---
title: "Timaru law firms in New Zealand: Which brands are most popular in search?"
description: "Compare Timaru law firms using branded searches made in Timaru. Share of Search among Aoraki Legal, Timpany Walton, RSM Law, JMJ Lawyers and Gresson Dorman & Co, the timaru law firms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/locations/timaru/law-firms"
publisher: "Brandwave"
---

# Timaru law firms in New Zealand: Which brands are most popular in search?

Compare Timaru law firms using branded searches made in Timaru. Share of Search among Aoraki Legal, Timpany Walton, RSM Law, JMJ Lawyers and Gresson Dorman & Co, the timaru law firms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Timaru law firms
- **Market**: New Zealand
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Aoraki Legal, 33.1%

## Which brand is most popular in search among timaru law firms in New Zealand?

- In August 2026, Aoraki Legal was the most searched among timaru law firms in New Zealand, with an estimated 420 branded searches and 33.1% estimated Share of Search within this set.
- Timpany Walton is in 2nd place, 9.4 percentage points behind at 23.6% Share of Search.
- Across the 11 months ending August 2026, Aoraki Legal’s estimated Share of Search among timaru law firms in New Zealand increased from 27.5% to 33.1%.
- Across the 11 months ending August 2026, Timpany Walton’s estimated Share of Search among timaru law firms in New Zealand decreased from 27.5% to 23.6%.
- Across the 11 months ending August 2026, Gresson Dorman & Co’s estimated Share of Search among timaru law firms in New Zealand decreased from 11.8% to 9.4%.
- Across the 11 months ending August 2026, Aoraki Legal’s estimated Share of Search among timaru law firms in New Zealand peaked at 33.1% in August 2026 and was lowest at 20.4% in July 2026.
- Across the 11 months ending August 2026, Timpany Walton’s estimated Share of Search among timaru law firms in New Zealand peaked at 32.3% in March 2026 and was lowest at 22.6% in January 2026.
- Across the 11 months ending August 2026, RSM Law’s estimated Share of Search among timaru law firms in New Zealand peaked at 30.1% in January 2026 and was lowest at 18.4% in April 2026.
- Across the 11 months ending August 2026, JMJ Lawyers’ estimated Share of Search among timaru law firms in New Zealand peaked at 13.9% in June 2026 and was lowest at 9.7% in March 2026.
- Across the 11 months ending August 2026, Gresson Dorman & Co’s estimated Share of Search among timaru law firms in New Zealand peaked at 16.3% in April 2026 and was lowest at 9.4% in August 2026.
- Across the 11 months ending August 2026, JMJ Lawyers rose from 5th to 4th among timaru law firms in New Zealand.
- Across the 11 months ending August 2026, Gresson Dorman & Co fell from 4th to 5th among timaru law firms in New Zealand.
- Across the 11 months ending August 2026, RSM Law held steady: its estimated Share of Search among timaru law firms in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Aoraki Legal vs Timpany Walton: compare search popularity](/demand/nz/compare/aoraki-legal-vs-timpany-walton): 33.1% against 23.6% Share of Search.
- [Aoraki Legal vs RSM Law: compare search popularity](/demand/nz/compare/aoraki-legal-vs-rsm-law): 33.1% against 22% Share of Search.
- [Aoraki Legal vs JMJ Lawyers: compare search popularity](/demand/nz/compare/aoraki-legal-vs-jmj-lawyers): 33.1% against 11.8% Share of Search.
- [Aoraki Legal vs Gresson Dorman & Co: compare search popularity](/demand/nz/compare/aoraki-legal-vs-gresson-dorman-co): 33.1% against 9.4% Share of Search.
- [Timpany Walton vs RSM Law: compare search popularity](/demand/nz/compare/rsm-law-vs-timpany-walton): 23.6% against 22% Share of Search.
- [Timpany Walton vs JMJ Lawyers: compare search popularity](/demand/nz/compare/jmj-lawyers-vs-timpany-walton): 23.6% against 11.8% Share of Search.
- [Timpany Walton vs Gresson Dorman & Co: compare search popularity](/demand/nz/compare/gresson-dorman-co-vs-timpany-walton): 23.6% against 9.4% Share of Search.
- [RSM Law vs JMJ Lawyers: compare search popularity](/demand/nz/compare/jmj-lawyers-vs-rsm-law): 22% against 11.8% Share of Search.
- [RSM Law vs Gresson Dorman & Co: compare search popularity](/demand/nz/compare/gresson-dorman-co-vs-rsm-law): 22% against 9.4% Share of Search.
- [JMJ Lawyers vs Gresson Dorman & Co: compare search popularity](/demand/nz/compare/gresson-dorman-co-vs-jmj-lawyers): 11.8% against 9.4% Share of Search.

