---
title: "Whanganui law firms in New Zealand: Which brands are most popular in search?"
description: "Compare Whanganui law firms using branded searches made in Whanganui. Share of Search among Treadwell Gordon, Moore Law, Horsley Christie, Armstrong Barton, Crowley Waugh, Dewhirst Law and Bullock & Associates, the whanganui law firms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/locations/whanganui/law-firms"
publisher: "Brandwave"
---

# Whanganui law firms in New Zealand: Which brands are most popular in search?

Compare Whanganui law firms using branded searches made in Whanganui. Share of Search among Treadwell Gordon, Moore Law, Horsley Christie, Armstrong Barton, Crowley Waugh, Dewhirst Law and Bullock & Associates, the whanganui law firms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Whanganui law firms
- **Market**: New Zealand
- **Brands compared**: 7
- **Month measured**: Aug 2026
- **Highest Share of Search**: Treadwell Gordon, 26.9%

## Which brand is most popular in search among whanganui law firms in New Zealand?

- In August 2026, Treadwell Gordon was the most searched among whanganui law firms in New Zealand, with an estimated 320 branded searches and 26.9% estimated Share of Search within this set.
- Moore Law is in 2nd place, 2.5 percentage points behind at 24.4% Share of Search.
- Across the 11 months ending August 2026, Treadwell Gordon’s estimated Share of Search among whanganui law firms in New Zealand decreased from 34.3% to 26.9%.
- Across the 11 months ending August 2026, Moore Law’s estimated Share of Search among whanganui law firms in New Zealand increased from 22.9% to 24.4%.
- Across the 11 months ending August 2026, Horsley Christie’s estimated Share of Search among whanganui law firms in New Zealand increased from 12.4% to 14.3%.
- Across the 11 months ending August 2026, Armstrong Barton’s estimated Share of Search among whanganui law firms in New Zealand decreased from 13.3% to 11.8%.
- Across the 11 months ending August 2026, Crowley Waugh’s estimated Share of Search among whanganui law firms in New Zealand increased from 8.6% to 10.9%.
- Across the 11 months ending August 2026, Dewhirst Law’s estimated Share of Search among whanganui law firms in New Zealand increased from 3.8% to 7.6%.
- Across the 11 months ending August 2026, Bullock & Associates’ estimated Share of Search among whanganui law firms in New Zealand decreased from 4.8% to 4.2%.
- Across the 11 months ending August 2026, Treadwell Gordon’s estimated Share of Search among whanganui law firms in New Zealand peaked at 34.3% in October 2025 and was lowest at 23.2% in June 2026.
- Across the 11 months ending August 2026, Moore Law’s estimated Share of Search among whanganui law firms in New Zealand peaked at 29.2% in July 2026 and was lowest at 16.1% in December 2025.
- Across the 11 months ending August 2026, Horsley Christie’s estimated Share of Search among whanganui law firms in New Zealand peaked at 17.2% in December 2025 and was lowest at 12.4% in October 2025.
- Across the 11 months ending August 2026, Armstrong Barton’s estimated Share of Search among whanganui law firms in New Zealand peaked at 14% in May 2026 and was lowest at 9.3% in April 2026.
- Across the 11 months ending August 2026, Crowley Waugh’s estimated Share of Search among whanganui law firms in New Zealand peaked at 14% in May 2026 and was lowest at 8% in July 2026.
- Across the 11 months ending August 2026, Dewhirst Law’s estimated Share of Search among whanganui law firms in New Zealand peaked at 8% in June 2026 and was lowest at 3.8% in October 2025.
- Across the 11 months ending August 2026, Bullock & Associates’ estimated Share of Search among whanganui law firms in New Zealand peaked at 7.4% in November 2025 and was lowest at 4.2% in August 2026.
- Across the 11 months ending August 2026, Horsley Christie rose from 4th to 3rd among whanganui law firms in New Zealand.
- Across the 11 months ending August 2026, Armstrong Barton fell from 3rd to 4th among whanganui law firms in New Zealand.
- Across the 11 months ending August 2026, Dewhirst Law rose from 7th to 6th among whanganui law firms in New Zealand.
- Across the 11 months ending August 2026, Bullock & Associates fell from 6th to 7th among whanganui law firms in New Zealand.

