---
title: "Miller & Carter: search popularity in the United Kingdom"
description: "Miller & Carter is a steakhouse restaurant chain. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/brands/miller-and-carter"
publisher: "Brandwave"
---

# Miller & Carter: search popularity in the United Kingdom

Miller & Carter is a steakhouse restaurant chain. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Miller & Carter
- **Market**: United Kingdom
- **Measured month**: Sep 2026
- **Share of Search among restaurant chains**: 6.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Restaurant chains | 6 | 6.8% | 246K |
| Steakhouse chains | 1 | 48.6% | 246K |

- [Restaurant chains in the UK](/demand/uk/categories/uk-restaurant-chains)
- [Steakhouse chains in the UK](/demand/uk/categories/uk-steakhouse-chains)

## Top restaurant chains in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Miller & Carter was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Miller & Carter is the ninth most recommended of the 12.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| wagamama | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| Nando's | 2nd | 2 of 3 | 1 of 1 | 3 of 4 |
| PizzaExpress | 3rd | 3 of 3 | 0 of 1 | 3 of 4 |
| Five Guys | 4th | 2 of 3 | 0 of 1 | 2 of 4 |
| Frankie & Benny's | 5th | 2 of 3 | 0 of 1 | 2 of 4 |
| Bella Italia | 6th | 2 of 3 | 0 of 1 | 2 of 4 |
| Toby Carvery | 7th | 2 of 3 | 0 of 1 | 2 of 4 |
| Harvester | 8th | 1 of 3 | 0 of 1 | 1 of 4 |
| Miller & Carter | 9th | 1 of 3 | 0 of 1 | 1 of 4 |
| Wetherspoons | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Prezzo | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Zizzi | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about restaurant chains

- Asked ChatGPT "Which restaurant chain is the best in the UK?": 1. Nando's, 2. wagamama, 3. Five Guys, 4. PizzaExpress
- Asked ChatGPT "What are the best chain restaurants in the UK?": 1. Nando's, 2. wagamama, 3. Five Guys, 4. PizzaExpress, 5. Toby Carvery, 6. Frankie & Benny's, 7. Harvester, 8. Bella Italia, 9. Miller & Carter
- Asked ChatGPT "Which UK restaurant chain is best for a family meal?": 1. PizzaExpress, 2. Bella Italia, 3. Frankie & Benny's, 4. wagamama, 5. Toby Carvery
- Searched Google, AI Overview "chain restaurants": 1. Nando's

Not named in any answer: Wetherspoons, Prezzo and Zizzi.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 22, 2026.

## How has branded search demand for Miller & Carter changed in the United Kingdom over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Miller & Carter in the United Kingdom fell from 301K to 246K.
- Across the 12 months ending September 2026, Miller & Carter’s share of searches among restaurant chains in the United Kingdom peaked at 9.9% in December 2025 and was lowest at 5.7% in August 2026.
- Across the 12 months ending September 2026, Miller & Carter rose from 7th to 6th among restaurant chains in the United Kingdom.
- Across the 12 months ending September 2026, Miller & Carter’s share of searches among steakhouse chains in the United Kingdom decreased from 49.2% to 48.6%.
- Across the 12 months ending September 2026, Miller & Carter’s share of searches among steakhouse chains in the United Kingdom peaked at 61.6% in December 2025 and was lowest at 48% in August 2026.

## How did search popularity change for United Kingdom restaurant chains in September 2026?

- In September 2026, Miller & Carter overtook Five Guys to rank 6th among restaurant chains in the United Kingdom, with 6.8% of the searches.
- In September 2026, wagamama gained share of searches among restaurant chains in the United Kingdom, from 7% to 8.3%.
- In September 2026, Wetherspoons lost share of searches among restaurant chains in the United Kingdom, from 19.2% to 18.6%.
- In September 2026, PizzaExpress lost share of searches among restaurant chains in the United Kingdom, from 23.3% to 22.8%.
- In September 2026, Zizzi lost share of searches among restaurant chains in the United Kingdom, from 2.6% to 2%.
- In September 2026, Prezzo rose from 10th to 9th among restaurant chains in the United Kingdom.

