--- title: "Tara Iti vs Te Arai Links: Which is searched more in New Zealand?" description: "Is Tara Iti or Te Arai Links more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Golf courses set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/tara-iti-vs-te-arai-links" publisher: "Brandwave" --- # Tara Iti vs Te Arai Links: Which is searched more in New Zealand? Is Tara Iti or Te Arai Links more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Golf courses set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Tara Iti and Te Arai Links - **Competitive set**: Golf courses - **Market**: New Zealand - **Month measured**: Sep 2026 - **Tara Iti Share of Search**: 6.6% - **Te Arai Links Share of Search**: 15.7% ## Is Tara Iti or Te Arai Links more popular in search? - In September 2026, Te Arai Links had more branded searches than Tara Iti among golf courses in New Zealand. Te Arai Links had about 8,580 branded searches, while Tara Iti had 3,620. Te Arai Links made up 15.7% of all golf course searches we track, and Tara Iti accounted for 6.6%. - Te Arai Links was ahead of Tara Iti in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Tara Iti’s share of searches among golf courses in New Zealand moved from 7.2% to 6.6%, and its estimated monthly branded searches moved from 4.4K to 3.6K. - Across the 12 months ending September 2026, Te Arai Links’ share of searches among golf courses in New Zealand moved from 20.7% to 15.7%, and its estimated monthly branded searches moved from 12.8K to 8.6K. ## Top golf courses in ChatGPT and Google AI Overviews In three ChatGPT questions, Te Arai Links appeared in all three answers. Tara Iti was mentioned in two out of three: in two of the three ChatGPT answers. Te Arai Links was listed before Tara Iti in two out of three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Cape Kidnappers | 1st | 3 of 3 | 3 of 3 | | Te Arai Links | 2nd | 3 of 3 | 3 of 3 | | Kauri Cliffs | 3rd | 3 of 3 | 3 of 3 | | Jack's Point | 4th | 2 of 3 | 2 of 3 | | Tara Iti | 5th | 2 of 3 | 2 of 3 | | The Kinloch Club | 6th | 2 of 3 | 2 of 3 | | Titirangi Golf Club | 7th | 2 of 3 | 2 of 3 | | The Hills | 8th | 1 of 3 | 1 of 3 | | Gulf Harbour Country Club | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about golf courses - Asked ChatGPT "Which golf course should I go to in New Zealand?": 1. Te Arai Links, 2. Cape Kidnappers, 3. Jack's Point, 4. Kauri Cliffs, 5. Titirangi Golf Club - Asked ChatGPT "What are the best golf courses in New Zealand?": 1. Cape Kidnappers, 2. Tara Iti, 3. Kauri Cliffs, 4. Jack's Point, 5. Titirangi Golf Club, 6. The Kinloch Club, 7. Te Arai Links, 8. The Hills - Asked ChatGPT "What's the best golf course in New Zealand for a championship round?": 1. Te Arai Links, 2. Cape Kidnappers, 3. Kauri Cliffs, 4. The Kinloch Club, 5. Tara Iti Not named in any answer: Gulf Harbour Country Club. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand golf courses in September 2026? - In September 2026, Kauri Cliffs overtook Tara Iti to rank 6th among golf courses in New Zealand, with 6.8% of the searches. - In September 2026, Tara Iti lost share of searches among golf courses in New Zealand, from 8.3% to 6.6%. - Estimated monthly branded searches for Te Arai Links in New Zealand fell 33.1% over 12 measured months, from 12.8K to 8.6K in September 2026. ## Month by month | Month | Tara Iti estimated searches | Tara Iti Share of Search | Tara Iti rank | Te Arai Links estimated searches | Te Arai Links Share of Search | Te Arai Links rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.4K | 7.2% | 7 | 12.8K | 20.7% | 1 | | Nov 2025 | 5.5K | 8.1% | 6 | 12.8K | 19.2% | 2 | | Dec 2025 | 5.4K | 7.7% | 7 | 13K | 18.4% | 3 | | Jan 2026 | 5.4K | 7.3% | 7 | 13K | 17.4% | 3 | | Feb 2026 | 5.4K | 8.2% | 6 | 12.8K | 19.4% | 2 | | Mar 2026 | 5.4K | 8.4% | 6 | 10.6K | 16.4% | 3 | | Apr 2026 | 5.4K | 8.1% | 5 | 19K | 28.3% | 1 | | May 2026 | 3.6K | 7.2% | 7 | 8.6K | 16.9% | 2 | | Jun 2026 | 4.4K | 9.9% | 6 | 6.9K | 15.4% | 2 | | Jul 2026 | 4.4K | 9.1% | 6 | 8.5K | 17.4% | 2 | | Aug 2026 | 4.4K | 8.3% | 6 | 8.6K | 16.1% | 2 | | Sep 2026 | 3.6K | 6.6% | 7 | 8.6K | 15.7% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Tara Iti’s and Te Arai Links’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Tara Iti**: Measured on the search terms “tara iti”, “tara iti houses” and “taraiti”, summed into one figure. - **Te Arai Links**: Measured on the search terms “te arai golf” and “te arai links”, summed into one figure. - [Tara Iti profile](/demand/nz/brands/tara-iti) - [Te Arai Links profile](/demand/nz/brands/te-arai-links) - [All golf courses in New Zealand](/demand/nz/categories/nz-golf-courses): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Tara Iti or Te Arai Links more popular in search? In September 2026, Te Arai Links had more branded searches than Tara Iti among golf courses in New Zealand. Te Arai Links had about 8,580 branded searches, while Tara Iti had 3,620. Te Arai Links made up 15.7% of all golf course searches we track, and Tara Iti accounted for 6.6%. ## Cite this page Brandwave. "Tara Iti vs Te Arai Links: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/tara-iti-vs-te-arai-links This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/tara-iti-vs-te-arai-links. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.