--- title: "Twilio vs Vonage: Which is searched more in New Zealand?" description: "Is Twilio or Vonage more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Communications API platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/twilio-vs-vonage" publisher: "Brandwave" --- # Twilio vs Vonage: Which is searched more in New Zealand? Is Twilio or Vonage more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Communications API platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Twilio and Vonage - **Competitive set**: Communications API platforms - **Market**: New Zealand - **Month measured**: Sep 2026 - **Twilio Share of Search**: 63.5% - **Vonage Share of Search**: 2% ## Is Twilio or Vonage more popular in search? - In September 2026, Twilio had more branded searches than Vonage among communications API platforms in New Zealand. Twilio had about 1,600 branded searches, while Vonage had 50. Twilio made up 63.5% of all communications API platform searches we track, and Vonage accounted for 2%. - Twilio was ahead of Vonage in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Twilio’s share of searches among communications API platforms in New Zealand moved from 64.8% to 63.5%, and its estimated monthly branded searches held steady at 1.6K. - Across the 12 months ending September 2026, Vonage’s share of searches among communications API platforms in New Zealand moved from 3.6% to 2%, and its estimated monthly branded searches moved from 90 to 50. ## Top communications API platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both Twilio and Vonage showed up in all five answers. Twilio was listed before Vonage in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Twilio | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Vonage | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Sinch | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Telnyx | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | ClickSend | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Infobip | 6th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about communications API platforms - Asked ChatGPT "Which communications API platform should I use in New Zealand?": 1. Twilio, 2. Telnyx, 3. Sinch, 4. Vonage - Asked ChatGPT "What are the best communications API platforms in New Zealand?": 1. Twilio, 2. Vonage, 3. Sinch, 4. ClickSend, 5. Telnyx - Asked ChatGPT "What's the best communications API platform in New Zealand for app messaging?": 1. Twilio, 2. Sinch, 3. Vonage - Searched Google, AI Overview "best sms api": 1. Twilio, 2. Vonage, 3. Sinch, 4. ClickSend - Searched Google, AI Overview "cpaas platforms": 1. Twilio, 2. Vonage, 3. Infobip, 4. Sinch Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand communications API platforms in September 2026? - In September 2026, Twilio gained share of searches among communications API platforms in New Zealand, from 62.7% to 63.5%. - Estimated monthly branded searches for Vonage in New Zealand fell 44.4% over 12 measured months, from 90 to 50 in September 2026. ## Month by month | Month | Twilio estimated searches | Twilio Share of Search | Twilio rank | Vonage estimated searches | Vonage Share of Search | Vonage rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.6K | 64.8% | 1 | 90 | 3.6% | 5 | | Nov 2025 | 1.3K | 61.9% | 1 | 90 | 4.3% | 5 | | Dec 2025 | 1.3K | 66.3% | 1 | 70 | 3.6% | 5 | | Jan 2026 | 1.3K | 61% | 1 | 70 | 3.3% | 5 | | Feb 2026 | 1.6K | 65% | 1 | 70 | 2.8% | 5 | | Mar 2026 | 1.9K | 64.8% | 1 | 90 | 3.1% | 5 | | Apr 2026 | 1.9K | 66.2% | 1 | 90 | 3.1% | 5 | | May 2026 | 1.9K | 67.6% | 1 | 70 | 2.5% | 5 | | Jun 2026 | 1.9K | 67.1% | 1 | 90 | 3.2% | 5 | | Jul 2026 | 1.9K | 61.1% | 1 | 70 | 2.3% | 5 | | Aug 2026 | 1.6K | 62.7% | 1 | 50 | 2% | 5 | | Sep 2026 | 1.6K | 63.5% | 1 | 50 | 2% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Twilio’s and Vonage’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Twilio**: Measured on the search term “twilio”. - **Vonage**: Measured on the search term “vonage”. - [Twilio profile](/demand/nz/brands/twilio) - [Vonage profile](/demand/nz/brands/vonage) - [All communications API platforms in New Zealand](/demand/nz/categories/nz-communications-api-platforms): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Twilio or Vonage more popular in search? In September 2026, Twilio had more branded searches than Vonage among communications API platforms in New Zealand. Twilio had about 1,600 branded searches, while Vonage had 50. Twilio made up 63.5% of all communications API platform searches we track, and Vonage accounted for 2%. ## Cite this page Brandwave. "Twilio vs Vonage: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/twilio-vs-vonage This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/twilio-vs-vonage. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.