--- title: "Weta Workshop vs Zealandia: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Weta Workshop or Zealandia? Compare estimated monthly branded-search demand and Share of Search inside the Wellington attractions set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/weta-workshop-vs-zealandia" publisher: "Brandwave" --- # Weta Workshop vs Zealandia: Which is more popular by branded search in New Zealand? Which is more popular in search, Weta Workshop or Zealandia? Compare estimated monthly branded-search demand and Share of Search inside the Wellington attractions set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Weta Workshop and Zealandia - **Competitive set**: Wellington attractions - **Market**: New Zealand - **Month measured**: Aug 2026 - **Weta Workshop Share of Search**: 27.6% - **Zealandia Share of Search**: 19.8% ## Which is more popular in search, Weta Workshop or Zealandia? - In August 2026, Weta Workshop had more branded searches than Zealandia among wellington attractions in New Zealand. Weta Workshop was estimated to have 25.2K branded searches compared to Zealandia’s 18.2K, and held a 27.6% Share of Search versus Zealandia’s 19.8%. - Weta Workshop was ahead of Zealandia in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Weta Workshop’s estimated Share of Search among wellington attractions in New Zealand moved from 31.7% to 27.6%, and its estimated monthly branded searches moved from 37.2K to 25.2K. - Across the 11 months ending August 2026, Zealandia’s estimated Share of Search among wellington attractions in New Zealand moved from 16.6% to 19.8%, and its estimated monthly branded searches moved from 19.5K to 18.2K. ## How did search popularity change for New Zealand wellington attractions in August 2026? - In August 2026, Zealandia gained estimated Share of Search among wellington attractions in New Zealand, from 17.3% to 19.8%. - Estimated monthly branded searches for Weta Workshop in New Zealand fell 32.2% over 11 measured months, from 37.2K to 25.2K in August 2026. ## Month by month | Month | Weta Workshop estimated searches | Weta Workshop Share of Search | Weta Workshop rank | Zealandia estimated searches | Zealandia Share of Search | Zealandia rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 37.2K | 31.7% | 1 | 19.5K | 16.6% | 4 | | Nov 2025 | 47.9K | 31.8% | 1 | 28.7K | 19% | 3 | | Dec 2025 | 54.9K | 31.5% | 1 | 26.5K | 15.2% | 4 | | Jan 2026 | 59.8K | 31% | 1 | 29.5K | 15.3% | 4 | | Feb 2026 | 47.2K | 30% | 2 | 24.4K | 15.5% | 4 | | Mar 2026 | 42.3K | 29.6% | 2 | 25.5K | 17.8% | 4 | | Apr 2026 | 36K | 27.3% | 1 | 21.2K | 16.1% | 4 | | May 2026 | 27.4K | 23.8% | 2 | 18.9K | 16.4% | 4 | | Jun 2026 | 26.3K | 32.4% | 1 | 16.2K | 20% | 3 | | Jul 2026 | 29.5K | 27.8% | 1 | 18.3K | 17.3% | 4 | | Aug 2026 | 25.2K | 27.6% | 1 | 18.2K | 19.8% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Weta Workshop’s and Zealandia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Weta Workshop**: Measured on the search terms “avatar weta workshop”, “lotr weta workshop”, “skycity weta workshop”, “weta cave”, “weta cave shop”, “weta cave tickets”, “weta cave tour”, “weta workshop”, “weta workshop collectibles”, “weta workshop experience”, “weta workshop gift shop”, “weta workshop lord of the rings”, “weta workshop near me”, “weta workshop new zealand”, “weta workshop nz”, “weta workshop price”, “weta workshop shop”, “weta workshop skycity”, “weta workshop tickets”, “weta workshop tour”, “weta workshop wellington”, “wetaworkshop” and “wetaworkshop com”, summed into one figure. - **Zealandia**: Measured on the search terms “new zealandia”, “visitzealandia com”, “zealandia”, “zealandia animals”, “zealandia near me”, “zealandia new zealand”, “zealandia nz”, “zealandia shuttle”, “zealandia tickets”, “zealandia wellington opening hours” and “zealandia zoo”, summed into one figure. - [Weta Workshop profile](/demand/nz/brands/weta-workshop) - [Zealandia profile](/demand/nz/brands/zealandia) - [All wellington attractions in New Zealand](/demand/nz/categories/nz-wellington-attractions): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Weta Workshop or Zealandia? In August 2026, Weta Workshop had more branded searches than Zealandia among wellington attractions in New Zealand. Weta Workshop was estimated to have 25.2K branded searches compared to Zealandia’s 18.2K, and held a 27.6% Share of Search versus Zealandia’s 19.8%. ## Cite this page Brandwave. "Weta Workshop vs Zealandia: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/weta-workshop-vs-zealandia This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/weta-workshop-vs-zealandia. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.