--- title: "Wellington Zoo vs Weta Workshop: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Wellington Zoo or Weta Workshop? Compare estimated monthly branded-search demand and Share of Search inside the Wellington attractions set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/wellington-zoo-vs-weta-workshop" publisher: "Brandwave" --- # Wellington Zoo vs Weta Workshop: Which is more popular by branded search in New Zealand? Which is more popular in search, Wellington Zoo or Weta Workshop? Compare estimated monthly branded-search demand and Share of Search inside the Wellington attractions set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Wellington Zoo and Weta Workshop - **Competitive set**: Wellington attractions - **Market**: New Zealand - **Month measured**: Aug 2026 - **Wellington Zoo Share of Search**: 26.1% - **Weta Workshop Share of Search**: 27.6% ## Which is more popular in search, Wellington Zoo or Weta Workshop? - In August 2026, Weta Workshop had more branded searches than Wellington Zoo among wellington attractions in New Zealand. Weta Workshop was estimated to have 25.2K branded searches compared to Wellington Zoo’s 23.9K, and held a 27.6% Share of Search versus Wellington Zoo’s 26.1%. - The lead changed hands 2 times in the 11 months ending August 2026: Wellington Zoo took it in May 2026, Weta Workshop took it in June 2026. - Across the 11 months ending August 2026, Wellington Zoo’s estimated Share of Search among wellington attractions in New Zealand moved from 22.5% to 26.1%, and its estimated monthly branded searches moved from 26.4K to 23.9K. - Across the 11 months ending August 2026, Weta Workshop’s estimated Share of Search among wellington attractions in New Zealand moved from 31.7% to 27.6%, and its estimated monthly branded searches moved from 37.2K to 25.2K. ## How did search popularity change for New Zealand wellington attractions in August 2026? - Estimated monthly branded searches for Weta Workshop in New Zealand fell 32.2% over 11 measured months, from 37.2K to 25.2K in August 2026. ## Month by month | Month | Wellington Zoo estimated searches | Wellington Zoo Share of Search | Wellington Zoo rank | Weta Workshop estimated searches | Weta Workshop Share of Search | Weta Workshop rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 26.4K | 22.5% | 3 | 37.2K | 31.7% | 1 | | Nov 2025 | 26.5K | 17.6% | 4 | 47.9K | 31.8% | 1 | | Dec 2025 | 33.2K | 19% | 3 | 54.9K | 31.5% | 1 | | Jan 2026 | 41.5K | 21.5% | 3 | 59.8K | 31% | 1 | | Feb 2026 | 27K | 17.2% | 3 | 47.2K | 30% | 2 | | Mar 2026 | 27K | 18.9% | 3 | 42.3K | 29.6% | 2 | | Apr 2026 | 33.7K | 25.6% | 3 | 36K | 27.3% | 1 | | May 2026 | 40.3K | 34.9% | 1 | 27.4K | 23.8% | 2 | | Jun 2026 | 18.3K | 22.5% | 2 | 26.3K | 32.4% | 1 | | Jul 2026 | 27.8K | 26.1% | 2 | 29.5K | 27.8% | 1 | | Aug 2026 | 23.9K | 26.1% | 2 | 25.2K | 27.6% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Wellington Zoo’s and Weta Workshop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Wellington Zoo**: Measured on the search terms “capybara wellington zoo”, “map of wellington zoo”, “red panda wellington zoo”, “snow leopard wellington zoo”, “wellington zoo”, “wellington zoo 200 daniell street newtown wellington 6021”, “wellington zoo animals”, “wellington zoo cafe”, “wellington zoo cost”, “wellington zoo daniell street newtown wellington”, “wellington zoo hours”, “wellington zoo open hours”, “wellington zoo parking”, “wellington zoo photos”, “wellington zoo shop”, “wellington zoo specials”, “wellington zoo ticket”, “wellington zoo zoo”, “wellingtonzoo” and “wellingtonzoo com”, summed into one figure. - **Weta Workshop**: Measured on the search terms “avatar weta workshop”, “lotr weta workshop”, “skycity weta workshop”, “weta cave”, “weta cave shop”, “weta cave tickets”, “weta cave tour”, “weta workshop”, “weta workshop collectibles”, “weta workshop experience”, “weta workshop gift shop”, “weta workshop lord of the rings”, “weta workshop near me”, “weta workshop new zealand”, “weta workshop nz”, “weta workshop price”, “weta workshop shop”, “weta workshop skycity”, “weta workshop tickets”, “weta workshop tour”, “weta workshop wellington”, “wetaworkshop” and “wetaworkshop com”, summed into one figure. - [Wellington Zoo profile](/demand/nz/brands/wellington-zoo) - [Weta Workshop profile](/demand/nz/brands/weta-workshop) - [All wellington attractions in New Zealand](/demand/nz/categories/nz-wellington-attractions): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Wellington Zoo or Weta Workshop? In August 2026, Weta Workshop had more branded searches than Wellington Zoo among wellington attractions in New Zealand. Weta Workshop was estimated to have 25.2K branded searches compared to Wellington Zoo’s 23.9K, and held a 27.6% Share of Search versus Wellington Zoo’s 26.1%. ## Cite this page Brandwave. "Wellington Zoo vs Weta Workshop: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/wellington-zoo-vs-weta-workshop This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/wellington-zoo-vs-weta-workshop. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.