--- title: "Gisborne funeral directors in New Zealand: Which brands are most popular in search?" description: "Compare Gisborne funeral directors using branded searches made in Gisborne. Share of Search among Evans Funeral Services and Stonehaven Funerals & Memorials, the gisborne funeral directors Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/locations/gisborne/funeral-directors" publisher: "Brandwave" --- # Gisborne funeral directors in New Zealand: Which brands are most popular in search? Compare Gisborne funeral directors using branded searches made in Gisborne. Share of Search among Evans Funeral Services and Stonehaven Funerals & Memorials, the gisborne funeral directors Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Gisborne funeral directors - **Market**: New Zealand - **Brands compared**: 2 - **Month measured**: Aug 2026 - **Highest Share of Search**: Evans Funeral Services, 83.1% ## Which brand is most popular in search among gisborne funeral directors in New Zealand? - In August 2026, Evans Funeral Services was the most searched among gisborne funeral directors in New Zealand, with an estimated 490 branded searches and 83.1% estimated Share of Search within this set. - Stonehaven Funerals & Memorials is in 2nd place, 66.1 percentage points behind at 16.9% Share of Search. - Across the 11 months ending August 2026, Evans Funeral Services’ estimated Share of Search among gisborne funeral directors in New Zealand decreased from 87.9% to 83.1%. - Across the 11 months ending August 2026, Stonehaven Funerals & Memorials’ estimated Share of Search among gisborne funeral directors in New Zealand increased from 12.1% to 16.9%. - Across the 11 months ending August 2026, Evans Funeral Services’ estimated Share of Search among gisborne funeral directors in New Zealand peaked at 91.4% in December 2025 and was lowest at 80% in January 2026. - Across the 11 months ending August 2026, Stonehaven Funerals & Memorials’ estimated Share of Search among gisborne funeral directors in New Zealand peaked at 20% in January 2026 and was lowest at 8.6% in December 2025. ## Compare search popularity between leading brands - [Evans Funeral Services vs Stonehaven Funerals & Memorials: compare search popularity](/demand/nz/compare/evans-funeral-services-vs-stonehaven-funerals-memorials): 83.1% against 16.9% Share of Search. ## How did search popularity change for New Zealand gisborne funeral directors in August 2026? - In August 2026, Stonehaven Funerals & Memorials gained estimated Share of Search among gisborne funeral directors in New Zealand, from 11.9% to 16.9%. - In August 2026, Evans Funeral Services lost estimated Share of Search among gisborne funeral directors in New Zealand, from 88.1% to 83.1%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Evans Funeral Services | 83.1% | 490 | +32.4% | Evans Funeral Services | | 2 | Stonehaven Funerals & Memorials | 16.9% | 100 | +100.0% | Stonehaven Funerals & Memorials | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Evans Funeral Services | 290 | 87.9% | 1 | | Oct 2025 | Stonehaven Funerals & Memorials | 40 | 12.1% | 2 | | Nov 2025 | Evans Funeral Services | 400 | 90.9% | 1 | | Nov 2025 | Stonehaven Funerals & Memorials | 40 | 9.1% | 2 | | Dec 2025 | Evans Funeral Services | 320 | 91.4% | 1 | | Dec 2025 | Stonehaven Funerals & Memorials | 30 | 8.6% | 2 | | Jan 2026 | Evans Funeral Services | 400 | 80% | 1 | | Jan 2026 | Stonehaven Funerals & Memorials | 100 | 20% | 2 | | Feb 2026 | Evans Funeral Services | 330 | 84.6% | 1 | | Feb 2026 | Stonehaven Funerals & Memorials | 60 | 15.4% | 2 | | Mar 2026 | Evans Funeral Services | 390 | 86.7% | 1 | | Mar 2026 | Stonehaven Funerals & Memorials | 60 | 13.3% | 2 | | Apr 2026 | Evans Funeral Services | 390 | 88.6% | 1 | | Apr 2026 | Stonehaven Funerals & Memorials | 50 | 11.4% | 2 | | May 2026 | Evans Funeral Services | 330 | 82.5% | 1 | | May 2026 | Stonehaven Funerals & Memorials | 70 | 17.5% | 2 | | Jun 2026 | Evans Funeral Services | 420 | 85.7% | 1 | | Jun 2026 | Stonehaven Funerals & Memorials | 70 | 14.3% | 2 | | Jul 2026 | Evans Funeral Services | 370 | 88.1% | 1 | | Jul 2026 | Stonehaven Funerals & Memorials | 50 | 11.9% | 2 | | Aug 2026 | Evans Funeral Services | 490 | 83.1% | 1 | | Aug 2026 | Stonehaven Funerals & Memorials | 100 | 16.9% | 2 | | Sep 2026 | Evans Funeral Services | — | — | — | | Sep 2026 | Stonehaven Funerals & Memorials | — | — | — | ## What is being compared - **Evans Funeral Services**: Measured on the search terms “evans funeral services”, “evans funeral services gisborne”, “evans funerals gisborne” and “evansfuneral.co.nz”, summed into one figure. - **Stonehaven Funerals & Memorials**: Measured on the search terms “stonehaven funeral home”, “stonehaven funerals” and “stonehaven gisborne”, summed into one figure. - [Evans Funeral Services](/demand/nz/brands/evans-funeral-services) - [Stonehaven Funerals & Memorials](/demand/nz/brands/stonehaven-funerals-memorials) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among gisborne funeral directors in New Zealand? In August 2026, Evans Funeral Services was the most searched among gisborne funeral directors in New Zealand, with an estimated 490 branded searches and 83.1% estimated Share of Search within this set. ## Cite this page Brandwave. "Gisborne funeral directors in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/locations/gisborne/funeral-directors This page is also available as HTML at https://gobrandwave.com/demand/nz/locations/gisborne/funeral-directors. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.