--- title: "Kamado Joe: search popularity in the United Kingdom" description: "Kamado Joe is a grill maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/brands/kamado-joe" publisher: "Brandwave" --- # Kamado Joe: search popularity in the United Kingdom Kamado Joe is a grill maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Kamado Joe - **Market**: United Kingdom - **Measured month**: Sep 2026 - **Share of Search among BBQ brands**: 19.7% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | BBQ brands | 3 | 19.7% | 8.1K | - [BBQ brands](/demand/uk/categories/uk-bbq-brands) ## Top BBQ brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Kamado Joe was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Kamado Joe is the third most recommended of the 12. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Weber | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Napoleon | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Kamado Joe | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | Big Green Egg | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Char-Broil | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Traeger | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Ninja | 7th | 0 of 3 | 1 of 2 | 1 of 5 | | Outback | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Masterbuilt | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Campingaz | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Everdure | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Landmann | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about BBQ brands - Asked ChatGPT "Which BBQ should I buy in the UK?": 1. Weber, 2. Char-Broil - Asked ChatGPT "What are the best BBQ brands?": 1. Weber, 2. Big Green Egg, 3. Napoleon, 4. Kamado Joe, 5. Char-Broil, 6. Traeger - Asked ChatGPT "What is the best gas BBQ?": 1. Weber, 2. Napoleon - Searched Google, AI Overview "bbq": 1. Kamado Joe, 2. Weber, 3. Napoleon, 4. Traeger, 5. Big Green Egg - Searched Google, AI Overview "gas bbq": 1. Weber, 2. Napoleon, 3. Ninja Not named in any answer: Outback, Masterbuilt, Campingaz, Everdure and Landmann. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 26, 2026. ## How has branded search demand for Kamado Joe changed in the United Kingdom over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Kamado Joe in the United Kingdom rose from 6.6K to 8.1K. - Across the 12 months ending September 2026, Kamado Joe’s share of searches among BBQ brands in the United Kingdom decreased from 20.2% to 19.7%. - Across the 12 months ending September 2026, Kamado Joe’s share of searches among BBQ brands in the United Kingdom peaked at 21.6% in December 2025 and was lowest at 14.5% in May 2026. - Across the 12 months ending September 2026, Kamado Joe fell from 2nd to 3rd among BBQ brands in the United Kingdom. ## How did search popularity change for United Kingdom BBQ brands in September 2026? - In September 2026, Big Green Egg overtook Weber to become the leader among BBQ brands in the United Kingdom, with 24.1% of the searches. - In September 2026, Kamado Joe gained share of searches among BBQ brands in the United Kingdom, from 16.1% to 19.7%. - In September 2026, Traeger gained share of searches among BBQ brands in the United Kingdom, from 2.6% to 3.9%. - In September 2026, Napoleon gained share of searches among BBQ brands in the United Kingdom, from 3.2% to 3.9%. - In September 2026, Weber lost share of searches among BBQ brands in the United Kingdom, from 29.5% to 24.1%. - In September 2026, Ninja lost share of searches among BBQ brands in the United Kingdom, from 16.1% to 13.1%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | BBQ brands | 6.6K | 20.2% | 2 | | Nov 2025 | BBQ brands | 6.6K | 19.2% | 2 | | Dec 2025 | BBQ brands | 8.1K | 21.6% | 2 | | Jan 2026 | BBQ brands | 8.1K | 20.6% | 2 | | Feb 2026 | BBQ brands | 8.1K | 20.4% | 3 | | Mar 2026 | BBQ brands | 14.8K | 16.6% | 3 | | Apr 2026 | BBQ brands | 27.1K | 15% | 3 | | May 2026 | BBQ brands | 33.1K | 14.5% | 3 | | Jun 2026 | BBQ brands | 22.2K | 16% | 3 | | Jul 2026 | BBQ brands | 22.2K | 17.7% | 3 | | Aug 2026 | BBQ brands | 14.8K | 16.1% | 3 | | Sep 2026 | BBQ brands | 8.1K | 19.7% | 3 | ## How are Kamado Joe’s branded searches counted? Brandwave collects information about searches that people make online using Kamado Joe’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “kamado joe” ## Which BBQ brands compete with Kamado Joe? - [Big Green Egg](/demand/uk/brands/big-green-egg): Head-to-head: /demand/uk/compare/big-green-egg-vs-kamado-joe - [Weber](/demand/uk/brands/weber): Head-to-head: /demand/uk/compare/kamado-joe-vs-weber - [Ninja](/demand/uk/brands/ninja-kitchen): Head-to-head: /demand/uk/compare/kamado-joe-vs-ninja-kitchen - [Outback](/demand/uk/brands/outback-bbq): Head-to-head: /demand/uk/compare/kamado-joe-vs-outback-bbq - [Napoleon](/demand/uk/brands/napoleon): Head-to-head: /demand/uk/compare/kamado-joe-vs-napoleon - [Traeger](/demand/uk/brands/traeger) - [Masterbuilt](/demand/uk/brands/masterbuilt) - [Campingaz](/demand/uk/brands/campingaz) - [Char-Broil](/demand/uk/brands/char-broil) - [Everdure](/demand/uk/brands/everdure) - [Landmann](/demand/uk/brands/landmann) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Kamado Joe: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/kamado-joe This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/kamado-joe. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.