## How did search popularity change for United Kingdom steakhouse chains in September 2026?

- In September 2026, Miller & Carter gained share of searches among steakhouse chains in the United Kingdom, from 48% to 48.6%.
- In September 2026, Flat Iron lost share of searches among steakhouse chains in the United Kingdom, from 7.2% to 6.1%.
- Hawksmoor’s share of searches among steakhouse chains in the United Kingdom has gained ground for 3 months in a row, from 13.6% to 17.9% in September 2026.
- Estimated monthly branded searches for Blacklock in the United Kingdom fell 18.2% over 12 measured months, from 165K to 135K in September 2026.
- Estimated monthly branded searches for Gaucho in the United Kingdom fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Restaurant chains | 301K | 6.7% | 7 |
| Nov 2025 | Restaurant chains | 368K | 8.6% | 5 |
| Dec 2025 | Restaurant chains | 450K | 9.9% | 4 |
| Jan 2026 | Restaurant chains | 450K | 9.7% | 4 |
| Feb 2026 | Restaurant chains | 368K | 8.6% | 4 |
| Mar 2026 | Restaurant chains | 301K | 7.4% | 6 |
| Apr 2026 | Restaurant chains | 246K | 6.7% | 6 |
| May 2026 | Restaurant chains | 246K | 6.7% | 6 |
| Jun 2026 | Restaurant chains | 246K | 7.2% | 4 |
| Jul 2026 | Restaurant chains | 246K | 6.7% | 6 |
| Aug 2026 | Restaurant chains | 246K | 5.7% | 7 |
| Sep 2026 | Restaurant chains | 246K | 6.8% | 6 |
| Oct 2025 | Steakhouse chains | 301K | 49.2% | 1 |
| Nov 2025 | Steakhouse chains | 368K | 54.3% | 1 |
| Dec 2025 | Steakhouse chains | 450K | 61.6% | 1 |
| Jan 2026 | Steakhouse chains | 450K | 59.2% | 1 |
| Feb 2026 | Steakhouse chains | 368K | 56.9% | 1 |
| Mar 2026 | Steakhouse chains | 301K | 53.7% | 1 |
| Apr 2026 | Steakhouse chains | 246K | 53.1% | 1 |
| May 2026 | Steakhouse chains | 246K | 55.3% | 1 |
| Jun 2026 | Steakhouse chains | 246K | 55.3% | 1 |
| Jul 2026 | Steakhouse chains | 246K | 53% | 1 |
| Aug 2026 | Steakhouse chains | 246K | 48% | 1 |
| Sep 2026 | Steakhouse chains | 246K | 48.6% | 1 |

## How are Miller & Carter’s branded searches counted?

Brandwave collects information about searches that people make online using Miller & Carter’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “miller and carter”

## Which restaurant chains compete with Miller & Carter?

- [PizzaExpress](/demand/uk/brands/pizza-express)
- [Wetherspoons](/demand/uk/brands/wetherspoons)
- [Nando's](/demand/uk/brands/nandos): Head-to-head: /demand/uk/compare/miller-and-carter-vs-nandos
- [Toby Carvery](/demand/uk/brands/toby-carvery): Head-to-head: /demand/uk/compare/miller-and-carter-vs-toby-carvery
- [wagamama](/demand/uk/brands/wagamama): Head-to-head: /demand/uk/compare/miller-and-carter-vs-wagamama
- [Five Guys](/demand/uk/brands/five-guys): Head-to-head: /demand/uk/compare/five-guys-vs-miller-and-carter
- [Frankie & Benny's](/demand/uk/brands/frankie-and-bennys): Head-to-head: /demand/uk/compare/frankie-and-bennys-vs-miller-and-carter
- [Prezzo](/demand/uk/brands/prezzo)
- [Bella Italia](/demand/uk/brands/bella-italia)
- [Zizzi](/demand/uk/brands/zizzi)
- [Harvester](/demand/uk/brands/harvester)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Miller & Carter: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/miller-and-carter

This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/miller-and-carter. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
