--- title: "Beth Shan vs Howard & Gannon: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Beth Shan or Howard & Gannon? Compare estimated monthly branded-search demand and Share of Search inside the Hawkes Bay funeral directors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/locations/hawke-s-bay-region/funeral-directors/compare/beth-shan-vs-howard-and-gannon" publisher: "Brandwave" --- # Beth Shan vs Howard & Gannon: Which is more popular by branded search in New Zealand? Which is more popular in search, Beth Shan or Howard & Gannon? Compare estimated monthly branded-search demand and Share of Search inside the Hawkes Bay funeral directors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Beth Shan and Howard & Gannon - **Competitive set**: Hawkes Bay funeral directors - **Market**: New Zealand - **Month measured**: Aug 2026 - **Beth Shan Share of Search**: 41.5% - **Howard & Gannon Share of Search**: 9.9% ## Which is more popular in search, Beth Shan or Howard & Gannon? - In August 2026, Beth Shan had more branded searches than Howard & Gannon among hawkes bay funeral directors in New Zealand. Beth Shan was estimated to have 590 branded searches compared to Howard & Gannon’s 140, and held a 41.5% Share of Search versus Howard & Gannon’s 9.9%. - Beth Shan was ahead of Howard & Gannon in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Beth Shan’s estimated Share of Search among hawkes bay funeral directors in New Zealand moved from 53% to 41.5%, and its estimated monthly branded searches moved from 700 to 590. - Across the 11 months ending August 2026, Howard & Gannon’s estimated Share of Search among hawkes bay funeral directors in New Zealand moved from 8.3% to 9.9%, and its estimated monthly branded searches moved from 110 to 140. ## How did search popularity change for New Zealand hawkes bay funeral directors in August 2026? - In August 2026, Dunstalls overtook Beth Shan to take the highest estimated Share of Search among hawkes bay funeral directors in New Zealand, at 43.7%. - In August 2026, Howard & Gannon overtook Terry Longley & Son to rank 3rd among hawkes bay funeral directors in New Zealand, at 9.9%. - In August 2026, Beth Shan lost estimated Share of Search among hawkes bay funeral directors in New Zealand, from 50.7% to 41.5%. ## Month by month | Month | Beth Shan estimated searches | Beth Shan Share of Search | Beth Shan rank | Howard & Gannon estimated searches | Howard & Gannon Share of Search | Howard & Gannon rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 700 | 53% | 1 | 110 | 8.3% | 3 | | Nov 2025 | 530 | 49.1% | 1 | 90 | 8.3% | 3 | | Dec 2025 | 570 | 55.3% | 1 | 70 | 6.8% | 3 | | Jan 2026 | 840 | 57.1% | 1 | 90 | 6.1% | 3 | | Feb 2026 | 570 | 42.2% | 2 | 70 | 5.2% | 3 | | Mar 2026 | 600 | 49.6% | 1 | 110 | 9.1% | 3 | | Apr 2026 | 710 | 56.3% | 1 | 50 | 4% | 4 | | May 2026 | 600 | 51.3% | 1 | 50 | 4.3% | 4 | | Jun 2026 | 570 | 47.9% | 1 | 70 | 5.9% | 4 | | Jul 2026 | 700 | 50.7% | 1 | 70 | 5.1% | 4 | | Aug 2026 | 590 | 41.5% | 2 | 140 | 9.9% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Beth Shan’s and Howard & Gannon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Beth Shan**: Measured on the search terms “beth shan”, “beth shan funeral”, “beth shan funerals hastings”, “beth shan funerals napier”, “beth shan hastings”, “beth shan near me”, “beth-shan”, “beth-shan hastings” and “bethshan”, summed into one figure. - **Howard & Gannon**: Measured on the search terms “howard & gannon funerals” and “howard and gannon”, summed into one figure. - [Beth Shan profile](/demand/nz/brands/beth-shan) - [Howard & Gannon profile](/demand/nz/brands/howard-and-gannon) - [All hawkes bay funeral directors in New Zealand](/demand/nz/locations/hawke-s-bay-region/funeral-directors): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Beth Shan or Howard & Gannon? In August 2026, Beth Shan had more branded searches than Howard & Gannon among hawkes bay funeral directors in New Zealand. Beth Shan was estimated to have 590 branded searches compared to Howard & Gannon’s 140, and held a 41.5% Share of Search versus Howard & Gannon’s 9.9%. ## Cite this page Brandwave. "Beth Shan vs Howard & Gannon: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/locations/hawke-s-bay-region/funeral-directors/compare/beth-shan-vs-howard-and-gannon This page is also available as HTML at https://gobrandwave.com/demand/nz/locations/hawke-s-bay-region/funeral-directors/compare/beth-shan-vs-howard-and-gannon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.