--- title: "The Tooth Company vs Zaveri Orthodontic & Periodontic Centre: Which is searched more in New Zealand?" description: "Is The Tooth Company or Zaveri Orthodontic & Periodontic Centre more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland orthodontic clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/the-tooth-company-vs-zaveri-orthodontic-periodontic-centre" publisher: "Brandwave" --- # The Tooth Company vs Zaveri Orthodontic & Periodontic Centre: Which is searched more in New Zealand? Is The Tooth Company or Zaveri Orthodontic & Periodontic Centre more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland orthodontic clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: The Tooth Company and Zaveri Orthodontic & Periodontic Centre - **Competitive set**: Auckland orthodontic clinics - **Market**: New Zealand - **Month measured**: Sep 2026 - **The Tooth Company Share of Search**: 21% - **Zaveri Orthodontic & Periodontic Centre Share of Search**: 1.3% ## Is The Tooth Company or Zaveri Orthodontic & Periodontic Centre more popular in search? - In September 2026, The Tooth Company had more branded searches than Zaveri Orthodontic & Periodontic Centre among Auckland orthodontic clinics in New Zealand. The Tooth Company had about 1,780 branded searches, while Zaveri Orthodontic & Periodontic Centre had 110. The Tooth Company made up 21% of all Auckland orthodontic clinic searches we track, and Zaveri Orthodontic & Periodontic Centre accounted for 1.3%. - The Tooth Company was ahead of Zaveri Orthodontic & Periodontic Centre in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, The Tooth Company’s share of searches among Auckland orthodontic clinics in New Zealand moved from 25.3% to 21%, and its estimated monthly branded searches moved from 1.9K to 1.8K. - Across the 12 months ending September 2026, Zaveri Orthodontic & Periodontic Centre’s share of searches among Auckland orthodontic clinics in New Zealand moved from 1.4% to 1.3%, and its estimated monthly branded searches held steady at 110. ## Top Auckland orthodontic clinics in ChatGPT and Google AI Overviews In three ChatGPT questions, neither The Tooth Company nor Zaveri Orthodontic & Periodontic Centre showed up in any of the three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Donna Lim Orthodontics | 1st | 3 of 3 | 3 of 3 | | Eden Orthodontics | 2nd | 2 of 3 | 2 of 3 | | Auckland City Orthodontics | 3rd | 2 of 3 | 2 of 3 | | Milk Orthodontics | 4th | 2 of 3 | 2 of 3 | | Shakespeare Orthodontics | 5th | 2 of 3 | 2 of 3 | | North Shore Orthodontics | 6th | 2 of 3 | 2 of 3 | | Tōtara Orthodontists | 7th | 1 of 3 | 1 of 3 | | The Tooth Company | Not ranked | 0 of 3 | 0 of 3 | | Max and Beresford Orthodontists | Not ranked | 0 of 3 | 0 of 3 | | Bachmann Orthodontics | Not ranked | 0 of 3 | 0 of 3 | | Zaveri Orthodontic & Periodontic Centre | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Auckland orthodontic clinics - Asked ChatGPT "Which orthodontic clinic should I go to in Auckland, New Zealand?": 1. Donna Lim Orthodontics, 2. Eden Orthodontics, 3. Auckland City Orthodontics, 4. Milk Orthodontics - Asked ChatGPT "What are the best orthodontic clinics in Auckland, New Zealand?": 1. Auckland City Orthodontics, 2. Eden Orthodontics, 3. North Shore Orthodontics, 4. Shakespeare Orthodontics, 5. Donna Lim Orthodontics, 6. Tōtara Orthodontists - Asked ChatGPT "What's the best orthodontic clinic in Auckland, New Zealand for braces for kids?": 1. Milk Orthodontics, 2. Donna Lim Orthodontics, 3. Shakespeare Orthodontics, 4. North Shore Orthodontics Not named in any answer: The Tooth Company, Max and Beresford Orthodontists, Bachmann Orthodontics and Zaveri Orthodontic & Periodontic Centre. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand Auckland orthodontic clinics in September 2026? - In September 2026, Shakespeare Orthodontics overtook The Tooth Company to become the leader among Auckland orthodontic clinics in New Zealand, with 21.4% of the searches. - In September 2026, The Tooth Company lost share of searches among Auckland orthodontic clinics in New Zealand, from 22.8% to 21%. - In September 2026, Zaveri Orthodontic & Periodontic Centre lost share of searches among Auckland orthodontic clinics in New Zealand, from 1.9% to 1.3%. ## Month by month | Month | The Tooth Company estimated searches | The Tooth Company Share of Search | The Tooth Company rank | Zaveri Orthodontic & Periodontic Centre estimated searches | Zaveri Orthodontic & Periodontic Centre Share of Search | Zaveri Orthodontic & Periodontic Centre rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.9K | 25.3% | 1 | 110 | 1.4% | 9 | | Nov 2025 | 1.9K | 23.8% | 1 | 90 | 1.1% | 9 | | Dec 2025 | 1.8K | 25.6% | 1 | 210 | 3% | 9 | | Jan 2026 | 1.9K | 26% | 1 | 70 | 0.93% | 9 | | Feb 2026 | 1.8K | 22.1% | 2 | 110 | 1.3% | 9 | | Mar 2026 | 1.8K | 19.7% | 2 | 140 | 1.5% | 9 | | Apr 2026 | 1.6K | 20.9% | 2 | 90 | 1.1% | 9 | | May 2026 | 1.8K | 21.2% | 2 | 140 | 1.6% | 9 | | Jun 2026 | 1.9K | 20.6% | 2 | 140 | 1.5% | 9 | | Jul 2026 | 1.8K | 21.6% | 2 | 110 | 1.3% | 9 | | Aug 2026 | 2K | 22.8% | 1 | 170 | 1.9% | 9 | | Sep 2026 | 1.8K | 21% | 2 | 110 | 1.3% | 9 | ## How each brand is measured Brandwave collects information about searches that people make online using The Tooth Company’s and Zaveri Orthodontic & Periodontic Centre’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **The Tooth Company**: Measured on the search terms “the tooth company”, “the tooth company britomart”, “the tooth company eastridge”, “the tooth company smales” and “thetoothcompany”, summed into one figure. - **Zaveri Orthodontic & Periodontic Centre**: Measured on the search terms “zaveri orthodontic & periodontic centre” and “zaveri orthodontic and periodontic centre”, summed into one figure. - [The Tooth Company profile](/demand/nz/brands/the-tooth-company) - [Zaveri Orthodontic & Periodontic Centre profile](/demand/nz/brands/zaveri-orthodontic-periodontic-centre) - [All Auckland orthodontic clinics in New Zealand](/demand/nz/locations/auckland/orthodontic-clinics): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is The Tooth Company or Zaveri Orthodontic & Periodontic Centre more popular in search? In September 2026, The Tooth Company had more branded searches than Zaveri Orthodontic & Periodontic Centre among Auckland orthodontic clinics in New Zealand. The Tooth Company had about 1,780 branded searches, while Zaveri Orthodontic & Periodontic Centre had 110. The Tooth Company made up 21% of all Auckland orthodontic clinic searches we track, and Zaveri Orthodontic & Periodontic Centre accounted for 1.3%. ## Cite this page Brandwave. "The Tooth Company vs Zaveri Orthodontic & Periodontic Centre: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/the-tooth-company-vs-zaveri-orthodontic-periodontic-centre This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/the-tooth-company-vs-zaveri-orthodontic-periodontic-centre. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.