months ending September 2026, SHEilds’ share of searches among health and safety training providers in the United Kingdom peaked at 2.1% in November 2025 and was lowest at 0.93% in September 2026. - Across the 12 months ending September 2026, SHEilds fell from 7th to 8th among health and safety training providers in the United Kingdom. ## How did search popularity change for United Kingdom health and safety training providers in September 2026? - In September 2026, High Speed Training gained share of searches among health and safety training providers in the United Kingdom, from 47.1% to 52.3%. - In September 2026, Virtual College gained share of searches among health and safety training providers in the United Kingdom, from 9.4% to 10.5%. - In September 2026, iHasco lost share of searches among health and safety training providers in the United Kingdom, from 31.5% to 28.7%. - In September 2026, Astutis lost share of searches among health and safety training providers in the United Kingdom, from 2.3% to 1.4%. - In September 2026, British Safety Council lost share of searches among health and safety training providers in the United Kingdom, from 2.8% to 2%. - In September 2026, Phoenix Health & Safety lost share of searches among health and safety training providers in the United Kingdom, from 3.3% to 2.5%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Health and safety training providers | 1.3K | 1.8% | 7 | | Nov 2025 | Health and safety training providers | 1.3K | 2.1% | 7 | | Dec 2025 | Health and safety training providers | 880 | 2% | 8 | | Jan 2026 | Health and safety training providers | 1.3K | 1.8% | 8 | | Feb 2026 | Health and safety training providers | 1K | 1.4% | 8 | | Mar 2026 | Health and safety training providers | 1K | 1.4% | 8 | | Apr 2026 | Health and safety training providers | 1K | 1.6% | 8 | | May 2026 | Health and safety training providers | 880 | 1.5% | 8 | | Jun 2026 | Health and safety training providers | 880 | 1.4% | 8 | | Jul 2026 | Health and safety training providers | 720 | 1.2% | 8 | | Aug 2026 | Health and safety training providers | 880 | 1.5% | 8 | | Sep 2026 | Health and safety training providers | 880 | 0.93% | 8 | ## How are SHEilds’ branded searches counted? Brandwave collects information about searches that people make online using SHEilds’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “sheilds” ## Which health and safety training providers compete with SHEilds? - [High Speed Training](/demand/uk/brands/high-speed-training) - [iHasco](/demand/uk/brands/ihasco) - [Virtual College](/demand/uk/brands/virtual-college-uk) - [Phoenix Health & Safety](/demand/uk/brands/phoenix-hsc): Head-to-head: /demand/uk/compare/phoenix-hsc-vs-sheilds - [British Safety Council](/demand/uk/brands/british-safety-council): Head-to-head: /demand/uk/compare/british-safety-council-vs-sheilds - [Astutis](/demand/uk/brands/astutis): Head-to-head: /demand/uk/compare/astutis-vs-sheilds - [RRC](/demand/uk/brands/rrc-training): Head-to-head: /demand/uk/compare/rrc-training-vs-sheilds - [TSW Training](/demand/uk/brands/tsw-training): Head-to-head: /demand/uk/compare/sheilds-vs-tsw-training ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "SHEilds: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/sheilds This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/sheilds. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.