---
title: "Hometree: search popularity in the United Kingdom"
description: "Hometree sells boiler cover and home emergency cover, and installs boilers and heat pumps. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/brands/hometree"
publisher: "Brandwave"
---

# Hometree: search popularity in the United Kingdom

Hometree sells boiler cover and home emergency cover, and installs boilers and heat pumps. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Hometree
- **Market**: United Kingdom
- **Measured month**: Sep 2026
- **Share of Search among boiler cover providers**: 5.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Boiler cover providers | 4 | 5.1% | 6.6K |

- [Boiler cover providers in the UK](/demand/uk/categories/uk-boiler-cover-providers)

## Top boiler cover providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hometree was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Hometree is the most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Hometree | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| YourRepair | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| British Gas | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| 24/7 Home Rescue | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| HomeServe | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Corgi HomePlan | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Domestic & General | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about boiler cover providers

- Asked ChatGPT "Which boiler cover should I get in the UK?": 1. Hometree, 2. YourRepair, 3. British Gas
- Asked ChatGPT "What are the best boiler cover providers in the UK?": 1. British Gas, 2. Hometree, 3. HomeServe, 4. 24/7 Home Rescue, 5. YourRepair
- Asked ChatGPT "What's the best value boiler cover in the UK?": 1. YourRepair, 2. Hometree, 3. 24/7 Home Rescue, 4. British Gas
- Searched Google, AI Overview "boiler cover": named none of the brands we track
- Searched Google, AI Overview "boiler insurance": named none of the brands we track

Not named in any answer: Corgi HomePlan and Domestic & General.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 22, 2026.

## How has branded search demand for Hometree changed in the United Kingdom over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Hometree in the United Kingdom rose from 5.4K to 6.6K.
- Across the 12 months ending September 2026, Hometree’s share of searches among boiler cover providers in the United Kingdom increased from 4.2% to 5.1%.
- Across the 12 months ending September 2026, Hometree’s share of searches among boiler cover providers in the United Kingdom peaked at 7.4% in May 2026 and was lowest at 3.9% in January 2026.
- Across the 12 months ending September 2026, Hometree rose from 5th to 4th among boiler cover providers in the United Kingdom.

## How did search popularity change for United Kingdom boiler cover providers in September 2026?

- In September 2026, Corgi HomePlan gained share of searches among boiler cover providers in the United Kingdom, from 2.7% to 3.4%.
- Estimated monthly branded searches for HomeServe in the United Kingdom rose 22.2% over 12 measured months, from 49.5K to 60.5K in September 2026.
- Estimated monthly branded searches for Hometree in the United Kingdom rose 22.2% over 12 measured months, from 5.4K to 6.6K in September 2026.
- Estimated monthly branded searches for Domestic & General in the United Kingdom fell 47.2% over 12 measured months, from 3.6K to 1.9K in September 2026.
- Estimated monthly branded searches for British Gas in the United Kingdom fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Boiler cover providers | 5.4K | 4.2% | 5 |
| Nov 2025 | Boiler cover providers | 5.4K | 3.9% | 5 |
| Dec 2025 | Boiler cover providers | 5.4K | 4.3% | 5 |
| Jan 2026 | Boiler cover providers | 6.6K | 3.9% | 6 |
| Feb 2026 | Boiler cover providers | 5.4K | 4.6% | 5 |
| Mar 2026 | Boiler cover providers | 5.4K | 4.7% | 5 |
| Apr 2026 | Boiler cover providers | 5.4K | 5.2% | 4 |
| May 2026 | Boiler cover providers | 6.6K | 7.4% | 4 |
| Jun 2026 | Boiler cover providers | 4.4K | 5% | 5 |
| Jul 2026 | Boiler cover providers | 4.4K | 5% | 5 |
| Aug 2026 | Boiler cover providers | 5.4K | 5.1% | 4 |
| Sep 2026 | Boiler cover providers | 6.6K | 5.1% | 4 |

## How are Hometree’s branded searches counted?

Brandwave collects information about searches that people make online using Hometree’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “hometree”

## Which boiler cover providers compete with Hometree?

- [HomeServe](/demand/uk/brands/homeserve): Head-to-head: /demand/uk/compare/homeserve-vs-hometree
- [British Gas](/demand/uk/brands/british-gas): Head-to-head: /demand/uk/compare/british-gas-vs-hometree
- [24/7 Home Rescue](/demand/uk/brands/247-home-rescue): Head-to-head: /demand/uk/compare/247-home-rescue-vs-hometree
- [YourRepair](/demand/uk/brands/yourrepair): Head-to-head: /demand/uk/compare/hometree-vs-yourrepair
- [Corgi HomePlan](/demand/uk/brands/corgi-homeplan): Head-to-head: /demand/uk/compare/corgi-homeplan-vs-hometree
- [Domestic & General](/demand/uk/brands/domestic-and-general)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Hometree: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/hometree

This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/hometree. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
