--- title: "Whanganui funeral directors in New Zealand: Which brands are most popular in search?" description: "Compare Whanganui funeral directors using branded searches made in Whanganui. Share of Search among Cleveland Funeral Home and Dempsey & Forrest, the whanganui funeral directors Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/locations/whanganui/funeral-directors" publisher: "Brandwave" --- # Whanganui funeral directors in New Zealand: Which brands are most popular in search? Compare Whanganui funeral directors using branded searches made in Whanganui. Share of Search among Cleveland Funeral Home and Dempsey & Forrest, the whanganui funeral directors Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Whanganui funeral directors - **Market**: New Zealand - **Brands compared**: 2 - **Month measured**: Aug 2026 - **Highest Share of Search**: Cleveland Funeral Home, 74.8% ## Which brand is most popular in search among whanganui funeral directors in New Zealand? - In August 2026, Cleveland Funeral Home was the most searched among whanganui funeral directors in New Zealand, with an estimated 1K branded searches and 74.8% estimated Share of Search within this set. - Dempsey & Forrest is in 2nd place, 49.6 percentage points behind at 25.2% Share of Search. - Across the 11 months ending August 2026, Cleveland Funeral Home’s estimated Share of Search among whanganui funeral directors in New Zealand increased from 59.3% to 74.8%. - Across the 11 months ending August 2026, Dempsey & Forrest’s estimated Share of Search among whanganui funeral directors in New Zealand decreased from 40.7% to 25.2%. - Across the 11 months ending August 2026, Cleveland Funeral Home’s estimated Share of Search among whanganui funeral directors in New Zealand peaked at 84.1% in January 2026 and was lowest at 59.3% in October 2025. - Across the 11 months ending August 2026, Dempsey & Forrest’s estimated Share of Search among whanganui funeral directors in New Zealand peaked at 40.7% in October 2025 and was lowest at 15.9% in January 2026. ## Compare search popularity between leading brands - [Cleveland Funeral Home vs Dempsey & Forrest: compare search popularity](/demand/nz/compare/cleveland-funeral-home-vs-dempsey-forrest): 74.8% against 25.2% Share of Search. ## How did search popularity change for New Zealand whanganui funeral directors in August 2026? - In August 2026, Dempsey & Forrest gained estimated Share of Search among whanganui funeral directors in New Zealand, from 18.4% to 25.2%. - In August 2026, Cleveland Funeral Home lost estimated Share of Search among whanganui funeral directors in New Zealand, from 81.6% to 74.8%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Cleveland Funeral Home | 74.8% | 1K | -1.0% | Cleveland Funeral Home | | 2 | Dempsey & Forrest | 25.2% | 340 | +47.8% | Dempsey & Forrest | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Cleveland Funeral Home | 890 | 59.3% | 1 | | Oct 2025 | Dempsey & Forrest | 610 | 40.7% | 2 | | Nov 2025 | Cleveland Funeral Home | 730 | 72.3% | 1 | | Nov 2025 | Dempsey & Forrest | 280 | 27.7% | 2 | | Dec 2025 | Cleveland Funeral Home | 750 | 70.8% | 1 | | Dec 2025 | Dempsey & Forrest | 310 | 29.2% | 2 | | Jan 2026 | Cleveland Funeral Home | 900 | 84.1% | 1 | | Jan 2026 | Dempsey & Forrest | 170 | 15.9% | 2 | | Feb 2026 | Cleveland Funeral Home | 770 | 82.8% | 1 | | Feb 2026 | Dempsey & Forrest | 160 | 17.2% | 2 | | Mar 2026 | Cleveland Funeral Home | 1.1K | 71.9% | 1 | | Mar 2026 | Dempsey & Forrest | 410 | 28.1% | 2 | | Apr 2026 | Cleveland Funeral Home | 900 | 75.6% | 1 | | Apr 2026 | Dempsey & Forrest | 290 | 24.4% | 2 | | May 2026 | Cleveland Funeral Home | 890 | 72.4% | 1 | | May 2026 | Dempsey & Forrest | 340 | 27.6% | 2 | | Jun 2026 | Cleveland Funeral Home | 890 | 76.1% | 1 | | Jun 2026 | Dempsey & Forrest | 280 | 23.9% | 2 | | Jul 2026 | Cleveland Funeral Home | 1K | 81.6% | 1 | | Jul 2026 | Dempsey & Forrest | 230 | 18.4% | 2 | | Aug 2026 | Cleveland Funeral Home | 1K | 74.8% | 1 | | Aug 2026 | Dempsey & Forrest | 340 | 25.2% | 2 | | Sep 2026 | Cleveland Funeral Home | — | — | — | | Sep 2026 | Dempsey & Forrest | — | — | — | ## What is being compared - **Cleveland Funeral Home**: Measured on the search terms “cleveland funeral home”, “cleveland funeral home whanganui” and “clevelandfuneralhome”, summed into one figure. - **Dempsey & Forrest**: Measured on the search terms “dempsey & forrest”, “dempsey and forrest”, “dempsey and forrest funeral directors”, “dempsey and forrest whanganui”, “dempsey forrest” and “dempseyandforrest”, summed into one figure. - [Cleveland Funeral Home](/demand/nz/brands/cleveland-funeral-home) - [Dempsey & Forrest](/demand/nz/brands/dempsey-forrest) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among whanganui funeral directors in New Zealand? In August 2026, Cleveland Funeral Home was the most searched among whanganui funeral directors in New Zealand, with an estimated 1K branded searches and 74.8% estimated Share of Search within this set. ## Cite this page Brandwave. "Whanganui funeral directors in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/locations/whanganui/funeral-directors This page is also available as HTML at https://gobrandwave.com/demand/nz/locations/whanganui/funeral-directors. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.