--- title: "BorrowMyDoggy: search popularity in the United Kingdom" description: "BorrowMyDoggy connects dog owners with local people who want to borrow a dog. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/brands/borrowmydoggy" publisher: "Brandwave" --- # BorrowMyDoggy: search popularity in the United Kingdom BorrowMyDoggy connects dog owners with local people who want to borrow a dog. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: BorrowMyDoggy - **Market**: United Kingdom - **Measured month**: Sep 2026 - **Share of Search among pet sitting platforms**: 20.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Pet sitting platforms | 2 | 20.9% | 12.1K | - [Pet sitting platforms in the UK](/demand/uk/categories/uk-pet-sitting-platforms) ## Top pet sitting platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, BorrowMyDoggy did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Rover | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Pawshake | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | TrustedHousesitters | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Tailster | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | BorrowMyDoggy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Cat in a Flat | Not ranked | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about pet sitting platforms - Asked ChatGPT "What's the best app to find a dog sitter in the UK?": 1. Rover, 2. Pawshake, 3. TrustedHousesitters, 4. Tailster - Asked ChatGPT "Where can I find someone to look after my cat while I'm on holiday in the UK?": 1. Cat in a Flat, 2. Pawshake, 3. Rover - Asked ChatGPT "Which pet sitting sites in the UK are safe and vetted?": 1. Rover, 2. Pawshake, 3. TrustedHousesitters - Searched Google, AI Overview "dog sitter": 1. TrustedHousesitters - Searched Google, AI Overview "pet sitting": 1. Rover, 2. Pawshake, 3. TrustedHousesitters Not named in any answer: BorrowMyDoggy. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 28, 2026. ## How has branded search demand for BorrowMyDoggy changed in the United Kingdom over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for BorrowMyDoggy in the United Kingdom fell from 14.8K to 12.1K. - Across the 12 months ending September 2026, BorrowMyDoggy’s share of searches among pet sitting platforms in the United Kingdom decreased from 22% to 20.9%. - Across the 12 months ending September 2026, BorrowMyDoggy’s share of searches among pet sitting platforms in the United Kingdom peaked at 24.4% in January 2026 and was lowest at 17.2% in August 2026. ## How did search popularity change for United Kingdom pet sitting platforms in September 2026? - In September 2026, Rover overtook Cat in a Flat and Pawshake to rank 3rd among pet sitting platforms in the United Kingdom, with 10.5% of the searches. - In September 2026, BorrowMyDoggy gained share of searches among pet sitting platforms in the United Kingdom, from 17.2% to 20.9%. - In September 2026, Cat in a Flat lost share of searches among pet sitting platforms in the United Kingdom, from 11.5% to 9.3%. - In September 2026, Pawshake lost share of searches among pet sitting platforms in the United Kingdom, from 9.4% to 7.6%. - In September 2026, Tailster lost share of searches among pet sitting platforms in the United Kingdom, from 6.2% to 5%. - Estimated monthly branded searches for TrustedHousesitters in the United Kingdom fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Pet sitting platforms | 14.8K | 22% | 2 | | Nov 2025 | Pet sitting platforms | 12.1K | 21.3% | 2 | | Dec 2025 | Pet sitting platforms | 9.9K | 17.7% | 2 | | Jan 2026 | Pet sitting platforms | 18.1K | 24.4% | 2 | | Feb 2026 | Pet sitting platforms | 14.8K | 23.1% | 2 | | Mar 2026 | Pet sitting platforms | 14.8K | 20.7% | 2 | | Apr 2026 | Pet sitting platforms | 14.8K | 22.1% | 2 | | May 2026 | Pet sitting platforms | 12.1K | 19.4% | 2 | | Jun 2026 | Pet sitting platforms | 12.1K | 17.4% | 2 | | Jul 2026 | Pet sitting platforms | 12.1K | 17.6% | 2 | | Aug 2026 | Pet sitting platforms | 12.1K | 17.2% | 2 | | Sep 2026 | Pet sitting platforms | 12.1K | 20.9% | 2 | ## How are BorrowMyDoggy’s branded searches counted? Brandwave collects information about searches that people make online using BorrowMyDoggy’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “borrowmydoggy” ## Which pet sitting platforms compete with BorrowMyDoggy? - [TrustedHousesitters](/demand/uk/brands/trustedhousesitters): Head-to-head: /demand/uk/compare/borrowmydoggy-vs-trustedhousesitters - [Rover](/demand/uk/brands/rover-pet-care): Head-to-head: /demand/uk/compare/borrowmydoggy-vs-rover-pet-care - [Cat in a Flat](/demand/uk/brands/cat-in-a-flat): Head-to-head: /demand/uk/compare/borrowmydoggy-vs-cat-in-a-flat - [Pawshake](/demand/uk/brands/pawshake): Head-to-head: /demand/uk/compare/borrowmydoggy-vs-pawshake - [Tailster](/demand/uk/brands/tailster): Head-to-head: /demand/uk/compare/borrowmydoggy-vs-tailster ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "BorrowMyDoggy: search popularity in the United Kingdom". https://gobrandwave.com/demand/uk/brands/borrowmydoggy This page is also available as HTML at https://gobrandwave.com/demand/uk/brands/borrowmydoggy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.