---
title: "The Bay Hill vs The Oxford: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, The Bay Hill or The Oxford? Compare estimated monthly branded-search demand and Share of Search inside the Timaru restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/the-bay-hill-vs-the-oxford"
publisher: "Brandwave"
---

# The Bay Hill vs The Oxford: Which is more popular by branded search in New Zealand?

Which is more popular in search, The Bay Hill or The Oxford? Compare estimated monthly branded-search demand and Share of Search inside the Timaru restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: The Bay Hill and The Oxford
- **Competitive set**: Timaru restaurants
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **The Bay Hill Share of Search**: 14.5%
- **The Oxford Share of Search**: 44%

## Which is more popular in search, The Bay Hill or The Oxford?

- In August 2026, The Oxford had more branded searches than The Bay Hill among timaru restaurants in New Zealand. The Oxford was estimated to have 1.5K branded searches compared to The Bay Hill’s 480, and held a 44% Share of Search versus The Bay Hill’s 14.5%.
- The Oxford was ahead of The Bay Hill in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, The Bay Hill’s estimated Share of Search among timaru restaurants in New Zealand moved from 7.8% to 14.5%, and its estimated monthly branded searches moved from 270 to 480.
- Across the 11 months ending August 2026, The Oxford’s estimated Share of Search among timaru restaurants in New Zealand held steady at 44%, and its estimated monthly branded searches held steady at 1.5K.

## How did search popularity change for New Zealand timaru restaurants in August 2026?

- In August 2026, The Oxford overtook Street Food Kitchen to take the highest estimated Share of Search among timaru restaurants in New Zealand, at 44%.
- In August 2026, The Bay Hill gained estimated Share of Search among timaru restaurants in New Zealand, from 12.3% to 14.5%.

## Month by month

| Month | The Bay Hill estimated searches | The Bay Hill Share of Search | The Bay Hill rank | The Oxford estimated searches | The Oxford Share of Search | The Oxford rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 270 | 7.8% | 3 | 1.5K | 44% | 2 |
| Nov 2025 | 300 | 8.6% | 3 | 1.5K | 44% | 2 |
| Dec 2025 | 440 | 10.8% | 3 | 1.6K | 39.9% | 2 |
| Jan 2026 | 460 | 11.3% | 3 | 1.6K | 39.7% | 2 |
| Feb 2026 | 430 | 11.7% | 3 | 1.5K | 41.8% | 2 |
| Mar 2026 | 340 | 11.1% | 3 | 1.5K | 48.2% | 1 |
| Apr 2026 | 1.1K | 28.7% | 3 | 1.3K | 31.5% | 2 |
| May 2026 | 370 | 9.9% | 3 | 1.6K | 43.5% | 2 |
| Jun 2026 | 290 | 9.7% | 3 | 1.3K | 44.1% | 2 |
| Jul 2026 | 370 | 12.3% | 3 | 1.3K | 43.2% | 2 |
| Aug 2026 | 480 | 14.5% | 3 | 1.5K | 44% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using The Bay Hill’s and The Oxford’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **The Bay Hill**: Measured on the search terms “bay hill timaru”, “bay hill timaru menu”, “the bay hill”, “the bay hill restaurant” and “the bay hill timaru”, summed into one figure.
- **The Oxford**: Measured on the search terms “oxford timaru”, “the oxford timaru” and “the oxford timaru menu”, summed into one figure.

- [The Bay Hill profile](/demand/nz/brands/the-bay-hill)
- [The Oxford profile](/demand/nz/brands/the-oxford)
- [All timaru restaurants in New Zealand](/demand/nz/categories/nz-timaru-restaurants): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, The Bay Hill or The Oxford?

In August 2026, The Oxford had more branded searches than The Bay Hill among timaru restaurants in New Zealand. The Oxford was estimated to have 1.5K branded searches compared to The Bay Hill’s 480, and held a 44% Share of Search versus The Bay Hill’s 14.5%.

## Cite this page

Brandwave. "The Bay Hill vs The Oxford: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/the-bay-hill-vs-the-oxford

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/the-bay-hill-vs-the-oxford. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.