## Compare search popularity between leading brands

- [Treadwell Gordon vs Moore Law: compare search popularity](/demand/nz/compare/moore-law-vs-treadwell-gordon): 26.9% against 24.4% Share of Search.
- [Treadwell Gordon vs Horsley Christie: compare search popularity](/demand/nz/compare/horsley-christie-vs-treadwell-gordon): 26.9% against 14.3% Share of Search.
- [Treadwell Gordon vs Armstrong Barton: compare search popularity](/demand/nz/compare/armstrong-barton-vs-treadwell-gordon): 26.9% against 11.8% Share of Search.
- [Treadwell Gordon vs Crowley Waugh: compare search popularity](/demand/nz/compare/crowley-waugh-vs-treadwell-gordon): 26.9% against 10.9% Share of Search.
- [Moore Law vs Horsley Christie: compare search popularity](/demand/nz/compare/horsley-christie-vs-moore-law): 24.4% against 14.3% Share of Search.
- [Moore Law vs Armstrong Barton: compare search popularity](/demand/nz/compare/armstrong-barton-vs-moore-law): 24.4% against 11.8% Share of Search.
- [Moore Law vs Crowley Waugh: compare search popularity](/demand/nz/compare/crowley-waugh-vs-moore-law): 24.4% against 10.9% Share of Search.
- [Horsley Christie vs Armstrong Barton: compare search popularity](/demand/nz/compare/armstrong-barton-vs-horsley-christie): 14.3% against 11.8% Share of Search.
- [Horsley Christie vs Crowley Waugh: compare search popularity](/demand/nz/compare/crowley-waugh-vs-horsley-christie): 14.3% against 10.9% Share of Search.
- [Armstrong Barton vs Crowley Waugh: compare search popularity](/demand/nz/compare/armstrong-barton-vs-crowley-waugh): 11.8% against 10.9% Share of Search.