## How did search popularity change for New Zealand timaru law firms in August 2026?

- In August 2026, Aoraki Legal overtook RSM Law to take the highest estimated Share of Search among timaru law firms in New Zealand, at 33.1%.
- In August 2026, JMJ Lawyers overtook Gresson Dorman & Co to rank 4th among timaru law firms in New Zealand, at 11.8%.
- In August 2026, Timpany Walton lost estimated Share of Search among timaru law firms in New Zealand, from 29.6% to 23.6%.
- In August 2026, Gresson Dorman & Co lost estimated Share of Search among timaru law firms in New Zealand, from 14.8% to 9.4%.
- In August 2026, RSM Law lost estimated Share of Search among timaru law firms in New Zealand, from 24.1% to 22%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Aoraki Legal | 33.1% | 420 | +90.9% | Aoraki Legal |
| 2 | Timpany Walton | 23.6% | 300 | -6.3% | Timpany Walton |
| 3 | RSM Law | 22% | 280 | +7.7% | RSM Law |
| 4 | JMJ Lawyers | 11.8% | 150 | +25.0% | JMJ Lawyers |
| 5 | Gresson Dorman & Co | 9.4% | 120 | -25.0% | Gresson Dorman & Co |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Aoraki Legal | 280 | 27.5% | 1 |
| Oct 2025 | Timpany Walton | 280 | 27.5% | 2 |
| Oct 2025 | RSM Law | 220 | 21.6% | 3 |
| Oct 2025 | Gresson Dorman & Co | 120 | 11.8% | 4 |
| Oct 2025 | JMJ Lawyers | 120 | 11.8% | 5 |
| Nov 2025 | Timpany Walton | 280 | 27.2% | 1 |
| Nov 2025 | RSM Law | 250 | 24.3% | 2 |
| Nov 2025 | Aoraki Legal | 220 | 21.4% | 3 |
| Nov 2025 | Gresson Dorman & Co | 160 | 15.5% | 4 |
| Nov 2025 | JMJ Lawyers | 120 | 11.7% | 5 |
| Dec 2025 | Timpany Walton | 260 | 31% | 1 |
| Dec 2025 | Aoraki Legal | 180 | 21.4% | 2 |
| Dec 2025 | RSM Law | 180 | 21.4% | 3 |
| Dec 2025 | Gresson Dorman & Co | 120 | 14.3% | 4 |
| Dec 2025 | JMJ Lawyers | 100 | 11.9% | 5 |
| Jan 2026 | RSM Law | 280 | 30.1% | 1 |
| Jan 2026 | Aoraki Legal | 220 | 23.7% | 2 |
| Jan 2026 | Timpany Walton | 210 | 22.6% | 3 |
| Jan 2026 | Gresson Dorman & Co | 120 | 12.9% | 4 |
| Jan 2026 | JMJ Lawyers | 100 | 10.8% | 5 |
| Feb 2026 | Timpany Walton | 300 | 31.9% | 1 |
| Feb 2026 | Aoraki Legal | 220 | 23.4% | 2 |
| Feb 2026 | RSM Law | 220 | 23.4% | 3 |
| Feb 2026 | Gresson Dorman & Co | 100 | 10.6% | 4 |
| Feb 2026 | JMJ Lawyers | 100 | 10.6% | 5 |
| Mar 2026 | Timpany Walton | 400 | 32.3% | 1 |
| Mar 2026 | Aoraki Legal | 340 | 27.4% | 2 |
| Mar 2026 | RSM Law | 260 | 21% | 3 |
| Mar 2026 | Gresson Dorman & Co | 120 | 9.7% | 4 |
| Mar 2026 | JMJ Lawyers | 120 | 9.7% | 5 |
| Apr 2026 | Aoraki Legal | 280 | 28.6% | 1 |
| Apr 2026 | Timpany Walton | 260 | 26.5% | 2 |
| Apr 2026 | RSM Law | 180 | 18.4% | 3 |
| Apr 2026 | Gresson Dorman & Co | 160 | 16.3% | 4 |
| Apr 2026 | JMJ Lawyers | 100 | 10.2% | 5 |
| May 2026 | Timpany Walton | 320 | 29.4% | 1 |
| May 2026 | Aoraki Legal | 280 | 25.7% | 2 |
| May 2026 | RSM Law | 210 | 19.3% | 3 |
| May 2026 | Gresson Dorman & Co | 160 | 14.7% | 4 |
| May 2026 | JMJ Lawyers | 120 | 11% | 5 |
| Jun 2026 | Aoraki Legal | 280 | 25.9% | 1 |
| Jun 2026 | Timpany Walton | 280 | 25.9% | 2 |
| Jun 2026 | RSM Law | 260 | 24.1% | 3 |
| Jun 2026 | JMJ Lawyers | 150 | 13.9% | 4 |
| Jun 2026 | Gresson Dorman & Co | 110 | 10.2% | 5 |
| Jul 2026 | Timpany Walton | 320 | 29.6% | 1 |
| Jul 2026 | RSM Law | 260 | 24.1% | 2 |
| Jul 2026 | Aoraki Legal | 220 | 20.4% | 3 |
| Jul 2026 | Gresson Dorman & Co | 160 | 14.8% | 4 |
| Jul 2026 | JMJ Lawyers | 120 | 11.1% | 5 |
| Aug 2026 | Aoraki Legal | 420 | 33.1% | 1 |
| Aug 2026 | Timpany Walton | 300 | 23.6% | 2 |
| Aug 2026 | RSM Law | 280 | 22% | 3 |
| Aug 2026 | JMJ Lawyers | 150 | 11.8% | 4 |
| Aug 2026 | Gresson Dorman & Co | 120 | 9.4% | 5 |
| Sep 2026 | Aoraki Legal | — | — | — |
| Sep 2026 | Gresson Dorman & Co | — | — | — |
| Sep 2026 | JMJ Lawyers | — | — | — |
| Sep 2026 | RSM Law | — | — | — |
| Sep 2026 | Timpany Walton | — | — | — |

