---
title: "New plymouth accounting firms in New Zealand: Which brands are most popular in search?"
description: "Compare New Plymouth accounting firms using branded searches made in New Plymouth. Share of Search among BDO, Schurr Ireland, Mondo Advisory, Balance CA and KDG Accounting, the new plymouth accounting firms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/locations/new-plymouth/accounting-firms"
publisher: "Brandwave"
---

# New plymouth accounting firms in New Zealand: Which brands are most popular in search?

Compare New Plymouth accounting firms using branded searches made in New Plymouth. Share of Search among BDO, Schurr Ireland, Mondo Advisory, Balance CA and KDG Accounting, the new plymouth accounting firms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: New Plymouth accounting firms
- **Market**: New Zealand
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: BDO, 61.5%

## Which brand is most popular in search among new plymouth accounting firms in New Zealand?

- In August 2026, BDO was the most searched among new plymouth accounting firms in New Zealand, with an estimated 160 branded searches and 61.5% estimated Share of Search within this set.
- Schurr Ireland is in 2nd place, 42.3 percentage points behind at 19.2% Share of Search.
- Across the 11 months ending August 2026, BDO’s estimated Share of Search among new plymouth accounting firms in New Zealand increased from 53.3% to 61.5%.
- Across the 11 months ending August 2026, Schurr Ireland’s estimated Share of Search among new plymouth accounting firms in New Zealand decreased from 30% to 19.2%.
- Across the 11 months ending August 2026, Mondo Advisory’s estimated Share of Search among new plymouth accounting firms in New Zealand increased from 10% to 11.5%.
- Across the 11 months ending August 2026, Balance CA’s estimated Share of Search among new plymouth accounting firms in New Zealand increased from 3.3% to 3.8%.
- Across the 11 months ending August 2026, KDG Accounting’s estimated Share of Search among new plymouth accounting firms in New Zealand increased from 3.3% to 3.8%.
- Across the 11 months ending August 2026, BDO’s estimated Share of Search among new plymouth accounting firms in New Zealand peaked at 64.7% in February 2026 and was lowest at 53.3% in October 2025.
- Across the 11 months ending August 2026, Schurr Ireland’s estimated Share of Search among new plymouth accounting firms in New Zealand peaked at 30% in October 2025 and was lowest at 15.2% in April 2026.
- Across the 11 months ending August 2026, Mondo Advisory’s estimated Share of Search among new plymouth accounting firms in New Zealand peaked at 12.9% in June 2026 and was lowest at 8.3% in December 2025.
- Across the 11 months ending August 2026, Balance CA’s estimated Share of Search among new plymouth accounting firms in New Zealand peaked at 6.9% in March 2026 and was lowest at 2.9% in February 2026.
- Across the 11 months ending August 2026, KDG Accounting’s estimated Share of Search among new plymouth accounting firms in New Zealand peaked at 12.1% in April 2026 and was lowest at 2.9% in February 2026.

## Compare search popularity between leading brands

- [BDO vs Schurr Ireland: compare search popularity](/demand/nz/compare/bdo-new-zealand-vs-schurr-ireland): 61.5% against 19.2% Share of Search.
- [BDO vs Mondo Advisory: compare search popularity](/demand/nz/compare/bdo-new-zealand-vs-mondo-advisory): 61.5% against 11.5% Share of Search.
- [BDO vs Balance CA: compare search popularity](/demand/nz/compare/balance-ca-vs-bdo-new-zealand): 61.5% against 3.8% Share of Search.
- [BDO vs KDG Accounting: compare search popularity](/demand/nz/compare/bdo-new-zealand-vs-kdg-accounting): 61.5% against 3.8% Share of Search.
- [Schurr Ireland vs Mondo Advisory: compare search popularity](/demand/nz/compare/mondo-advisory-vs-schurr-ireland): 19.2% against 11.5% Share of Search.
- [Schurr Ireland vs Balance CA: compare search popularity](/demand/nz/compare/balance-ca-vs-schurr-ireland): 19.2% against 3.8% Share of Search.
- [Schurr Ireland vs KDG Accounting: compare search popularity](/demand/nz/compare/kdg-accounting-vs-schurr-ireland): 19.2% against 3.8% Share of Search.
- [Mondo Advisory vs Balance CA: compare search popularity](/demand/nz/compare/balance-ca-vs-mondo-advisory): 11.5% against 3.8% Share of Search.
- [Mondo Advisory vs KDG Accounting: compare search popularity](/demand/nz/compare/kdg-accounting-vs-mondo-advisory): 11.5% against 3.8% Share of Search.
- [Balance CA vs KDG Accounting: compare search popularity](/demand/nz/compare/balance-ca-vs-kdg-accounting): 3.8% Share of Search each.