## How did search popularity change for New Zealand whanganui law firms in August 2026?

- In August 2026, Treadwell Gordon overtook Moore Law to take the highest estimated Share of Search among whanganui law firms in New Zealand, at 26.9%.
- In August 2026, Dewhirst Law overtook Bullock & Associates to rank 6th among whanganui law firms in New Zealand, at 7.6%.
- In August 2026, Crowley Waugh gained estimated Share of Search among whanganui law firms in New Zealand, from 8% to 10.9%.
- In August 2026, Moore Law lost estimated Share of Search among whanganui law firms in New Zealand, from 29.2% to 24.4%.
- In August 2026, Bullock & Associates lost estimated Share of Search among whanganui law firms in New Zealand, from 6.2% to 4.2%.
- In August 2026, Armstrong Barton lost estimated Share of Search among whanganui law firms in New Zealand, from 12.4% to 11.8%.
- Estimated monthly branded searches for Horsley Christie in New Zealand rose 30.8% over 11 measured months, from 130 to 170 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Treadwell Gordon | 26.9% | 320 | +18.5% | Treadwell Gordon |
| 2 | Moore Law | 24.4% | 290 | -12.1% | Moore Law |
| 3 | Horsley Christie | 14.3% | 170 | +6.3% | Horsley Christie |
| 4 | Armstrong Barton | 11.8% | 140 | 0.0% | Armstrong Barton |
| 5 | Crowley Waugh | 10.9% | 130 | +44.4% | Crowley Waugh |
| 6 | Dewhirst Law | 7.6% | 90 | +28.6% | Dewhirst Law |
| 7 | Bullock & Associates | 4.2% | 50 | -28.6% | Bullock & Associates |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Treadwell Gordon | 360 | 34.3% | 1 |
| Oct 2025 | Moore Law | 240 | 22.9% | 2 |
| Oct 2025 | Armstrong Barton | 140 | 13.3% | 3 |
| Oct 2025 | Horsley Christie | 130 | 12.4% | 4 |
| Oct 2025 | Crowley Waugh | 90 | 8.6% | 5 |
| Oct 2025 | Bullock & Associates | 50 | 4.8% | 6 |
| Oct 2025 | Dewhirst Law | 40 | 3.8% | 7 |
| Nov 2025 | Treadwell Gordon | 360 | 29.8% | 1 |
| Nov 2025 | Moore Law | 230 | 19% | 2 |
| Nov 2025 | Horsley Christie | 190 | 15.7% | 3 |
| Nov 2025 | Armstrong Barton | 140 | 11.6% | 4 |
| Nov 2025 | Crowley Waugh | 110 | 9.1% | 5 |
| Nov 2025 | Bullock & Associates | 90 | 7.4% | 6 |
| Nov 2025 | Dewhirst Law | 90 | 7.4% | 7 |
| Dec 2025 | Treadwell Gordon | 300 | 32.3% | 1 |
| Dec 2025 | Horsley Christie | 160 | 17.2% | 2 |
| Dec 2025 | Moore Law | 150 | 16.1% | 3 |
| Dec 2025 | Armstrong Barton | 110 | 11.8% | 4 |
| Dec 2025 | Crowley Waugh | 90 | 9.7% | 5 |
| Dec 2025 | Dewhirst Law | 70 | 7.5% | 6 |
| Dec 2025 | Bullock & Associates | 50 | 5.4% | 7 |
| Jan 2026 | Treadwell Gordon | 330 | 32% | 1 |
| Jan 2026 | Moore Law | 210 | 20.4% | 2 |
| Jan 2026 | Armstrong Barton | 140 | 13.6% | 3 |
| Jan 2026 | Horsley Christie | 140 | 13.6% | 4 |
| Jan 2026 | Crowley Waugh | 90 | 8.7% | 5 |
| Jan 2026 | Dewhirst Law | 70 | 6.8% | 6 |
| Jan 2026 | Bullock & Associates | 50 | 4.9% | 7 |
| Feb 2026 | Treadwell Gordon | 310 | 29.8% | 1 |
| Feb 2026 | Moore Law | 260 | 25% | 2 |
| Feb 2026 | Horsley Christie | 130 | 12.5% | 3 |
| Feb 2026 | Armstrong Barton | 110 | 10.6% | 4 |
| Feb 2026 | Crowley Waugh | 90 | 8.7% | 5 |
| Feb 2026 | Bullock & Associates | 70 | 6.7% | 6 |
| Feb 2026 | Dewhirst Law | 70 | 6.7% | 7 |
| Mar 2026 | Treadwell Gordon | 390 | 31% | 1 |
| Mar 2026 | Moore Law | 290 | 23% | 2 |
| Mar 2026 | Horsley Christie | 160 | 12.7% | 3 |
| Mar 2026 | Armstrong Barton | 140 | 11.1% | 4 |
| Mar 2026 | Crowley Waugh | 120 | 9.5% | 5 |
| Mar 2026 | Dewhirst Law | 90 | 7.1% | 6 |
| Mar 2026 | Bullock & Associates | 70 | 5.6% | 7 |
| Apr 2026 | Treadwell Gordon | 370 | 31.4% | 1 |
| Apr 2026 | Moore Law | 240 | 20.3% | 2 |
| Apr 2026 | Crowley Waugh | 160 | 13.6% | 3 |
| Apr 2026 | Horsley Christie | 160 | 13.6% | 4 |
| Apr 2026 | Armstrong Barton | 110 | 9.3% | 5 |
| Apr 2026 | Bullock & Associates | 70 | 5.9% | 6 |
| Apr 2026 | Dewhirst Law | 70 | 5.9% | 7 |
| May 2026 | Treadwell Gordon | 300 | 30% | 1 |
| May 2026 | Moore Law | 190 | 19% | 2 |
| May 2026 | Armstrong Barton | 140 | 14% | 3 |
| May 2026 | Crowley Waugh | 140 | 14% | 4 |
| May 2026 | Horsley Christie | 130 | 13% | 5 |
| May 2026 | Bullock & Associates | 50 | 5% | 6 |
| May 2026 | Dewhirst Law | 50 | 5% | 7 |
| Jun 2026 | Moore Law | 290 | 25.9% | 1 |
| Jun 2026 | Treadwell Gordon | 260 | 23.2% | 2 |
| Jun 2026 | Horsley Christie | 160 | 14.3% | 3 |
| Jun 2026 | Armstrong Barton | 140 | 12.5% | 4 |
| Jun 2026 | Crowley Waugh | 110 | 9.8% | 5 |
| Jun 2026 | Dewhirst Law | 90 | 8% | 6 |
| Jun 2026 | Bullock & Associates | 70 | 6.3% | 7 |
| Jul 2026 | Moore Law | 330 | 29.2% | 1 |
| Jul 2026 | Treadwell Gordon | 270 | 23.9% | 2 |
| Jul 2026 | Horsley Christie | 160 | 14.2% | 3 |
| Jul 2026 | Armstrong Barton | 140 | 12.4% | 4 |
| Jul 2026 | Crowley Waugh | 90 | 8% | 5 |
| Jul 2026 | Bullock & Associates | 70 | 6.2% | 6 |
| Jul 2026 | Dewhirst Law | 70 | 6.2% | 7 |
| Aug 2026 | Treadwell Gordon | 320 | 26.9% | 1 |
| Aug 2026 | Moore Law | 290 | 24.4% | 2 |
| Aug 2026 | Horsley Christie | 170 | 14.3% | 3 |
| Aug 2026 | Armstrong Barton | 140 | 11.8% | 4 |
| Aug 2026 | Crowley Waugh | 130 | 10.9% | 5 |
| Aug 2026 | Dewhirst Law | 90 | 7.6% | 6 |
| Aug 2026 | Bullock & Associates | 50 | 4.2% | 7 |
| Sep 2026 | Armstrong Barton | — | — | — |
| Sep 2026 | Bullock & Associates | — | — | — |
| Sep 2026 | Crowley Waugh | — | — | — |
| Sep 2026 | Dewhirst Law | — | — | — |
| Sep 2026 | Horsley Christie | — | — | — |
| Sep 2026 | Moore Law | — | — | — |
| Sep 2026 | Treadwell Gordon | — | — | — |

