--- title: "First Vehicle Leasing: search popularity in the United Kingdom" description: "First Vehicle Leasing is a car and van leasing broker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/brands/first-vehicle-leasing" publisher: "Brandwave" --- # First Vehicle Leasing: search popularity in the United Kingdom First Vehicle Leasing is a car and van leasing broker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: First Vehicle Leasing - **Market**: United Kingdom - **Measured month**: Sep 2026 - **Share of Search among car leasing companies**: 0.79% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Car leasing companies | 7 | 0.79% | 2.4K | - [Car leasing companies](/demand/uk/categories/uk-car-leasing-companies) ## Top car leasing companies in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, First Vehicle Leasing was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. First Vehicle Leasing is the third most recommended of the seven. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Select Car Leasing | 1st | 2 of 3 | 2 of 2 | 4 of 5 | | LeaseLoco | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | First Vehicle Leasing | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Leasing.com | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Octopus Electric Vehicles | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Nationwide Vehicle Contracts | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Vanarama | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about car leasing companies - Asked ChatGPT "Which car leasing company should I use in the UK?": 1. Select Car Leasing, 2. First Vehicle Leasing, 3. LeaseLoco, 4. Leasing.com - Asked ChatGPT "What are the best car leasing companies in the UK?": 1. Select Car Leasing, 2. First Vehicle Leasing, 3. LeaseLoco, 4. Octopus Electric Vehicles, 5. Nationwide Vehicle Contracts - Asked ChatGPT "What's the best way to find a cheap car lease in the UK?": 1. Leasing.com - Searched Google, AI Overview "car leasing": 1. Leasing.com, 2. Select Car Leasing - Searched Google, AI Overview "best car leasing companies": 1. Select Car Leasing, 2. Leasing.com, 3. LeaseLoco, 4. Nationwide Vehicle Contracts, 5. Octopus Electric Vehicles Not named in any answer: Vanarama. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 22, 2026. ## How has branded search demand for First Vehicle Leasing changed in the United Kingdom over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for First Vehicle Leasing in the United Kingdom fell from 2.9K to 2.4K. - Across the 12 months ending September 2026, First Vehicle Leasing’s share of searches among car leasing companies in the United Kingdom held steady, from 1.1% to 0.79%. ## How did search popularity change for United Kingdom car leasing companies in September 2026? - In September 2026, Octopus Electric Vehicles gained share of searches among car leasing companies in the United Kingdom, from 13.4% to 16.6%. - In September 2026, Select Car Leasing lost share of searches among car leasing companies in the United Kingdom, from 37.6% to 36.2%. - In September 2026, LeaseLoco lost share of searches among car leasing companies in the United Kingdom, from 31% to 29.8%. - Estimated monthly branded searches for Leasing.com in the United Kingdom rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026. - Estimated monthly branded searches for Vanarama in the United Kingdom fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026. - Estimated monthly branded searches for First Vehicle Leasing in the United Kingdom fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Car leasing companies | 2.9K | 1.1% | 7 | | Nov 2025 | Car leasing companies | 2.4K | 0.99% | 7 | | Dec 2025 | Car leasing companies | 1.9K | 0.84% | 7 | | Jan 2026 | Car leasing companies | 2.9K | 0.89% | 7 | | Feb 2026 | Car leasing companies | 2.4K | 0.87% | 7 | | Mar 2026 | Car leasing companies | 2.4K | 0.71% | 7 | | Apr 2026 | Car leasing companies | 2.4K | 0.73% | 7 | | May 2026 | Car leasing companies | 2.4K | 0.87% | 7 | | Jun 2026 | Car leasing companies | 2.4K | 0.85% | 7 | | Jul 2026 | Car leasing companies | 2.4K | 0.85% | 7 | | Aug 2026 | Car leasing companies | 2.4K | 0.82% | 7 | | Sep 2026 | Car leasing companies | 2.4K | 0.79% | 7 | ## How are First Vehicle Leasing’s branded searches counted? Brandwave collects information about searches that people make online using First Vehicle Leasing’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “first vehicle leasing” ## Which car leasing companies compete with First Vehicle Leasing? - [Select Car Leasing](/demand/uk/brands/select-car-leasing) - [LeaseLoco](/demand/uk/brands/leaseloco): Head-to-head: /demand/uk/compare/first-vehicle-leasing-vs-leaseloco - [Octopus Electric Vehicles](/demand/uk/brands/octopus-electric-vehicles): Head-to-head: /demand/uk/compare/first-vehicle-leasing-vs-octopus-electric-vehicles - [Leasing.com](/demand/uk/brands/leasing-com): Head-to-head: /demand/uk/compare/first-vehicle-leasing-vs-leasing-com - [Nationwide Vehicle Contracts](/demand/uk/brands/nationwide-vehicle-contracts): Head-to-head: /demand/uk/compare/first-vehicle-leasing-vs-nationwide-vehicle-contracts - [Vanarama](/demand/uk/brands/vanarama): Head-to-head: /demand/uk/compare/first-vehicle-leasing-vs-vanarama ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "First Vehicle Leasing: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/first-vehicle-leasing This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/first-vehicle-leasing. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.