## How did search popularity change for New Zealand new plymouth accounting firms in August 2026?

- In August 2026, Schurr Ireland gained estimated Share of Search among new plymouth accounting firms in New Zealand, from 16.7% to 19.2%.
- In August 2026, Mondo Advisory lost estimated Share of Search among new plymouth accounting firms in New Zealand, from 12.5% to 11.5%.
- In August 2026, BDO lost estimated Share of Search among new plymouth accounting firms in New Zealand, from 62.5% to 61.5%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | BDO | 61.5% | 160 | +6.7% | BDO |
| 2 | Schurr Ireland | 19.2% | 50 | +25.0% | Schurr Ireland |
| 3 | Mondo Advisory | 11.5% | 30 | 0.0% | Mondo Advisory |
| 4 | Balance CA | 3.8% | 10 | 0.0% | Balance CA |
| 5 | KDG Accounting | 3.8% | 10 | 0.0% | KDG Accounting |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | BDO | 160 | 53.3% | 1 |
| Oct 2025 | Schurr Ireland | 90 | 30% | 2 |
| Oct 2025 | Mondo Advisory | 30 | 10% | 3 |
| Oct 2025 | Balance CA | 10 | 3.3% | 4 |
| Oct 2025 | KDG Accounting | 10 | 3.3% | 5 |
| Nov 2025 | BDO | 170 | 58.6% | 1 |
| Nov 2025 | Schurr Ireland | 70 | 24.1% | 2 |
| Nov 2025 | Mondo Advisory | 30 | 10.3% | 3 |
| Nov 2025 | Balance CA | 10 | 3.4% | 4 |
| Nov 2025 | KDG Accounting | 10 | 3.4% | 5 |
| Dec 2025 | BDO | 150 | 62.5% | 1 |
| Dec 2025 | Schurr Ireland | 50 | 20.8% | 2 |
| Dec 2025 | Mondo Advisory | 20 | 8.3% | 3 |
| Dec 2025 | Balance CA | 10 | 4.2% | 4 |
| Dec 2025 | KDG Accounting | 10 | 4.2% | 5 |
| Jan 2026 | BDO | 160 | 61.5% | 1 |
| Jan 2026 | Schurr Ireland | 50 | 19.2% | 2 |
| Jan 2026 | Mondo Advisory | 30 | 11.5% | 3 |
| Jan 2026 | Balance CA | 10 | 3.8% | 4 |
| Jan 2026 | KDG Accounting | 10 | 3.8% | 5 |
| Feb 2026 | BDO | 220 | 64.7% | 1 |
| Feb 2026 | Schurr Ireland | 70 | 20.6% | 2 |
| Feb 2026 | Mondo Advisory | 30 | 8.8% | 3 |
| Feb 2026 | Balance CA | 10 | 2.9% | 4 |
| Feb 2026 | KDG Accounting | 10 | 2.9% | 5 |
| Mar 2026 | BDO | 160 | 55.2% | 1 |
| Mar 2026 | Schurr Ireland | 70 | 24.1% | 2 |
| Mar 2026 | Mondo Advisory | 30 | 10.3% | 3 |
| Mar 2026 | Balance CA | 20 | 6.9% | 4 |
| Mar 2026 | KDG Accounting | 10 | 3.4% | 5 |
| Apr 2026 | BDO | 190 | 57.6% | 1 |
| Apr 2026 | Schurr Ireland | 50 | 15.2% | 2 |
| Apr 2026 | KDG Accounting | 40 | 12.1% | 3 |
| Apr 2026 | Mondo Advisory | 40 | 12.1% | 4 |
| Apr 2026 | Balance CA | 10 | 3% | 5 |
| May 2026 | BDO | 180 | 64.3% | 1 |
| May 2026 | Schurr Ireland | 50 | 17.9% | 2 |
| May 2026 | Mondo Advisory | 30 | 10.7% | 3 |
| May 2026 | Balance CA | 10 | 3.6% | 4 |
| May 2026 | KDG Accounting | 10 | 3.6% | 5 |
| Jun 2026 | BDO | 170 | 54.8% | 1 |
| Jun 2026 | Schurr Ireland | 70 | 22.6% | 2 |
| Jun 2026 | Mondo Advisory | 40 | 12.9% | 3 |
| Jun 2026 | KDG Accounting | 20 | 6.5% | 4 |
| Jun 2026 | Balance CA | 10 | 3.2% | 5 |
| Jul 2026 | BDO | 150 | 62.5% | 1 |
| Jul 2026 | Schurr Ireland | 40 | 16.7% | 2 |
| Jul 2026 | Mondo Advisory | 30 | 12.5% | 3 |
| Jul 2026 | Balance CA | 10 | 4.2% | 4 |
| Jul 2026 | KDG Accounting | 10 | 4.2% | 5 |
| Aug 2026 | BDO | 160 | 61.5% | 1 |
| Aug 2026 | Schurr Ireland | 50 | 19.2% | 2 |
| Aug 2026 | Mondo Advisory | 30 | 11.5% | 3 |
| Aug 2026 | Balance CA | 10 | 3.8% | 4 |
| Aug 2026 | KDG Accounting | 10 | 3.8% | 5 |
| Sep 2026 | Balance CA | — | — | — |
| Sep 2026 | BDO | — | — | — |
| Sep 2026 | KDG Accounting | — | — | — |
| Sep 2026 | Mondo Advisory | — | — | — |
| Sep 2026 | Schurr Ireland | — | — | — |