## What is being compared

- **Armstrong Barton**: Measured on the search term “armstrong barton”.
- **Bullock & Associates**: Measured on the search terms “bullock & associates” and “bullock and associates”, summed into one figure.
- **Crowley Waugh**: Measured on the search terms “crowley waugh” and “crowley waugh lawyers”, summed into one figure.
- **Dewhirst Law**: Measured on the search terms “dewhirst law” and “dewhirstlaw”, summed into one figure.
- **Horsley Christie**: Measured on the search terms “horsley christie”, “horsley christie lawyers”, “horsley christie solicitors” and “horsley christie whanganui”, summed into one figure.
- **Moore Law**: Measured on the search terms “moore law”, “moore law palmerston north”, “moore law whanganui” and “moorelaw”, summed into one figure.
- **Treadwell Gordon**: Measured on the search terms “treadwell gordon”, “treadwell gordon solicitors” and “treadwell gordon whanganui”, summed into one figure.

- [Armstrong Barton](/demand/nz/brands/armstrong-barton)
- [Bullock & Associates](/demand/nz/brands/bullock-associates)
- [Crowley Waugh](/demand/nz/brands/crowley-waugh)
- [Dewhirst Law](/demand/nz/brands/dewhirst-law)
- [Horsley Christie](/demand/nz/brands/horsley-christie)
- [Moore Law](/demand/nz/brands/moore-law)
- [Treadwell Gordon](/demand/nz/brands/treadwell-gordon)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among whanganui law firms in New Zealand?

In August 2026, Treadwell Gordon was the most searched among whanganui law firms in New Zealand, with an estimated 320 branded searches and 26.9% estimated Share of Search within this set.

## Cite this page

Brandwave. "Whanganui law firms in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/locations/whanganui/law-firms

This page is also available as HTML at https://gobrandwave.com/demand/nz/locations/whanganui/law-firms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.