--- title: "Frankie & Benny's: search popularity in the United Kingdom" description: "Frankie & Benny's is an Italian-American restaurant chain. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/brands/frankie-and-bennys" publisher: "Brandwave" --- # Frankie & Benny's: search popularity in the United Kingdom Frankie & Benny's is an Italian-American restaurant chain. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Frankie & Benny's - **Market**: United Kingdom - **Measured month**: Sep 2026 - **Share of Search among restaurant chains**: 3.7% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Restaurant chains | 8 | 3.7% | 135K | - [Restaurant chains in the UK](/demand/uk/categories/uk-restaurant-chains) ## Top restaurant chains in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Frankie & Benny's was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Frankie & Benny's is the fifth most recommended of the 12. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | wagamama | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Nando's | 2nd | 2 of 3 | 1 of 1 | 3 of 4 | | PizzaExpress | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Five Guys | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Frankie & Benny's | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Bella Italia | 6th | 2 of 3 | 0 of 1 | 2 of 4 | | Toby Carvery | 7th | 2 of 3 | 0 of 1 | 2 of 4 | | Harvester | 8th | 1 of 3 | 0 of 1 | 1 of 4 | | Miller & Carter | 9th | 1 of 3 | 0 of 1 | 1 of 4 | | Wetherspoons | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Prezzo | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Zizzi | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about restaurant chains - Asked ChatGPT "Which restaurant chain is the best in the UK?": 1. Nando's, 2. wagamama, 3. Five Guys, 4. PizzaExpress - Asked ChatGPT "What are the best chain restaurants in the UK?": 1. Nando's, 2. wagamama, 3. Five Guys, 4. PizzaExpress, 5. Toby Carvery, 6. Frankie & Benny's, 7. Harvester, 8. Bella Italia, 9. Miller & Carter - Asked ChatGPT "Which UK restaurant chain is best for a family meal?": 1. PizzaExpress, 2. Bella Italia, 3. Frankie & Benny's, 4. wagamama, 5. Toby Carvery - Searched Google, AI Overview "chain restaurants": 1. Nando's Not named in any answer: Wetherspoons, Prezzo and Zizzi. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 22, 2026. ## How has branded search demand for Frankie & Benny's changed in the United Kingdom over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Frankie & Benny's in the United Kingdom fell from 165K to 135K. - Across the 12 months ending September 2026, Frankie & Benny's rose from 9th to 8th among restaurant chains in the United Kingdom. ## How did search popularity change for United Kingdom restaurant chains in September 2026? - In September 2026, Miller & Carter overtook Five Guys to rank 6th among restaurant chains in the United Kingdom, with 6.8% of the searches. - In September 2026, wagamama gained share of searches among restaurant chains in the United Kingdom, from 7% to 8.3%. - In September 2026, Wetherspoons lost share of searches among restaurant chains in the United Kingdom, from 19.2% to 18.6%. - In September 2026, PizzaExpress lost share of searches among restaurant chains in the United Kingdom, from 23.3% to 22.8%. - In September 2026, Zizzi lost share of searches among restaurant chains in the United Kingdom, from 2.6% to 2%. - In September 2026, Prezzo rose from 10th to 9th among restaurant chains in the United Kingdom. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Restaurant chains | 165K | 3.7% | 9 | | Nov 2025 | Restaurant chains | 135K | 3.2% | 8 | | Dec 2025 | Restaurant chains | 135K | 3% | 8 | | Jan 2026 | Restaurant chains | 165K | 3.6% | 8 | | Feb 2026 | Restaurant chains | 165K | 3.8% | 8 | | Mar 2026 | Restaurant chains | 135K | 3.3% | 8 | | Apr 2026 | Restaurant chains | 110K | 3% | 9 | | May 2026 | Restaurant chains | 110K | 3% | 8 | | Jun 2026 | Restaurant chains | 135K | 4% | 8 | | Jul 2026 | Restaurant chains | 135K | 3.7% | 8 | | Aug 2026 | Restaurant chains | 165K | 3.8% | 8 | | Sep 2026 | Restaurant chains | 135K | 3.7% | 8 | ## How are Frankie & Benny's’ branded searches counted? Brandwave collects information about searches that people make online using Frankie & Benny's’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “frankie & benny's” - “frankie and bennys” ## Which restaurant chains compete with Frankie & Benny's? - [PizzaExpress](/demand/uk/brands/pizza-express) - [Wetherspoons](/demand/uk/brands/wetherspoons) - [Nando's](/demand/uk/brands/nandos) - [Toby Carvery](/demand/uk/brands/toby-carvery) - [wagamama](/demand/uk/brands/wagamama): Head-to-head: /demand/uk/compare/frankie-and-bennys-vs-wagamama - [Miller & Carter](/demand/uk/brands/miller-and-carter): Head-to-head: /demand/uk/compare/frankie-and-bennys-vs-miller-and-carter - [Five Guys](/demand/uk/brands/five-guys): Head-to-head: /demand/uk/compare/five-guys-vs-frankie-and-bennys - [Prezzo](/demand/uk/brands/prezzo): Head-to-head: /demand/uk/compare/frankie-and-bennys-vs-prezzo - [Bella Italia](/demand/uk/brands/bella-italia): Head-to-head: /demand/uk/compare/bella-italia-vs-frankie-and-bennys - [Zizzi](/demand/uk/brands/zizzi) - [Harvester](/demand/uk/brands/harvester) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Frankie & Benny's: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/frankie-and-bennys This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/frankie-and-bennys. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.