--- title: "Capital on Tap: search popularity in the United Kingdom" description: "Capital on Tap issues business credit cards to small businesses. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/brands/capital-on-tap" publisher: "Brandwave" --- # Capital on Tap: search popularity in the United Kingdom Capital on Tap issues business credit cards to small businesses. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Capital on Tap - **Market**: United Kingdom - **Measured month**: Sep 2026 - **Share of Search among business credit cards**: 86.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Business credit cards | 1 | 86.1% | 60.5K | - [Business credit cards in the UK](/demand/uk/categories/uk-business-credit-cards) ## Top business credit cards in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Capital on Tap was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Capital on Tap is the most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Capital on Tap | 1st | 2 of 3 | 1 of 1 | 3 of 4 | | Barclaycard | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | NatWest | 3rd | 1 of 3 | 1 of 1 | 2 of 4 | | Lloyds Bank | 4th | 1 of 3 | 1 of 1 | 2 of 4 | | HSBC | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | American Express | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about business credit cards - Asked ChatGPT "What's the best business credit card in the UK?": 1. Capital on Tap, 2. Barclaycard - Asked ChatGPT "Which business credit card should a sole trader get?": 1. Barclaycard, 2. Lloyds Bank, 3. NatWest - Asked ChatGPT "Which UK business credit card has the best cashback?": 1. Capital on Tap, 2. Barclaycard - Searched Google, AI Overview "business credit card": 1. Capital on Tap, 2. NatWest, 3. Lloyds Bank, 4. Barclaycard Not named in any answer: HSBC and American Express. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 27, 2026. ## How has branded search demand for Capital on Tap changed in the United Kingdom over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Capital on Tap in the United Kingdom held steady at 60.5K. - Across the 12 months ending September 2026, Capital on Tap’s share of searches among business credit cards in the United Kingdom increased from 83.6% to 86.1%. - Across the 12 months ending September 2026, Capital on Tap’s share of searches among business credit cards in the United Kingdom peaked at 88.2% in August 2026 and was lowest at 80.9% in December 2025. ## How did search popularity change for United Kingdom business credit cards in September 2026? - In September 2026, Barclaycard gained share of searches among business credit cards in the United Kingdom, from 9.6% to 11.5%. - In September 2026, Capital on Tap lost share of searches among business credit cards in the United Kingdom, from 88.2% to 86.1%. - In September 2026, Lloyds Bank rose from 5th to 4th among business credit cards in the United Kingdom. - In September 2026, HSBC fell from 4th to 5th among business credit cards in the United Kingdom. - Estimated monthly branded searches for American Express in the United Kingdom fell 21.4% over 12 measured months, from 140 to 110 in September 2026. - Estimated monthly branded searches for NatWest in the United Kingdom fell 18.2% over 12 measured months, from 880 to 720 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Business credit cards | 60.5K | 83.6% | 1 | | Nov 2025 | Business credit cards | 60.5K | 83.6% | 1 | | Dec 2025 | Business credit cards | 49.5K | 80.9% | 1 | | Jan 2026 | Business credit cards | 60.5K | 83.2% | 1 | | Feb 2026 | Business credit cards | 60.5K | 83.5% | 1 | | Mar 2026 | Business credit cards | 60.5K | 83.4% | 1 | | Apr 2026 | Business credit cards | 60.5K | 85.7% | 1 | | May 2026 | Business credit cards | 60.5K | 85.9% | 1 | | Jun 2026 | Business credit cards | 60.5K | 85.9% | 1 | | Jul 2026 | Business credit cards | 60.5K | 86.4% | 1 | | Aug 2026 | Business credit cards | 60.5K | 88.2% | 1 | | Sep 2026 | Business credit cards | 60.5K | 86.1% | 1 | ## How are Capital on Tap’s branded searches counted? Brandwave collects information about searches that people make online using Capital on Tap’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “capital on tap” ## Which business credit cards compete with Capital on Tap? - [Barclaycard](/demand/uk/brands/barclaycard): Head-to-head: /demand/uk/compare/barclaycard-vs-capital-on-tap - [NatWest](/demand/uk/brands/natwest): Head-to-head: /demand/uk/compare/capital-on-tap-vs-natwest - [Lloyds Bank](/demand/uk/brands/lloyds-bank): Head-to-head: /demand/uk/compare/capital-on-tap-vs-lloyds-bank - [HSBC](/demand/uk/brands/hsbc): Head-to-head: /demand/uk/compare/capital-on-tap-vs-hsbc - [American Express](/demand/uk/brands/american-express): Head-to-head: /demand/uk/compare/american-express-vs-capital-on-tap ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Capital on Tap: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/capital-on-tap This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/capital-on-tap. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.