--- title: "Tony's Tyre & Auto Care vs Tyreland: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Tony's Tyre & Auto Care or Tyreland? Compare estimated monthly branded-search demand and Share of Search inside the Tyre retailers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/tonys-tyre-and-auto-care-vs-tyreland" publisher: "Brandwave" --- # Tony's Tyre & Auto Care vs Tyreland: Which is more popular by branded search in New Zealand? Which is more popular in search, Tony's Tyre & Auto Care or Tyreland? Compare estimated monthly branded-search demand and Share of Search inside the Tyre retailers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Tony's Tyre & Auto Care and Tyreland - **Competitive set**: Tyre retailers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Tony's Tyre & Auto Care Share of Search**: 44.3% - **Tyreland Share of Search**: 3% ## Which is more popular in search, Tony's Tyre & Auto Care or Tyreland? - In August 2026, Tony's Tyre & Auto Care had more branded searches than Tyreland among tyre retailers in New Zealand. Tony's Tyre & Auto Care was estimated to have 13.2K branded searches compared to Tyreland’s 910, and held a 44.3% Share of Search versus Tyreland’s 3%. - Tony's Tyre & Auto Care was ahead of Tyreland in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Tony's Tyre & Auto Care’s estimated Share of Search among tyre retailers in New Zealand moved from 47.4% to 44.3%, and its estimated monthly branded searches moved from 15K to 13.2K. - Across the 11 months ending August 2026, Tyreland’s estimated Share of Search among tyre retailers in New Zealand moved from 3.1% to 3%, and its estimated monthly branded searches moved from 970 to 910. ## How did search popularity change for New Zealand tyre retailers in August 2026? - In August 2026, Tony's Tyre & Auto Care lost estimated Share of Search among tyre retailers in New Zealand, from 45.8% to 44.3%. ## Month by month | Month | Tony's Tyre & Auto Care estimated searches | Tony's Tyre & Auto Care Share of Search | Tony's Tyre & Auto Care rank | Tyreland estimated searches | Tyreland Share of Search | Tyreland rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 15K | 47.4% | 1 | 970 | 3.1% | 4 | | Nov 2025 | 15.7K | 49% | 1 | 990 | 3.1% | 4 | | Dec 2025 | 16.9K | 48.2% | 1 | 1.1K | 3.2% | 4 | | Jan 2026 | 17K | 48.7% | 1 | 1.1K | 3.3% | 4 | | Feb 2026 | 14K | 48.6% | 1 | 1K | 3.6% | 4 | | Mar 2026 | 16.1K | 47.9% | 1 | 1K | 3.1% | 4 | | Apr 2026 | 13.5K | 47.8% | 1 | 1.1K | 3.8% | 4 | | May 2026 | 13.3K | 46% | 1 | 870 | 3% | 4 | | Jun 2026 | 14.2K | 48% | 1 | 860 | 2.9% | 4 | | Jul 2026 | 14.1K | 45.8% | 1 | 1K | 3.4% | 4 | | Aug 2026 | 13.2K | 44.3% | 1 | 910 | 3% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Tony's Tyre & Auto Care’s and Tyreland’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Tony's Tyre & Auto Care**: Measured on the search terms “tonys nz”, “tonys tyre”, “tonys tyre and auto care”, “tonys tyre near me”, “tonys tyre service”, “tonys tyre service botany”, “tonys tyre service glenfield”, “tonys tyre service hastings”, “tonys tyre service near me”, “tonys tyre service new lynn”, “tonys tyre service upper hutt”, “tonys tyre service wheel alignment”, “tonys tyre service wof”, “tonys tyres botany”, “tonys tyres glenfield”, “tonys tyres lower hutt”, “tonys tyres near me”, “tonys tyres new lynn”, “tonys tyres service”, “tonys tyres upper hutt” and “tonys tyres wof”, summed into one figure. - **Tyreland**: Measured on the search terms “mobile tyreland”, “tyreland”, “tyreland near me”, “tyreland nz” and “tyreland tyres”, summed into one figure. - [Tony's Tyre & Auto Care profile](/demand/nz/brands/tonys-tyre-and-auto-care) - [Tyreland profile](/demand/nz/brands/tyreland) - [All tyre retailers in New Zealand](/demand/nz/categories/nz-tyre-retailers): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Tony's Tyre & Auto Care or Tyreland? In August 2026, Tony's Tyre & Auto Care had more branded searches than Tyreland among tyre retailers in New Zealand. Tony's Tyre & Auto Care was estimated to have 13.2K branded searches compared to Tyreland’s 910, and held a 44.3% Share of Search versus Tyreland’s 3%. ## Cite this page Brandwave. "Tony's Tyre & Auto Care vs Tyreland: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/tonys-tyre-and-auto-care-vs-tyreland This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/tonys-tyre-and-auto-care-vs-tyreland. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.