--- title: "musicMagpie: search popularity in the United Kingdom" description: "musicMagpie buys used phones, tech and media and sells refurbished devices. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/brands/musicmagpie" publisher: "Brandwave" --- # musicMagpie: search popularity in the United Kingdom musicMagpie buys used phones, tech and media and sells refurbished devices. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: musicMagpie - **Market**: United Kingdom - **Measured month**: Sep 2026 - **Share of Search among refurbished phone retailers**: 5.7% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Refurbished phone retailers | 3 | 5.7% | 40.5K | - [Refurbished phone retailers in the UK](/demand/uk/categories/uk-refurbished-phone-retailers) ## Top refurbished phone retailers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, musicMagpie was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Apple Certified Refurbished | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Back Market | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | giffgaff | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Samsung | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | musicMagpie | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 | | Envirofone | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | 4gadgets | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about refurbished phone retailers - Asked ChatGPT "Where's the best place to buy a refurbished iPhone in the UK?": 1. Apple Certified Refurbished, 2. Back Market, 3. giffgaff - Asked ChatGPT "Is it safe to buy a refurbished phone online?": 1. Apple Certified Refurbished, 2. Samsung, 3. giffgaff - Asked ChatGPT "Which website is best for refurbished phones?": 1. Back Market, 2. giffgaff, 3. Apple Certified Refurbished, 4. Samsung - Searched Google, AI Overview "refurbished iphone": 1. Apple Certified Refurbished, 2. Back Market - Searched Google, AI Overview "refurbished phones": 1. Samsung, 2. Back Market, 3. musicMagpie Not named in any answer: Envirofone and 4gadgets. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 27, 2026. ## How has branded search demand for musicMagpie changed in the United Kingdom over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for musicMagpie in the United Kingdom rose from 33.1K to 40.5K. - Across the 12 months ending September 2026, musicMagpie’s share of searches among refurbished phone retailers in the United Kingdom peaked at 7% in January 2026 and was lowest at 4.9% in December 2025. ## How did search popularity change for United Kingdom refurbished phone retailers in September 2026? - In September 2026, Apple Certified Refurbished gained share of searches among refurbished phone retailers in the United Kingdom, from 11.4% to 13.6%. - In September 2026, Back Market lost share of searches among refurbished phone retailers in the United Kingdom, from 79.2% to 76.8%. - Estimated monthly branded searches for giffgaff in the United Kingdom rose 50% over 12 measured months, from 6.6K to 9.9K in September 2026. - Estimated monthly branded searches for musicMagpie in the United Kingdom rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026. - Estimated monthly branded searches for Envirofone in the United Kingdom rose 22.3% over 12 measured months, from 12.1K to 14.8K in September 2026. - Estimated monthly branded searches for 4gadgets in the United Kingdom fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Refurbished phone retailers | 33.1K | 5.8% | 3 | | Nov 2025 | Refurbished phone retailers | 40.5K | 5.8% | 3 | | Dec 2025 | Refurbished phone retailers | 33.1K | 4.9% | 3 | | Jan 2026 | Refurbished phone retailers | 40.5K | 7% | 3 | | Feb 2026 | Refurbished phone retailers | 33.1K | 7% | 3 | | Mar 2026 | Refurbished phone retailers | 33.1K | 5.7% | 3 | | Apr 2026 | Refurbished phone retailers | 33.1K | 5.8% | 3 | | May 2026 | Refurbished phone retailers | 33.1K | 5.9% | 3 | | Jun 2026 | Refurbished phone retailers | 33.1K | 5.9% | 3 | | Jul 2026 | Refurbished phone retailers | 33.1K | 5.8% | 3 | | Aug 2026 | Refurbished phone retailers | 40.5K | 5.8% | 3 | | Sep 2026 | Refurbished phone retailers | 40.5K | 5.7% | 3 | ## How are musicMagpie’s branded searches counted? Brandwave collects information about searches that people make online using musicMagpie’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “musicmagpie” ## Which refurbished phone retailers compete with musicMagpie? - [Back Market](/demand/uk/brands/back-market): Head-to-head: /demand/uk/compare/back-market-vs-musicmagpie - [Apple Certified Refurbished](/demand/uk/brands/apple-certified-refurbished): Head-to-head: /demand/uk/compare/apple-certified-refurbished-vs-musicmagpie - [Envirofone](/demand/uk/brands/envirofone): Head-to-head: /demand/uk/compare/envirofone-vs-musicmagpie - [giffgaff](/demand/uk/brands/giffgaff): Head-to-head: /demand/uk/compare/giffgaff-vs-musicmagpie - [4gadgets](/demand/uk/brands/4gadgets): Head-to-head: /demand/uk/compare/4gadgets-vs-musicmagpie - [Samsung](/demand/uk/brands/samsung) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "musicMagpie: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/musicmagpie This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/musicmagpie. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.