--- title: "Telfast vs Zyrtec: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Telfast or Zyrtec? Compare estimated monthly branded-search demand and Share of Search inside the Hayfever and allergy brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/telfast-vs-zyrtec" publisher: "Brandwave" --- # Telfast vs Zyrtec: Which is more popular by branded search in New Zealand? Which is more popular in search, Telfast or Zyrtec? Compare estimated monthly branded-search demand and Share of Search inside the Hayfever and allergy brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Telfast and Zyrtec - **Competitive set**: Hayfever and allergy brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Telfast Share of Search**: 23.5% - **Zyrtec Share of Search**: 18.6% ## Which is more popular in search, Telfast or Zyrtec? - In August 2026, Telfast had more branded searches than Zyrtec among hayfever and allergy brands in New Zealand. Telfast was estimated to have 3.1K branded searches compared to Zyrtec’s 2.5K, and held a 23.5% Share of Search versus Zyrtec’s 18.6%. - The lead changed hands 2 times in the 11 months ending August 2026: Zyrtec took it in May 2026, Telfast took it in July 2026. - Across the 11 months ending August 2026, Telfast’s estimated Share of Search among hayfever and allergy brands in New Zealand moved from 27.4% to 23.5%, and its estimated monthly branded searches moved from 4.1K to 3.1K. - Across the 11 months ending August 2026, Zyrtec’s estimated Share of Search among hayfever and allergy brands in New Zealand moved from 10.1% to 18.6%, and its estimated monthly branded searches moved from 1.5K to 2.5K. ## How did search popularity change for New Zealand hayfever and allergy brands in August 2026? - In August 2026, Telfast gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 21.1% to 23.5%. - In August 2026, Zyrtec lost estimated Share of Search among hayfever and allergy brands in New Zealand, from 19.9% to 18.6%. ## Month by month | Month | Telfast estimated searches | Telfast Share of Search | Telfast rank | Zyrtec estimated searches | Zyrtec Share of Search | Zyrtec rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.1K | 27.4% | 2 | 1.5K | 10.1% | 5 | | Nov 2025 | 6K | 31.7% | 2 | 1.8K | 9.6% | 5 | | Dec 2025 | 6.7K | 32.9% | 1 | 2K | 9.7% | 5 | | Jan 2026 | 3.5K | 29.5% | 1 | 1.6K | 13.4% | 5 | | Feb 2026 | 2.8K | 25.6% | 2 | 2K | 18.4% | 3 | | Mar 2026 | 2.9K | 24.9% | 2 | 1.6K | 14.1% | 3 | | Apr 2026 | 2.5K | 24.1% | 2 | 1.9K | 18.3% | 3 | | May 2026 | 2.4K | 20.4% | 3 | 2.4K | 20.7% | 2 | | Jun 2026 | 2K | 18.6% | 3 | 2.1K | 19.7% | 2 | | Jul 2026 | 2.5K | 21.1% | 2 | 2.4K | 19.9% | 3 | | Aug 2026 | 3.1K | 23.5% | 2 | 2.5K | 18.6% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Telfast’s and Zyrtec’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Telfast**: Measured on the search terms “telfast”, “telfast 120”, “telfast 120mg”, “telfast 180”, “telfast 180 nz”, “telfast 180mg”, “telfast 60”, “telfast 60 mg”, “telfast allergy”, “telfast antihistamine”, “telfast hayfever”, “telfast liquid”, “telfast nasal spray”, “telfast near me”, “telfast nz”, “telfast online” and “telfast pill”, summed into one figure. - **Zyrtec**: Measured on the search terms “dog zyrtec”, “zyrtec”, “zyrtec allergy”, “zyrtec allergy medicine”, “zyrtec antihistamine”, “zyrtec cetirizin”, “zyrtec for hives”, “zyrtec for kids”, “zyrtec hayfever”, “zyrtec nasal spray” and “zyrtec pill”, summed into one figure. - [Telfast profile](/demand/nz/brands/telfast) - [Zyrtec profile](/demand/nz/brands/zyrtec) - [All hayfever and allergy brands in New Zealand](/demand/nz/categories/nz-hayfever-and-allergy-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Telfast or Zyrtec? In August 2026, Telfast had more branded searches than Zyrtec among hayfever and allergy brands in New Zealand. Telfast was estimated to have 3.1K branded searches compared to Zyrtec’s 2.5K, and held a 23.5% Share of Search versus Zyrtec’s 18.6%. ## Cite this page Brandwave. "Telfast vs Zyrtec: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/telfast-vs-zyrtec This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/telfast-vs-zyrtec. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.