## What is being compared

- **Balance CA**: Measured on the search terms “balance ca” and “balanceca”, summed into one figure.
- **BDO**: Measured on the search terms “bdo accountants”, “BDO Auckland”, “bdo chartered accountants”, “BDO Christchurch”, “BDO Hamilton”, “bdo napier”, “bdo near me”, “bdo new plymouth”, “BDO New Zealand”, “BDO Northland”, “BDO NZ”, “bdo palmerston north”, “BDO Tauranga”, “BDO Wellington” and “bdo.nz”, summed into one figure.
- **KDG Accounting**: Measured on the search term “kdg accounting”.
- **Mondo Advisory**: Measured on the search term “mondo advisory”.
- **Schurr Ireland**: Measured on the search terms “schurr ireland” and “schurr ireland accounting”, summed into one figure.

- [Balance CA](/demand/nz/brands/balance-ca)
- [BDO](/demand/nz/brands/bdo-new-zealand)
- [KDG Accounting](/demand/nz/brands/kdg-accounting)
- [Mondo Advisory](/demand/nz/brands/mondo-advisory)
- [Schurr Ireland](/demand/nz/brands/schurr-ireland)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among new plymouth accounting firms in New Zealand?

In August 2026, BDO was the most searched among new plymouth accounting firms in New Zealand, with an estimated 160 branded searches and 61.5% estimated Share of Search within this set.

## Cite this page

Brandwave. "New plymouth accounting firms in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/locations/new-plymouth/accounting-firms

This page is also available as HTML at https://gobrandwave.com/demand/nz/locations/new-plymouth/accounting-firms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.