---
title: "Lane7: search popularity in the United Kingdom"
description: "Lane7 is a chain of bowling bars with games and food. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/brands/lane7"
publisher: "Brandwave"
---

# Lane7: search popularity in the United Kingdom

Lane7 is a chain of bowling bars with games and food. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Lane7
- **Market**: United Kingdom
- **Measured month**: Sep 2026
- **Share of Search among bowling chains**: 22%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Bowling chains | 2 | 22% | 74K |

- [Bowling chains in the UK](/demand/uk/categories/uk-bowling-chains)

## Top bowling chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, Lane7 appeared in all three answers. Lane7 is the second most recommended of the six.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Hollywood Bowl | 1st | 3 of 3 | 3 of 3 |
| Lane7 | 2nd | 3 of 3 | 3 of 3 |
| Tenpin | 3rd | 3 of 3 | 3 of 3 |
| All Star Lanes | Not ranked | 0 of 3 | 0 of 3 |
| Namco Funscape | Not ranked | 0 of 3 | 0 of 3 |
| Superbowl UK | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about bowling chains

- Asked ChatGPT "Which bowling chain is the best in the UK?": 1. Hollywood Bowl, 2. Tenpin, 3. Lane7
- Asked ChatGPT "What are the best ten-pin bowling places in the UK?": 1. Lane7, 2. Hollywood Bowl, 3. Tenpin
- Asked ChatGPT "Which bowling chain in the UK is best for a group night out?": 1. Hollywood Bowl, 2. Lane7, 3. Tenpin

Not named in any answer: All Star Lanes, Namco Funscape and Superbowl UK.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 22, 2026.

## How has branded search demand for Lane7 changed in the United Kingdom over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Lane7 in the United Kingdom fell from 135K to 74K.
- Across the 12 months ending September 2026, Lane7’s share of searches among bowling chains in the United Kingdom decreased from 27.9% to 22%.
- Across the 12 months ending September 2026, Lane7’s share of searches among bowling chains in the United Kingdom peaked at 27.9% in October 2025 and was lowest at 19.2% in April 2026.

## How did search popularity change for United Kingdom bowling chains in September 2026?

- In September 2026, All Star Lanes gained share of searches among bowling chains in the United Kingdom, from 7.1% to 9.9%.
- In September 2026, Lane7 gained share of searches among bowling chains in the United Kingdom, from 19.5% to 22%.
- In September 2026, Hollywood Bowl lost share of searches among bowling chains in the United Kingdom, from 52.9% to 49.1%.
- In September 2026, Tenpin lost share of searches among bowling chains in the United Kingdom, from 19.5% to 18%.
- Estimated monthly branded searches for Superbowl UK in the United Kingdom fell 86.7% over 12 measured months, from 5.4K to 720 in September 2026.
- Estimated monthly branded searches for Namco Funscape in the United Kingdom fell 80.2% over 12 measured months, from 12.1K to 2.4K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Bowling chains | 135K | 27.9% | 2 |
| Nov 2025 | Bowling chains | 110K | 27.7% | 2 |
| Dec 2025 | Bowling chains | 110K | 23.6% | 2 |
| Jan 2026 | Bowling chains | 110K | 21.5% | 2 |
| Feb 2026 | Bowling chains | 110K | 21.2% | 2 |
| Mar 2026 | Bowling chains | 90.5K | 22.1% | 2 |
| Apr 2026 | Bowling chains | 74K | 19.2% | 2 |
| May 2026 | Bowling chains | 74K | 21.5% | 2 |
| Jun 2026 | Bowling chains | 60.5K | 21.1% | 2 |
| Jul 2026 | Bowling chains | 74K | 22.4% | 2 |
| Aug 2026 | Bowling chains | 90.5K | 19.5% | 2 |
| Sep 2026 | Bowling chains | 74K | 22% | 2 |

## How are Lane7’s branded searches counted?

Brandwave collects information about searches that people make online using Lane7’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “lane7”

## Which bowling chains compete with Lane7?

- [Hollywood Bowl](/demand/uk/brands/hollywood-bowl): Head-to-head: /demand/uk/compare/hollywood-bowl-vs-lane7
- [Tenpin](/demand/uk/brands/tenpin): Head-to-head: /demand/uk/compare/lane7-vs-tenpin
- [All Star Lanes](/demand/uk/brands/all-star-lanes): Head-to-head: /demand/uk/compare/all-star-lanes-vs-lane7
- [Namco Funscape](/demand/uk/brands/namco-funscape): Head-to-head: /demand/uk/compare/lane7-vs-namco-funscape
- [Superbowl UK](/demand/uk/brands/superbowl-uk): Head-to-head: /demand/uk/compare/lane7-vs-superbowl-uk

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Lane7: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/lane7

This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/lane7. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