## What is being compared

- **Aoraki Legal**: Measured on the search terms “aoraki legal” and “aoraki legal timaru”, summed into one figure.
- **Gresson Dorman & Co**: Measured on the search terms “gresson dorman & co”, “gresson dorman & co timaru”, “gresson dorman and co” and “gressons”, summed into one figure.
- **JMJ Lawyers**: Measured on the search terms “jmj lawyers” and “jmj lawyers timaru”, summed into one figure.
- **RSM Law**: Measured on the search terms “rsm law” and “rsm law timaru”, summed into one figure.
- **Timpany Walton**: Measured on the search terms “timpany walton”, “timpany walton solicitors” and “timpany walton timaru”, summed into one figure.

- [Aoraki Legal](/demand/nz/brands/aoraki-legal)
- [Gresson Dorman & Co](/demand/nz/brands/gresson-dorman-co)
- [JMJ Lawyers](/demand/nz/brands/jmj-lawyers)
- [RSM Law](/demand/nz/brands/rsm-law)
- [Timpany Walton](/demand/nz/brands/timpany-walton)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among timaru law firms in New Zealand?

In August 2026, Aoraki Legal was the most searched among timaru law firms in New Zealand, with an estimated 420 branded searches and 33.1% estimated Share of Search within this set.

## Cite this page

Brandwave. "Timaru law firms in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/locations/timaru/law-firms

This page is also available as HTML at https://gobrandwave.com/demand/nz/locations/timaru/law-firms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.