---
title: "Farmison & Co: search popularity in the United Kingdom"
description: "Farmison & Co sells heritage breed meat online from Yorkshire. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/brands/farmison"
publisher: "Brandwave"
---

# Farmison & Co: search popularity in the United Kingdom

Farmison & Co sells heritage breed meat online from Yorkshire. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Farmison & Co
- **Market**: United Kingdom
- **Measured month**: Sep 2026
- **Share of Search among online butchers**: 2.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Online butchers | 10 | 2.9% | 1.3K |

- [Online butchers in the UK](/demand/uk/categories/uk-online-butchers)

## Top online butchers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Farmison & Co did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Swaledale | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| HG Walter | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Tom Hixson of Smithfield | 3rd | 1 of 3 | 1 of 2 | 2 of 5 |
| Edenmoor | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Turner & George | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Meat Supermarket | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| Field & Flower | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Donald Russell | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| Pipers Farm | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Farmison & Co | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about online butchers

- Asked ChatGPT "What's the best online butcher in the UK?": 1. HG Walter, 2. Swaledale, 3. Edenmoor, 4. Meat Supermarket
- Asked ChatGPT "Where can I order a good quality meat box delivered?": 1. Swaledale, 2. Edenmoor, 3. Meat Supermarket
- Asked ChatGPT "Which online butcher sells the best steak in the UK?": 1. Swaledale, 2. HG Walter, 3. Tom Hixson of Smithfield, 4. Donald Russell
- Searched Google, AI Overview "online butcher": 1. Tom Hixson of Smithfield, 2. Turner & George, 3. Field & Flower
- Searched Google, AI Overview "meat box": 1. Swaledale

Not named in any answer: Pipers Farm and Farmison & Co.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 27, 2026.

## How has branded search demand for Farmison & Co changed in the United Kingdom over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Farmison & Co in the United Kingdom fell from 6.6K to 1.3K.
- Across the 12 months ending September 2026, Farmison & Co’s share of searches among online butchers in the United Kingdom decreased from 9.7% to 2.9%.
- Across the 12 months ending September 2026, Farmison & Co fell from 3rd to 10th among online butchers in the United Kingdom.

## How did search popularity change for United Kingdom online butchers in September 2026?

- In September 2026, Pipers Farm overtook Edenmoor to rank 7th among online butchers in the United Kingdom, with 6.5% of the searches.
- In September 2026, Meat Supermarket overtook Turner & George to rank 5th among online butchers in the United Kingdom, with 9.9% of the searches.
- In September 2026, Field & Flower gained share of searches among online butchers in the United Kingdom, from 10.7% to 12.2%.
- In September 2026, Swaledale gained share of searches among online butchers in the United Kingdom, from 10.7% to 12.2%.
- In September 2026, Donald Russell lost share of searches among online butchers in the United Kingdom, from 24% to 22.3%.
- In September 2026, HG Walter lost share of searches among online butchers in the United Kingdom, from 16% to 14.9%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Online butchers | 6.6K | 9.7% | 3 |
| Nov 2025 | Online butchers | 8.1K | 8.3% | 4 |
| Dec 2025 | Online butchers | 8.1K | 8.5% | 4 |
| Jan 2026 | Online butchers | 3.6K | 6% | 7 |
| Feb 2026 | Online butchers | 3.6K | 5.6% | 7 |
| Mar 2026 | Online butchers | 3.6K | 6.4% | 8 |
| Apr 2026 | Online butchers | 2.4K | 4.5% | 8 |
| May 2026 | Online butchers | 2.4K | 4.5% | 8 |
| Jun 2026 | Online butchers | 1.9K | 4.3% | 10 |
| Jul 2026 | Online butchers | 1.6K | 4.1% | 10 |
| Aug 2026 | Online butchers | 1.3K | 3.1% | 10 |
| Sep 2026 | Online butchers | 1.3K | 2.9% | 10 |

## How are Farmison & Co’s branded searches counted?

Brandwave collects information about searches that people make online using Farmison & Co’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “farmison”

## Which online butchers compete with Farmison & Co?

- [Donald Russell](/demand/uk/brands/donald-russell)
- [HG Walter](/demand/uk/brands/hg-walter)
- [Field & Flower](/demand/uk/brands/field-and-flower)
- [Swaledale](/demand/uk/brands/swaledale-butchers)
- [Meat Supermarket](/demand/uk/brands/meat-supermarket): Head-to-head: /demand/uk/compare/farmison-vs-meat-supermarket
- [Turner & George](/demand/uk/brands/turner-and-george): Head-to-head: /demand/uk/compare/farmison-vs-turner-and-george
- [Pipers Farm](/demand/uk/brands/pipers-farm): Head-to-head: /demand/uk/compare/farmison-vs-pipers-farm
- [Edenmoor](/demand/uk/brands/edenmoor): Head-to-head: /demand/uk/compare/edenmoor-vs-farmison
- [Tom Hixson of Smithfield](/demand/uk/brands/tom-hixson): Head-to-head: /demand/uk/compare/farmison-vs-tom-hixson

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Farmison & Co: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/farmison

This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/farmison. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
